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The Value of Shopgate for Online Stores
10/15
Andrea Anderheggen, Founder & CEO
We help online stores to:
1. boost revenues and
2. save a lot of money
on mobile commerce.
Source: A16Z & comScore Media Metrix U.S. June 2013 - June 2014
10%
20%
30%
40%
50%
60%
June 2013 June 2014
8.3%9.5%
50.7%
40.7% 41.0%
49.7%
Desktop Web Mobile App Mobile Web
Online Time Spent in the U.S. - Mobile Apps are #1
If you’re desktop only, you lose!
… but going mobile is a major challenge!
Desktop Store
iPhone App
iPad App
Android
Smartphone App
Android Tablet
App
Interfaces to connect the
mobile storefronts to the
(online) business
• Confusing
• Expensive
• Time Consuming
• Distracting
Mobile Website
for Smartphones
Mobile Website
for Tablets
Our Solution: Mobile Commerce as a Service
Desktop Store
SaaS
6 Mobile Stores & 200+ Features
$19
starting
/mt
Mobile Apps
Mobile
Websites
SaaS
Platform
Our Products
Mobile
Apps
Increase in Customer Value
Customer Retention
SEO Booster
Customer Service
Real Estate on Mobile Devices
Branding & Marketing
Mobile
Apps
Customer Value
+55%
Average revenue increase
when a customer
downloads your app
Mobile
Apps
Customer Value
1 Pet Supply 139%
2 Other 118%
3 Grocery Stores 77%
4 Jewelry 64%
5 Office Supply 62%
6 Home & Furnitures 54%
7 Health & Beauty 54%
8 Garden & Do-it-Yourself 46%
9 Sports Article 49%
10 Cars 48%
11 Glasses & Lenses 48%
12 Fashion 42%
13 Electronics 32%
14 Baby & Toys 31%
15 Books & Music 23%
16 Flowers 21%
Mobile app
customers are
worth much more
in every vertical!
Mobile
Apps
Customer Retention
$1,000,000
$2,000,000
$3,000,000
10%
5%
1 602 3 12 24
Months
Retention in %
More repeat
customers
start to generate
extra results
Mobile
Apps
53%
of a mobile search result page
as additional Google Real Estate
thanks to App Indexing
SEO Booster
Mobile
Apps
Customer Service - Reduce Payment to a Touch!
vs.
Traditional eCommerce Checkout
Mobile
Apps
Let your
customers see
you every day!
Real Estate
on Mobile
Mobile
Apps
Branding: Be available on the App Stores!
20%
30%
50%
Brand Search Non-Brand Search Browsing
Mobile Apps
Mobile
Websites
SaaS
Platform
Our Products
Mobile
Websites
App Download Booster
Increase in Mobile Conversion
Higher ROI on Online Marketing
SEO Booster
Mobile
Websites
App Download
Booster
Smart-Banners
Order Tracking Banner
Promote App Coupons
App Live Shopping
Mobile
Websites
What if we
double or triple
your mobile
conversion?
Conversion Rate
Responsive
Webdesign
Mobile
Themes
Shopgate
3x
5x
Desktop
Version
2.5x
1x
Mobile
Websites
All Online-Marketing Channels
are primarily mobile. Are you?
Mobile
Websites
SEO Booster
Source: http://googlewebmastercentral.blogspot.com/2015/02/finding-more-mobile-friendly-search.html
1. Be mobile-friendly
to appear in mobile
search results (40%+
of search)
2. Offer relevant app
content to be
displayed in mobile
search results
Mobile Apps
Mobile
Websites
SaaS
Platform
Our Products
SaaS
Platform Curated Platform
200+ Pre-Built Features
Beautiful Design
Fast Time to Market
Huge Development Cost Savings
SaaS
Platform
Shopgate is a curated
Platform, not an Agency.
SaaS
Platform 200+ built-in features
at your fingertips.
SaaS
Platform Beautiful Design.
SaaS
Platform
Many businesses lose huge amounts of
revenue due to slow Time to Market speed.
$1,000,000
Inhouse Development vs.
Shopgate
for merchants doing 100
online orders per day
SaaS
Platform
Save $700,000+ on
development costs.
$100,000
$200,000
$300,000
$400,000
$500,000
$600,000
$700,000
Inhouse Development Costs vs.
Shopgate
for comparable solutions.
Initial
Development
200+ 

Features
Maintenance
But: There is always someone who
will do it cheaper. Check the Value!
12,000 merchants use Shopgate
for more than one reason.
www.shopgate.com

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The Value of Shopgate for Online Merchants