Gone are the days when marketers used to depend on automation only. Now, is the time to move on and switch to intelligent marketing. Read through to find out in which era do you belong to.
12. Social media has evolved, and so have the social media users. They are everywhere, so the question arises, are you there where your customers are?
Are you listening to them all the time? Are you ready to take the dive into the vast ocean of data and churn out spectacular insights?
18. Presenting
The Next Gen Analytics Platform for Social Enterprise
Explained using the Telecom Industry
19. Analytics Framework
Grouping
Cleaning
Sort
Deduplication
Clustering
Sampling
Final OLAP Formation
Factoring
Regression
NN / SVM
Decision Trees
Process Optimizer
Performance Monitor
Recommender
Crawl
Monitor
Decrypt
Integrate
Store Files
Index
Customer Acquisition
Customer Churn
Customer Experience
Customer Profiles
Service Quality Check
Campaign Optimization
Behavioral Segmentation
20. Customer Intelligence Framework using Big Data
Acquisition
Usage & Loyalty
Value
Time
Retention
Activation
RETENTION
Identify Customers at Risk of Disengagement
Take proactive actions via targeted offers
USAGE & ACTIVATION
Cross-selling to broaden engagement
Implement targeted Usage campaigns
Find the right Incentives and Offers
ACQUISITION
Design the right products and Offers
Target the right Customers and prospects
Price Optimally
Implementation of Big Data can help bring more value out of Customer than with out the implementation.
We have to callout 1 use cases that we will be focusing on for the presentation tomorrow.
21. Simplify360 Big Data Framework
Text Mining | Natural Language Processing | Business Rules Engine
Enterprise Workflow
Social Intelligence Visualizer
Statistical Reports
Analytical Reports
Simulation Reports
Simplify360 Advanced Analytics Engine
Social Media Big Data
Vertical and Business Solutions – Simplify360 and Partners
Data Visualization
Business Reports
KPI Dashboard
API
Simplify360
Application
Framework
Widgets
Users
Widget Engine for Web, Desktop and Mobile - Dashboard Widgets | Data Widgets | Engagement Widgets
Data Sources
Unstructured
Structured
Social Media
Call Records
Surveys
Feed back
Emails
Device Integration
Enterprise Integration
22. And not to forget – our USP
Simplify360 is the World‟s first and only truly Integrated Social Marketing Suite
27. So, we rest our case. The decision is yours, whether to go with automation or intelligence
28. Social Business Intelligence
www.simplify360.com
About
Simplify360 is the leading social business intelligence firm based out of United States and India. Simplify360 is the world’s first integrated Enterprise Social Media Platform. Offerings include:
•Social Marketing Suite for agencies
•Social Contact Centre for BPOs
•Social Command Centre for Enterprises. We enable businesses to perform Online Reputation Management, Customer Service, Community Management, Social Media Research & Brand Auditing; Online Sales Lead Generation, and Consumer Sentiment Analysis.
29. Leaders use Simplify360
Company Has 100+ Clients – Largely in India and America
Partners
India
Worldwide
Malaysia
Brazil and LatAM
Qatar
Saudi Arabia
USA
Worldwide
Singapore & India
Korea