SlideShare ist ein Scribd-Unternehmen logo
1 von 12
The digital landscape




© Freestyle Interactive – www.freestyleinteractive.co.uk
© Freestyle Interactive – www.freestyleinteractive.co.uk
© Freestyle Interactive – www.freestyleinteractive.co.uk
© Freestyle Interactive – www.freestyleinteractive.co.uk
© Freestyle Interactive – www.freestyleinteractive.co.uk
YouTube




                                                           80 MILLION
                                                           plays of this video on YouTube
                                                           and Vimeo in 10 days.



© Freestyle Interactive – www.freestyleinteractive.co.uk
© Freestyle Interactive – www.freestyleinteractive.co.uk
© Freestyle Interactive – www.freestyleinteractive.co.uk
© Freestyle Interactive – www.freestyleinteractive.co.uk
© Freestyle Interactive – www.freestyleinteractive.co.uk
Channels and content

                                Customer                    Brand     Traffic to your   Search engine
                              communication                exposure      website          visibility


          Website

                 Blog

      Facebook

             Twitter

        Linked In

        YouTube

               Flickr


© Freestyle Interactive – www.freestyleinteractive.co.uk
In summary

• There are ready-made communities out there

• It’s not just about your website




© Freestyle Interactive – www.freestyleinteractive.co.uk

Weitere ähnliche Inhalte

Ähnlich wie DKHLT 2012 Team Day - Raising Your Profile - Part 2

A Tale of Two Journeys: Delivering Engaging Content to Your Buyers
A Tale of Two Journeys: Delivering Engaging Content to Your BuyersA Tale of Two Journeys: Delivering Engaging Content to Your Buyers
A Tale of Two Journeys: Delivering Engaging Content to Your Buyersion interactive
 
Digital & Social Media for Sports Stars
Digital & Social Media for Sports StarsDigital & Social Media for Sports Stars
Digital & Social Media for Sports StarsFreestyle Interactive
 
How to Optimize YouTube Videos - YouTube SEO - ReelSEO Presentation
How to Optimize YouTube Videos - YouTube SEO - ReelSEO PresentationHow to Optimize YouTube Videos - YouTube SEO - ReelSEO Presentation
How to Optimize YouTube Videos - YouTube SEO - ReelSEO PresentationMark Robertson ⏩
 
Yrals Digital Marketing - Product Suite
Yrals Digital Marketing - Product SuiteYrals Digital Marketing - Product Suite
Yrals Digital Marketing - Product SuiteJaideep Bir
 
Yrals Digital Marketing + Costs
Yrals Digital Marketing + CostsYrals Digital Marketing + Costs
Yrals Digital Marketing + CostsRaksha Narang
 
Jen Yomoah, Brand Manager, Edgewell - How to Use Social Influencers to Reach ...
Jen Yomoah, Brand Manager, Edgewell - How to Use Social Influencers to Reach ...Jen Yomoah, Brand Manager, Edgewell - How to Use Social Influencers to Reach ...
Jen Yomoah, Brand Manager, Edgewell - How to Use Social Influencers to Reach ...MediaPost
 
Social Media Marketing Integration with Traditional Marketing
Social Media Marketing Integration with Traditional MarketingSocial Media Marketing Integration with Traditional Marketing
Social Media Marketing Integration with Traditional MarketingDigital Vidya
 
Digital Differentiation: Using Interactivity to Separate Your Brand From the ...
Digital Differentiation: Using Interactivity to Separate Your Brand From the ...Digital Differentiation: Using Interactivity to Separate Your Brand From the ...
Digital Differentiation: Using Interactivity to Separate Your Brand From the ...ion interactive
 
Why B2B Business Should Care About Social Media
Why B2B Business Should Care About Social MediaWhy B2B Business Should Care About Social Media
Why B2B Business Should Care About Social MediaDigital Vidya
 
Tim Bay: How Wilton Brands is Leveraging Video to Increase Customer Engagement
Tim Bay:  How Wilton Brands is Leveraging Video to Increase Customer EngagementTim Bay:  How Wilton Brands is Leveraging Video to Increase Customer Engagement
Tim Bay: How Wilton Brands is Leveraging Video to Increase Customer EngagementDigital Megaphone
 
Social Media Today | Social Media Marketing | Varun Daahal
Social Media Today | Social Media Marketing | Varun DaahalSocial Media Today | Social Media Marketing | Varun Daahal
Social Media Today | Social Media Marketing | Varun DaahalVarun Daahal
 
Tweet Your Heart Out Sitecore Symposium 2017
Tweet Your Heart Out Sitecore Symposium 2017Tweet Your Heart Out Sitecore Symposium 2017
Tweet Your Heart Out Sitecore Symposium 2017Jacqueline Baxter
 
Glass viewoverviewdeck newchapterentertainment
Glass viewoverviewdeck newchapterentertainmentGlass viewoverviewdeck newchapterentertainment
Glass viewoverviewdeck newchapterentertainmentmikeg824
 
Social Media in a Corporate Context 2010 - Community Development
Social Media in a Corporate Context 2010 - Community DevelopmentSocial Media in a Corporate Context 2010 - Community Development
Social Media in a Corporate Context 2010 - Community DevelopmentCommunicate Magazine
 
How and Why to Use Video in Your Marketing Strategy
How and Why to Use Video in Your Marketing StrategyHow and Why to Use Video in Your Marketing Strategy
How and Why to Use Video in Your Marketing StrategyAffiliate Summit
 
E-Commerce Video Optimization, YouTube Conversion, & PPV Opportunities for In...
E-Commerce Video Optimization, YouTube Conversion, & PPV Opportunities for In...E-Commerce Video Optimization, YouTube Conversion, & PPV Opportunities for In...
E-Commerce Video Optimization, YouTube Conversion, & PPV Opportunities for In...Mark Robertson ⏩
 
Video marketing platforms
Video marketing  platformsVideo marketing  platforms
Video marketing platformssubham golay
 
The Power of Video and YouTube in Social Media
The Power of Video and YouTube in Social MediaThe Power of Video and YouTube in Social Media
The Power of Video and YouTube in Social MediaGerri Baum
 

Ähnlich wie DKHLT 2012 Team Day - Raising Your Profile - Part 2 (20)

PHE
PHEPHE
PHE
 
A Tale of Two Journeys: Delivering Engaging Content to Your Buyers
A Tale of Two Journeys: Delivering Engaging Content to Your BuyersA Tale of Two Journeys: Delivering Engaging Content to Your Buyers
A Tale of Two Journeys: Delivering Engaging Content to Your Buyers
 
Digital & Social Media for Sports Stars
Digital & Social Media for Sports StarsDigital & Social Media for Sports Stars
Digital & Social Media for Sports Stars
 
How to Optimize YouTube Videos - YouTube SEO - ReelSEO Presentation
How to Optimize YouTube Videos - YouTube SEO - ReelSEO PresentationHow to Optimize YouTube Videos - YouTube SEO - ReelSEO Presentation
How to Optimize YouTube Videos - YouTube SEO - ReelSEO Presentation
 
Yrals Digital Marketing - Product Suite
Yrals Digital Marketing - Product SuiteYrals Digital Marketing - Product Suite
Yrals Digital Marketing - Product Suite
 
Yrals Digital Marketing + Costs
Yrals Digital Marketing + CostsYrals Digital Marketing + Costs
Yrals Digital Marketing + Costs
 
Jen Yomoah, Brand Manager, Edgewell - How to Use Social Influencers to Reach ...
Jen Yomoah, Brand Manager, Edgewell - How to Use Social Influencers to Reach ...Jen Yomoah, Brand Manager, Edgewell - How to Use Social Influencers to Reach ...
Jen Yomoah, Brand Manager, Edgewell - How to Use Social Influencers to Reach ...
 
Social Media Marketing Integration with Traditional Marketing
Social Media Marketing Integration with Traditional MarketingSocial Media Marketing Integration with Traditional Marketing
Social Media Marketing Integration with Traditional Marketing
 
Digital Differentiation: Using Interactivity to Separate Your Brand From the ...
Digital Differentiation: Using Interactivity to Separate Your Brand From the ...Digital Differentiation: Using Interactivity to Separate Your Brand From the ...
Digital Differentiation: Using Interactivity to Separate Your Brand From the ...
 
Why B2B Business Should Care About Social Media
Why B2B Business Should Care About Social MediaWhy B2B Business Should Care About Social Media
Why B2B Business Should Care About Social Media
 
Tim Bay: How Wilton Brands is Leveraging Video to Increase Customer Engagement
Tim Bay:  How Wilton Brands is Leveraging Video to Increase Customer EngagementTim Bay:  How Wilton Brands is Leveraging Video to Increase Customer Engagement
Tim Bay: How Wilton Brands is Leveraging Video to Increase Customer Engagement
 
Social Media Today | Social Media Marketing | Varun Daahal
Social Media Today | Social Media Marketing | Varun DaahalSocial Media Today | Social Media Marketing | Varun Daahal
Social Media Today | Social Media Marketing | Varun Daahal
 
Tweet Your Heart Out Sitecore Symposium 2017
Tweet Your Heart Out Sitecore Symposium 2017Tweet Your Heart Out Sitecore Symposium 2017
Tweet Your Heart Out Sitecore Symposium 2017
 
Glass viewoverviewdeck newchapterentertainment
Glass viewoverviewdeck newchapterentertainmentGlass viewoverviewdeck newchapterentertainment
Glass viewoverviewdeck newchapterentertainment
 
Social Media in a Corporate Context 2010 - Community Development
Social Media in a Corporate Context 2010 - Community DevelopmentSocial Media in a Corporate Context 2010 - Community Development
Social Media in a Corporate Context 2010 - Community Development
 
How and Why to Use Video in Your Marketing Strategy
How and Why to Use Video in Your Marketing StrategyHow and Why to Use Video in Your Marketing Strategy
How and Why to Use Video in Your Marketing Strategy
 
E-Commerce Video Optimization, YouTube Conversion, & PPV Opportunities for In...
E-Commerce Video Optimization, YouTube Conversion, & PPV Opportunities for In...E-Commerce Video Optimization, YouTube Conversion, & PPV Opportunities for In...
E-Commerce Video Optimization, YouTube Conversion, & PPV Opportunities for In...
 
Video marketing platforms
Video marketing  platformsVideo marketing  platforms
Video marketing platforms
 
The Power of Video and YouTube in Social Media
The Power of Video and YouTube in Social MediaThe Power of Video and YouTube in Social Media
The Power of Video and YouTube in Social Media
 
Video pr masterclass june 2013
Video pr masterclass june 2013Video pr masterclass june 2013
Video pr masterclass june 2013
 

Kürzlich hochgeladen

FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | DelhiFULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhisoniya singh
 
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Alan Dix
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...HostedbyConfluent
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Igalia
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...shyamraj55
 
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking MenDelhi Call girls
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationRidwan Fadjar
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxMalak Abu Hammad
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfEnterprise Knowledge
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsEnterprise Knowledge
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘RTylerCroy
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024BookNet Canada
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking MenDelhi Call girls
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonAnna Loughnan Colquhoun
 
Google AI Hackathon: LLM based Evaluator for RAG
Google AI Hackathon: LLM based Evaluator for RAGGoogle AI Hackathon: LLM based Evaluator for RAG
Google AI Hackathon: LLM based Evaluator for RAGSujit Pal
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking MenDelhi Call girls
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityPrincipled Technologies
 

Kürzlich hochgeladen (20)

FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | DelhiFULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
FULL ENJOY 🔝 8264348440 🔝 Call Girls in Diplomatic Enclave | Delhi
 
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
 
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 Presentation
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptx
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
Google AI Hackathon: LLM based Evaluator for RAG
Google AI Hackathon: LLM based Evaluator for RAGGoogle AI Hackathon: LLM based Evaluator for RAG
Google AI Hackathon: LLM based Evaluator for RAG
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 

DKHLT 2012 Team Day - Raising Your Profile - Part 2