Is email harvesting good for your email marketing campaign
1. Is Email Harvesting Good For
Your Email Marketing Campaign?
By: Alphasandesh.com
2. What is email harvesting
• Email harvesting is the method of getting email
addresses without permission. The most
adverse method of harvesting email addresses
is through using computer programs that look for
public areas of the internet to collect and capture
lists of email addresses from websites,
newsgroups, chat rooms and somewhere else
online.
alphasandesh.com
3. Does it affect your email
marketing efforts
• Email harvesting is not a good
idea. Once your customer’s
email id is stolen and if goes in
the hands of a spammer, your
customer will get inundated
with spam and trash instantly.
alphasandesh.com
4. Methods that spammers use
1. One of the common method
that is the use of unique
software known as
harvesting bots, which
includes spider web pages,
postings on Usenet, mailing
list documents, internet
debates and other online
resources to acquire email
addresses from public data.
alphasandesh.com
5. 2. Spammers may also use a kind
of dictionary attack in order to
yield email addresses, called as
a directory harvest attack, where
legitimate email addresses at a
particular domain are found by
speculating email address using
common usernames in email ids
at that specific domain.
Methods that spammers use
alphasandesh.com
6. 3. A different method of email
harvesting is to provide
customers with a product or
service free of charge if the
user provides a legitimate
email address, and then
use the addresses gathered
from users as spam targets.
Methods that spammers use
alphasandesh.com
7. 4. A new, dubious method is
called as e-pending. It
includes the addition of
email addresses to direct-
marketing lists. Direct
marketers or promoters
usually gather lists of
customers from resources
such as magazine
subscriptions and client lists.
Methods that spammers use
alphasandesh.com
8. Is email harvesting legal?
• In the USA, the CAN-SPAM Act 2003 banned to
send out emails to a receiver where the email
address of the recipient was acquired:
1.Using an automatic medium that produces
probable email ids by integrating names, letters,
or numbers into frequent transformations.
2.Using an automatic medium to abstract email
addresses from a website or proprietary online
service controlled by another person.
alphasandesh.com
9. Conclusion
• At last, disobeying the CAN-
SPAM act is not significant.
The prerequisites in the
CAN-SPAM act are a fully
rational approach to
marketing. Bottom line is
that, marketers or promoters
should fix to what works and
what they are good at, i.e.
creating great opt-in and
permission based email lists.
alphasandesh.com
10. Verify email addresses
with our free email verifier
tool.
For more details have a
look at
www.alphasandesh.com
alphasandesh.com