With his company, Adrian Hon creates award-winning games that combine the digital and physical world. Zombies, Run! is the world's most successful smartphone fitness game ever – it is a running game and audio adventure that melds GPS and accelerometer data with an epic story and fantastic gameplay. In this talk Hon shows how games can be physical and can improve lives, and gives insight in a new world of game experience. *talk at NEXT15*

1. Let’s Get Physical
@adrianhon
Six to Start

8. Progress Bars
Badges and Achievements
Scores
Missions
Challenges
Countdowns

21. superheroworkoutgame.com

24. stepbuystepgame.com

29. adrian@sixtostart.com
@adrianhon