1. Marrying Mobile
with Social
Ritu Sharma
Executive Director
Social Media for
Nonprofits
#SM4NP
2. Why Mobile
Have a Cell Phone in the US
Have a Smart Phone
Exclusively use their Cell Phone to Go Online
Texted a Charitable
Donation via Phone
Emails Opened on Mobile Devices
Social Networking on Mobile Devices
91%
58%
63%
9%
65%
47%
Stats from Pew Research Internet Project: www.pewinternet.org