9. Potential weekly schedule Monday Tuesday Wednesday Thursday Friday Conduct weekly listening plan Prepare 15 tweets and pre-tweet for next 7 days Create blog entry 10 minutes of engagement with Twitter Update Facebook with content Prepare weekly listening executive summary and distribute 10 minutes of engagement with Twitter Update Facebook with content Check Facebook for comments 10 minutes of engagement with Twitter Update Facebook with content Check Facebook for comments 10 minutes of engagement with Twitter Comments on other blogs Check Facebook for comments 10 minutes of engagement with Twitter Comments on other blogs Check Facebook for comments Check Facebook for comments