Thanks to technology and digital media, you now have more power over your career than ever before. You can create independent work opportunities and start meaningful side businesses.
You can control the direction of your career and steadily create more freedom in your work life by becoming an "indiepreneur." You just need to know how.
This guide will show you the way.
2. We have a problem.
More than half of the U.S.
workforce is NOT engaged with
their work.
Most of us don't like our jobs, think
we have unfulfilling careers, and
feel we are wasting time at work.
Even though we are inspired,
talented, skilled, knowledgeable,
and capable of doing amazing
work -- we are are completely
disconnected and dissatisfied with
our current job situation.
But it doesn't have to be this way.
3. We have the power to take
control over our careers.
We don't need to hate our jobs
or feel stuck at work. We don’t
need to be afraid we’ll never get
a chance to do our best work or
an opportunity to do work we
love.
Thanks to technology and
digital media, we can now
advance our careers, create
additional revenue streams, do
more of what we love, and
create independent work
opportunities,
We can all have an Indie Career.
4. simplystatedmedia.com
WHAT'S AN INDIE CAREER?
An Indie Career is a work position that highlights,
markets, and manages your unique skills and knowledge
so you can create opportunities for yourself.
It designs your work life so you are in control. You
become less reliant on your job, your boss, and your
income structure. It enables you to find more
opportunities, stop searching for work, start receiving job
offers, and do more of what you love.
5. When you have an
Indie Career, you have the
potential to:
~ Start Side Businesses ~
~ Find Freelancing Gigs ~
~ Turn Your Hobbies into
Revenue ~
~ Become a Leader and
Authority in an Industry ~
~ Get Noticed by Hiring
Managers and Recruiters ~
8. When you have these three
things, you take ownership
of your career.
You stand out in your field
and get more professional
opportunities.
You can start a side,
freelance, or consulting
business.
You can diversify your
income streams.
And, you can create a
personally-driven career
presence you are proud of.
11. You have something
special that makes you
stand out. You have unique
skills, talents, and
knowledge.
Your Indie Career starts
with identifying and
leveraging those valuable
qualities so employers,
clients, customers, and
audiences can see your
strengths.
CAREER INSPIRATION
12. You can find you career
inspiration by asking yourself:
What special skills do I have?
What do I know more about
than the average person?
What are people always asking
me to help them with?
What do I create or offer that
people are willing to pay for?
CAREER INSPIRATION:
GO FOR IT
13. Lisa Vodola was a special needs
kindergarten teacher with a
Master's of Education.
She uncovered her career
inspiration by acknowledging her
expert knowledge in reading
education.
She leveraged this special skill to
create a business around a unique
in-home, accelerated reading
program for preschoolers.
CAREER INSPIRATION:
AN INDIE EXAMPLE
CLICK HERE READ LISA'S INDIE CAREER STORY
15. Once you identify your
career inspiration, you need
to tell the world about it.
You need to build an
authoritative, recognizable,
and professional online
presence that shows who
you are and what you do.
This is how you market your
unique skills, knowledge,
talent, and abilities.
PRO DIGITAL BRAND
16. To have a professional digital
brand, you need four things.
1. Branded Website -- that says
who you are
2. Authoritative Content -- that
shows what you know and do
3. Social Media Presence -- that
gives you visibility online
4. An Email List -- that allows you
to directly communicate with
your audience
PRO DIGITAL BRAND
17. A branded website is the core
of your digital presence.
You can't just have a Facebook
page, LinkedIn profile, or Etsy
store -- everyone does.
You need a branded dot-com
that centralizes your digital
presence, shares your resume
and portfolio, receives contact
inquires, sells your products
and/or services, and serves as
the heart of your online brand.
PRO DIGITAL BRAND
Branded Website
18. Once you have a website, you
need to publish content that
shows off your talents,
knowledge, and abilities.
That content may include:
Blog Posts
Sales Copy
Ebooks
White Papers
Videos
Slideshares
Infographics
PRO DIGITAL BRAND
Authoritative Content
19. You also need a social media
presence that allows you to
promote your website and
content, connect with new
audiences, gain visibility, look
professional, and build
authority in your field.
Your social media profiles
need to feel cohesive and
direct attention back to your
website.
PRO DIGITAL BRAND
Social Media Presence
20. You then need to build an
email list of people who are
interested in you and what
you do.
Collecting email addresses is
far more important than
gaining Facebook Likes or
Twitter Followers.
It is the most direct way to
regularly and reliably
communicate with your
audience.
PRO DIGITAL BRAND
Email List
21. PRO DIGITAL BRAND:
GO FOR IT
To build your digital brand,
check out our FREE "5-Day
#GoPro Digital Branding
Challenge."
It includes step-by-step
directions for launching your
personal brand, starting your
branded website, creating
starter content, and building
your email list.
CLICK HERE TO START THE BRANDING CHALLENGE
22. When Dr. Yvonka De Ridder
wanted to take her therapy
practice to the next level, she
focused on building her digital
brand.
By growing her online presence,
she uncovered a variety of
opportunities to promote herself
-- from guest posting on popular
websites to appearing on radio
shows and being interviewed on
news stations.
PRO DIGITAL BRAND:
INDIE EXAMPLE
CLICK HERE TO READ YVONKA'S INDIE CAREER STORY
24. Once you have career inspiration
and a pro digital brand, you have
already positioned yourself to
start an indie career.
These two elements will help you
get noticed in your industry, catch
the attention of recruiters, and
find more fulfilling work
opportunities.
But if you want to take it one step
further and start working for
yourself, there's one more thing
you need to do -- turn your skills
into products and services.
FREELANCING SYSTEMS
25. You need to create and manage
freelance operating systems and
revenue streams.
You need to set processes for:
Setting Prices
Sending Invoices
Setting Up Contracts
Creating Proposals
Collecting Payments
Finding Clients
Managing Clients
Advertising Your Business
Getting Referrals
FREELANCING SYSTEMS
26. To get the knowledge and
resources to start the freelancing
portion of your indie career, use
our FREE "Get Your Freelance
Business of the Ground" mini
course.
It includes 15 Steps to Launch
Your Freelance Career, The
Toolbox Freelancers Can’t Work
Without, and Obsessive
Organization Strategies to Set Up
Your Biz.
FREELANCING SYSTEMS:
GO FOR IT
CLICK HERE TO GET THE FREE MINI COURSE
27. FREELANCING SYSTEMS:
INDIE EXAMPLE
Kate Higgans is passionate and
experienced in fitness training.
She is a former Barre instructor
who once trained with the
Minnesota Vikings Cheerleaders.
When she wanted to create her
indie career, she found a way to
turn her passion and experience
into income by creating revenue
streams from selling products
and programs related to
personal training.
CLICK HERE TO READ KATE'S INDIE CAREER STORY
29. When you have career inspiration,
pro digital branding, and
freelancing systems, you take the
wheel of your career.
You put yourself in a position
where you have more control over
your work -- and life.
You can use this position to find a
new job, start a business, and
create indie income
opportunities.
You can use it to be happier in
your career and find a way to do
work your way.
So, what are you waiting for?