Training, Hiring, and Coaching Tools That Address All the Pieces Let’s face it: there are a lot of sales training offerings out there. But how many of them address your entire sales organization? How many can help you improve the way you hire, manage, coach, and retain your top sales talent? Yes, our clients see big, revenue-generating results within the first six months. But they also re-engage with us because: 1) We have more to offer, and 2) We can help them make those results last by making sales excellence a part of their culture.

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Barry Durocher
 90 Berlioz #501, Nun’s Island, Montreal QC, H3E1N1,  (514) 220-7776,  barryd@vdn.ca
October 2009
Re: Manager/Facilitator
Dear Recruiter:
Your company has a reputation for excellence and I would like to use my talents to support
your exceptional work. I feel my qualifications would make me an ideal match for this
position.
Highlights of my background include:
 Extensive experience in sales, customer service and sales management, training.
Needs assessment - Motivation of sales personnel
 Excellent training and facilitating professional.
 Write up training sessions (brainstorming) Create sales school manuals.
 High energy and enthusiasm
 Superior communication skills (bilingual)
 Adept at resolving conflicts and problems with group dynamics
 Well qualified to serve your customers either in person or on the telephone and
on line with quick response and courtesy
 A fast learner
My broad experience and range of skills make me a superior candidate for this trainer
position. I am looking forward to hearing from you as soon as possible to arrange time for
an interview.
Best Wishes
Barry Durocher
514-220-7776

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Barry Durocher
 90 Berlioz #501, Nun’s Island, Montreal QC, H3E1N1,  (514) 220-7776,  barryd@vdn.ca
CAREER PROFILE
 Sales professional with 20 years experience in sales, sales management, training and customer
service for national and international companies
 Excellent presentation skills
 People person and enjoy every minute of it
SPECIFIC APTITUDES
 Consistently achieve targets and sales quotas
 Excellent communication skills both verbal and written (English/French)
 Very good interpersonal skills with a professional approach
 Very enthusiastic and optimistic
EXPERIENCE
Real Estate Agent, Trainer-Coach 2003 - 2009
Remax/Sutton
Notable Accomplishments:
 Write up translate and implement sales and customer service training for classes of 30 to 40
 Follow up and coach new agents on career start up
 Proficient in translation software SDL-SDLX-Trados
 Awarded-President’s Trophy (2004/2006) for outstanding sales Real Estate
Principal Owner and Trainer, 1993 – 2002
Impact Communications, Licensed by the Brook’s Group USA
 Specialized in sales and customer service training, and needs assessment
 Assess and Write up training session (brainstorming) customer needs
 Created sales school manuals
 Facilitated sales and product training sessions across Canada (bilingual)
 Gave telecommunication, automotive and general sales training
Notable Accomplishments:
 “Following Barry’s training sessions some of our dealers noticed an increase of up to 13% of their sales ”
Chrysler Canada”
Vice President Sales, 1988 – 1992
Locam Leasing (Major rolling equipment leasing company in Eastern Canada)
 Hired and trained 25 person sales team
Notable Accomplishments:
 Received ‘Best Service Business Award (Presse)’ for sales team’s performance
 Participated in company turnaround from a 2.7K loss in 1988 to a 75K profit within 2 years by a
sales increase of 7K and financing of rolling stock
 Established sales staff counseling, incentive and performance programs
Regional Manager, Eastern Canada, Industrial, 1983 – 1988
Mercedes Benz Canada
 Implement Franchise Network in Eastern Canada
 Supervised all aspects of 9 franchisees (sales, admin., stock, etc.)
 Organized trade shows, training programs, conventions
 Assisted and motivated new distributors in the hiring and training of salespeople
 Collaborated in the implementation of the complete network
Notable Accomplishments:

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 Increased sales from 388 units in 1983 to 485 units in 1985 (accomplished in part by hiring and
training new sales staff)
EDUCATION
 Part Time Real Estate Teacher - Champlain College Adult Education
 Equivalent - Champlain College, 16 years of schooling
 HEC (Montreal University) Refresher Courses Marketing
 Art et Sciences College, St-Jerome, DEC Professional Sciences
 Toastmasters, Montreal Ad and Sales Club