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ManufacturingDay 2011 Digital Factory introduces a new era for product development marc.bollen@sirris.be
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 2 Product Development The Goal Bring the productsthatyourcustomers want to market at the right time and the lowestcost. By The Way ,[object Object]
withlimited resources
withlimited time
and changingpriorities
on a daily basis,[object Object]
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 4 #1 Start now and create yourstrategic Digital Factory plan !
Rule #1: Start Now! What are the strategicoptions? 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 5 Breakthrough Innovation € Additional room forimprovements Incrementalimprovements Room forimprovements Do Nothing 2012 2013 2014 2015 2016 2017
1.1 Set Strategic Goals  Time To Market First Time ThroughRate CustomerSatisfaction Product Performance Efficiency  Flexibility CostReduction Margin … 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 6
1.2 Analyse CurrentProcesses
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 8 'When we understand this slide, we'll have won the war.' General Stanley McChrystal,  US and NATO force commander
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 9 1.2 Analyse CurrentProcesses ActiveVOS,  Adeptia, Altova, Appian Corporation, Avolution, Axway,  Bizagi, BOC AG Borland, Cordys, Corel, Embarcadero Technologies, HandySoft Corporation, IDS Scheer, ILOG, Interfacing Technologies, MEGA International, Microsoft, No Magic, Omni Group, Orbus software, Pegasystems, SAP AG, Software AG, Sun Microsystems, Sybase, Tibco Software, Troux Technologies, Visual Paradigm, yWorks, …
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 10 Issue 1.3 DefineActions Impact Improvement Action
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 11 1.4 Prioritiseactions Impact Size = investment ROI
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 12 1.5 Action-types X X ,[object Object]
Increase efficiency
Minimiseiteration-effects,[object Object]
2.1 Digitiseyourprocesses CAAD CAD CADD CAE CAM CAPP CAQ CAR CAS CASE CFD CIM EDA FEA KBE MPM MPP PDM PLM Technologies +
2.1 Technologies 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 15
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 16 A photorealisticrendered picture  createdwith  POV-Ray 3.6. Glasses and ashtray are modelled with Rhinoceros 3D. Dicewith  Cinema 4D
2.2 QuyOrthopedicMilling Services (1) Original Process 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 17 CreatePlaster-negative AdjustPlaster-negative Copymilling AssessPatient-geometry ,[object Object]
Average Quality
High Cost
Labour Intensive,[object Object]
2.3 Simulation of rainpenetration (1) Original Process 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 19 Physical Prototype Testing Certification Design Data OK?
2.3 Simulation of rainpenetration (2) New Process 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 20 Simulation Testing Certification Design Data OK? OK?
No straight forward model to apply all the physics 	(rain droplets, wind driven motion in fluid domain, droplet accumulation and motion over the wall boundaries) DPM (Discrete Particle Model) lacks modeling droplet-accumulation. Therefore, trial tests were done with Eularian Mixing Model which is capable of modeling water accumulation and motion on the louver walls Initial results were in poor agreement with the experimental study. Changing the droplet size improved accuracy. 30 days of simulation time were required to do droplet size optimization. Initial results indicate that modeling with 150micron droplet size is in better agreement with the experimental results. In 2008 simulation was more expensivethanphysical testing. Now (2011) it is cheaper Increaseyourknowledge and prepare for setbacks 2.3 Simulation of rainpenetration (3)
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 22 #3 Topmanagement has to support the improvementprocess !
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 23 Room filledwithpeoplewho care.
3.1 Manage the project Allocate resources (PM) Plan learning (and setback) curve Monitor KPI  Adjustimplementationspeed Feedback results to stakeholders Plan secondimprovement project Take 1 step at a time 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 24
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 25 #4 Modularise, Configure,  Automate !
Customer Archive InternalSales Search forsimilar offers Offerte ERP Calculation Software BOM and routing Manusla input Engineering Workpreparation Sales 3.1 TypicalSales Proces: Offer (1) Offer Source: Sofon Information Transfer Knowledge at individuals
Customer Archive InternalSales Modified Offer Gewijzigde Offerte ERP Calculation Software BOM and routing Manusla input Engineering Workpreparation 3.1 Typical Proces: Modified Offer (2) Sales Offer Offerte Source: Sofon Information Transfer Knowledge at individuals
Customer Archive Order Modified Offer Orderconfirmation Delay ERP Planning / Production 3.1 TypicalSales Proces: Order (3) Sales InternalSales Offer Modified Offer Offer Source: Sofon Calculation Software BOM and routing Engineering Workpreparation
3.2 Manuals (1) 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 29 Provide CAD-linkages.
3.3 Modularity, standardisation 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 30 Actions ,[object Object]
Conceptual Design (8)
Systemdesign ( 20)
Detaildesign (100)Leadtimedecreases 50%
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 31 #5 Collaborate !
10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 32 5.1 InternalCollaboration (1) PDM CMS Local Documentserver Content Management System Intranet … Collaboration Platform Communities
Atos Origin sets out its ambition to be a zero email company within three years (07/02/2011) By 2013, more than half of all new content will be the result of updates of existing information Online social networking is now more popular than email and search  Middle managers spend more than 25% of their time searching for information  2010 : Corporate users receive 200 mails per day, 18% of which is spam 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 33 5.1 InternalCollaboration (2) Why search whenyoucanaskyournetwork?

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Sirris manufacturingday2011 digital-factory

  • 1. ManufacturingDay 2011 Digital Factory introduces a new era for product development marc.bollen@sirris.be
  • 2.
  • 6.
  • 7. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 4 #1 Start now and create yourstrategic Digital Factory plan !
  • 8. Rule #1: Start Now! What are the strategicoptions? 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 5 Breakthrough Innovation € Additional room forimprovements Incrementalimprovements Room forimprovements Do Nothing 2012 2013 2014 2015 2016 2017
  • 9. 1.1 Set Strategic Goals Time To Market First Time ThroughRate CustomerSatisfaction Product Performance Efficiency Flexibility CostReduction Margin … 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 6
  • 11. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 8 'When we understand this slide, we'll have won the war.' General Stanley McChrystal, US and NATO force commander
  • 12. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 9 1.2 Analyse CurrentProcesses ActiveVOS, Adeptia, Altova, Appian Corporation, Avolution, Axway, Bizagi, BOC AG Borland, Cordys, Corel, Embarcadero Technologies, HandySoft Corporation, IDS Scheer, ILOG, Interfacing Technologies, MEGA International, Microsoft, No Magic, Omni Group, Orbus software, Pegasystems, SAP AG, Software AG, Sun Microsystems, Sybase, Tibco Software, Troux Technologies, Visual Paradigm, yWorks, …
  • 13. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 10 Issue 1.3 DefineActions Impact Improvement Action
  • 14. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 11 1.4 Prioritiseactions Impact Size = investment ROI
  • 15.
  • 17.
  • 18. 2.1 Digitiseyourprocesses CAAD CAD CADD CAE CAM CAPP CAQ CAR CAS CASE CFD CIM EDA FEA KBE MPM MPP PDM PLM Technologies +
  • 19. 2.1 Technologies 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 15
  • 20. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 16 A photorealisticrendered picture createdwith POV-Ray 3.6. Glasses and ashtray are modelled with Rhinoceros 3D. Dicewith Cinema 4D
  • 21.
  • 24.
  • 25. 2.3 Simulation of rainpenetration (1) Original Process 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 19 Physical Prototype Testing Certification Design Data OK?
  • 26. 2.3 Simulation of rainpenetration (2) New Process 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 20 Simulation Testing Certification Design Data OK? OK?
  • 27. No straight forward model to apply all the physics (rain droplets, wind driven motion in fluid domain, droplet accumulation and motion over the wall boundaries) DPM (Discrete Particle Model) lacks modeling droplet-accumulation. Therefore, trial tests were done with Eularian Mixing Model which is capable of modeling water accumulation and motion on the louver walls Initial results were in poor agreement with the experimental study. Changing the droplet size improved accuracy. 30 days of simulation time were required to do droplet size optimization. Initial results indicate that modeling with 150micron droplet size is in better agreement with the experimental results. In 2008 simulation was more expensivethanphysical testing. Now (2011) it is cheaper Increaseyourknowledge and prepare for setbacks 2.3 Simulation of rainpenetration (3)
  • 28. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 22 #3 Topmanagement has to support the improvementprocess !
  • 29. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 23 Room filledwithpeoplewho care.
  • 30. 3.1 Manage the project Allocate resources (PM) Plan learning (and setback) curve Monitor KPI Adjustimplementationspeed Feedback results to stakeholders Plan secondimprovement project Take 1 step at a time 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 24
  • 31. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 25 #4 Modularise, Configure, Automate !
  • 32. Customer Archive InternalSales Search forsimilar offers Offerte ERP Calculation Software BOM and routing Manusla input Engineering Workpreparation Sales 3.1 TypicalSales Proces: Offer (1) Offer Source: Sofon Information Transfer Knowledge at individuals
  • 33. Customer Archive InternalSales Modified Offer Gewijzigde Offerte ERP Calculation Software BOM and routing Manusla input Engineering Workpreparation 3.1 Typical Proces: Modified Offer (2) Sales Offer Offerte Source: Sofon Information Transfer Knowledge at individuals
  • 34. Customer Archive Order Modified Offer Orderconfirmation Delay ERP Planning / Production 3.1 TypicalSales Proces: Order (3) Sales InternalSales Offer Modified Offer Offer Source: Sofon Calculation Software BOM and routing Engineering Workpreparation
  • 35. 3.2 Manuals (1) 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 29 Provide CAD-linkages.
  • 36.
  • 40. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 31 #5 Collaborate !
  • 41. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 32 5.1 InternalCollaboration (1) PDM CMS Local Documentserver Content Management System Intranet … Collaboration Platform Communities
  • 42. Atos Origin sets out its ambition to be a zero email company within three years (07/02/2011) By 2013, more than half of all new content will be the result of updates of existing information Online social networking is now more popular than email and search Middle managers spend more than 25% of their time searching for information 2010 : Corporate users receive 200 mails per day, 18% of which is spam 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 33 5.1 InternalCollaboration (2) Why search whenyoucanaskyournetwork?
  • 43. 5.1 InternalCollaboration (3) 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 34 My smmrholswr CWOT. B4, we usd 2 go 2 NY 2C my bro, his GF & thr 3 :-@ kds FTF. 2003, nn, 12 yearsold. Now 20 years and starting in yourcompany!
  • 44. 5.2 ExternalCollaboration (1) 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 35 Suppliers Consumers Manufacturer Channels Raw Material Component Suppliers Retailers Resellers Direct HQ Individual Businesses Supplier Distributors Contract Manufacturers Factories Plant Warehouses Source: Microsoft Service Design / R&D
  • 45. 5.2 Externalcollaboration (2) Data exchange : JT, STEP, 3DPDF, … SME’swillbepressured to collaboratewithLarge Enterprises LE provides portals foroffering and collaborative design Largercompanies (Vestas, Airbus) centralise all engineerson a project base. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 36
  • 46. 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 37 5.3 Benchmark (1) Source: CIMData 2011
  • 47. 21/06/2007 © sirris 2007 | www.sirris.be | info@sirris.be | 38 5.3 Benchmark (2)
  • 48. 5.4. Audit 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 39
  • 49. Conclusions (1): 5 Golden Rules 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 40 #1 Start now and make a plan ! #2 Think Digital ! #3 Manage ! #4 Think Modular ! #5 Collaborate !
  • 50. Conclusions (2): Sowhat? 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 41 Savingstool design Communication and collaboration Reduction Design Changes Time to Market Project efficiency Timesavings production planning 20 40 60 80 % improvement
  • 51. Questions 10-5-2011 © Sirris | www.sirris.be | info@sirris.be | 42

Hinweis der Redaktion

  1. Baffling: The PowerPoint slide shown to US commanders shows security, economic and political conditions in Afghanistan. The dark blue arrows represent Afghan National Security Forces with the enemy in red. Other arrows highlight corruption, tribal favouritism and drug traffickingRead more: http://www.dailymail.co.uk/news/worldnews/article-1269463/Afghanistan-PowerPoint-slide-Generals-left-baffled-PowerPoint-slide.html#ixzz1LfUSYkKuPowerPoint has become public enemy number one for many US officers who find themselves battling slide presentations rather than insurgents.Some have gone as far as to declare all-out war on the software after the military command was over-run with mind-numbing 30-slide presentations.Read more: http://www.dailymail.co.uk/news/worldnews/article-1269463/Afghanistan-PowerPoint-slide-Generals-left-baffled-PowerPoint-slide.html#ixzz1LfUNNgWu
  2. Computer-aided design (CAD)Computer-aided architectural design (CAAD)Computer-aided design and drafting (CADD)Computer-aided process planning (CAPP)Computer-aided quality assurance (CAQ)Computer-aided reporting (CAR)Computer-aided rule execution (CARE)Computer-aided software engineering (CASE)Computer-integrated manufacturing (CIM)Computational fluid dynamics (CFD)Electronic design automation (EDA)Finite element analysis (FEA)Knowledge-based engineering (KBE)Manufacturing process management (MPM)Manufacturing process planning (MPP)Product data management (PDM)Product lifecycle management (PLM)Computer-aided manufacturing (CAM)
  3. Atos Origin sets out its ambition to be a zero email company within three years Time to ease information pollution just as environmental pollution was reduced after the industrial revolutionParis, 7 February 2011 -Atos Origin, an international IT services company, today sets out its ambition to be a zero email company within three years. Speaking at the fourth in a series of innovation press conferences, Atos Origin CEO and Chairman, Thierry Breton, addresses the challenges organizations face as a result of the explosion in data. He explains his ambition to eradicate all emails between Atos Origin employees by using instead improved communication applications as well as new collaboration and social media tools.M. Breton said: “We are producing data on a massive scale that is fast polluting our working environments and also encroaching into our personal lives. At Atos Origin we are taking action now to reverse this trend, just as organizations took measures to reduce environmental pollution after the industrial revolution.”“The volume of emails we send and receive is unsustainable for business. Managers spend between 5 and 20 hours a week reading and writing emails. They are already using social media networking more than search, and spend 25 per cent of their time searching for information. At Atos Origin, for example, we have set up collaboration tools and social community platforms, to share and keep track of ideas on subjects from innovation and Lean Management through to sales. Businesses need to do more of this - email is on the way out as the best way to run a company and do business.”The focus of Atos Origin is to adopt innovative social business solutions in the workplace to bridge the ‘social business gap. Built on collaborative technology these solutions provide a more personal, more immediate and importantly more cost effective means to manage and share information that supports the way of working in the 21st century and enables the Smart Organization.In line with its wellbeing at Work Programme launched in 2009 to support its goal of being one of the best places to work, it has implemented a number of initiatives to improve communication and information sharing across its organization For example, it is encouraging the use of tools such as Office Communicator and has set up social community platforms to share and keep track of ideas on subjects from innovation and Lean Management through to sales. Initial feedback is that these type of tools reduce email by between 10 and 20% immediately.Information overload – the facts:By 2013, more than half of all new digital content will be the result of updates to, and editing of existing information Online social networking is now more popular than email and search Middle managers spend more than 25% of their time searching for information 2010 : Corporate users receive 200 mails per day, 18% of which is spamAbout Atos Origin Atos Origin is a leading international information technology (IT) services company, providing hi-tech transactional services, consulting, systems integration and managed operations to deliver business outcomes globally. The company’s annual revenues are EUR 5.1 billion and it employs 49,000 people. Atos Origin is the Worldwide Information Technology Partner for the Olympic Games and has a client base of international companies across all sectors. Atos Origin is quoted on the Paris Eurolist Market and trades as Atos Origin, AtosWorldline, AtosWorldGrid and Atos Consulting.CEO Innovation Press ConferencesAtos Origin’s series of CEO Innovation Press Conferences demonstrate the ongoing commitment to innovation. Through the Scientific Community, Atos Origin is continually looking to market and industry trends to understand what its clients need not only for today, but tomorrow.