Slides from workshop given at UX Scotland 2014 - Edinburgh, 20 June 2014. Using design thinking to optimise accessible user experience design.

1. Design Thinking for Accessible
User Experiences
David Sloan @sloandr
The Paciello Group

2. The person who is doing is the
person who is learning.
Quote: Professor Chris Jernstedt, Dartmouth College · Photo: Wellspring Community School https://flic.kr/p/7FMn8b

3. Accessibility as a journey.

6. Demo
Comparing visual and audio user
experience

7. What Went Wrong?
• Structure
• Wayfinding
• Interaction
• Content

8. Discussion
Reviewing and responding to an
accessibility audit

9. Equitable Use
Provide the same means of use for all users:
identical whenever possible;
equivalent when not
From Principles of Universal Design, http://www.ncsu.edu/ncsu/design/cud/about_ud/udprinciplestext.htm

13. Brainstorm
equivalents
5 minutes
In pairs
Focus on alt text
Share ideas

17. By concentrating solely on the bulge
at the centre of the bell curve we
are more likely to confirm what we
already know than learn something
new and surprising.
From Change By Design by Tim Brown

19. Profile of a Design Thinker
• Empathy
• Integrative thinking
• Optimism
• Experimentalism
• Collaboration
From “Design Thinking” by Tim Brown, Harvard Business Review

20. From Change by Design, by Tim Brown

21. Brainstorming Rules
Defer judgment. There are no bad
ideas at this point. There will be
plenty of time to narrow them down
later.
Encourage wild ideas. Even if an
idea doesn’t seem realistic, it may
spark a great idea for someone else.
Build on the ideas of others. Think
“and” rather than “but.”
Stay focused on topic. To get more
out of your session, keep your
brainstorm question in sight.
One conversation at a time. All
ideas need to be heard, so that they
may be built upon.
Be visual. Draw your ideas, as
opposed to just writing them down.
Stick figures and simple sketches can
say more than many words.
Go for quantity. Set an outrageous
goal—then surpass it. The best way
to find one good idea is to come up
with lots of ideas.
From Design Thinking for Educators, by Riverdale Country School and IDEO

22. Mosaic Challenge: How might we
provide an accessible immersive
experience that demonstrates the
diversity of volunteers and
resonates for prospective
volunteers?

23. Teams Report
Back
Title
One-sentence summary
Prototype

24. Evolving the role of
accessibility into Accessible UX.

26. An accessibility maturity continuum?
Accessibility and diversity drives creative thought
Focus on supporting accessible task completion
within an established design concept
Following guidelines to achieve compliance
Token effort
No conscious accessibility effort

27. From A Web for Everyone, by Sarah Horton and Whitney Quesenbery, persona illustrations by Tom Biby

30. Accessibility + User Experience =
Accessible User Experience

31. http://rosenfeldmedia.com/b
ooks/a-web-for-everyone/

32. Thankyou.
David Sloan
@sloandr
www.paciellogroup.com
www.58sound.com