1. Evaluation Sharonjit Soomal

2. In what ways does your media product use, develop or challenge forms and conventions of real media products? The media product I have produced uses many conventions that are also on real magazine covers today. Masthead Main Image Pug By including these conventions it allows the magazine to be more realistic and it also brings the magazine together. Strap lines Kicker Price Date Barcode

3. In what ways does your media product use, develop or challenge forms and conventions of real media products? The conventions I have used relate to a real media product the magazine I used was Vibe. Also on the Vibe magazine the strap lines are mostly on the sides this is also similar to my magazine, by doing this it makes them more clearer to see.Also, tells us the important information that is going to be included in my magazine. On the magazine I have produced I have also highlighted important artists names by putting them in capital letters, this can also be seen on the Vibe magazine.

4. In what ways does your media product use, develop or challenge forms and conventions of real media products? This is because the Vibe magazine also has it’s masthead at the top of the page in the center, just as my magazine has it. Also, both mastheads ‘Vibe’ and ‘Vencer’ both suggest music, this makes the magazine seem more upbeat and eye-catching. Also, on the Vibe magazine the main image is in the centre and it’s of one artist. This is also similar to my magazine as I also have one artist by doing this it shows the artists importance.

5. In what ways does your media product use, develop or challenge forms and conventions of real media products? Here is the mise en scene for the Vibe magazine I helped produce my own magazine cover with. The artist is not wearing much make-up as it mostly natural this suggests a “what you see is what you get” attitude. The artists vest reveals who he is as a person and the tattoos on his arms express his personality and what he believes in as a person. This can also be seen as a stereotype for RnB singers as it shows their care-free attitude and shows that they are not afraid to try something different and express themselves to the world. Although the lighting on background is light, it gets darker towards the bottom of the magazine however, the light is lighter on the main image by doing this it emphasises the artists importance, this also reveals the facial expressions of how the artist is feelings.

6. In what ways does your media product use, develop or challenge forms and conventions of real media products? The props on the magazine cover is the cross chain, this shows what he believes in and he may be portrayed as being quite tough however, underneath all that he has a soft side and he is also seen to be quite religious. The language used is also understandable for young people e.g. On both magazines the name of the artist is included “Eminem” which tells us young people are familiar with this artist. The body language of the artist shows he is a of a high status and portrayed to be quite confident and tough this also tells us they strongly believe in what they do.

7. How does your media product represent a particular social group ? The media product I have produced represents a social group of young teenagers aged between 15-19 years of age, for both males and females. I have chosen my targeted audience to be young teenagers as they relate to the main artist on my magazine. From this question and answer from the interview on my double-page spread we can see that she is very ambitious and this allows young people to let her be their inspiration. I have also chosen young teenagers to be my targeted audience as they are mainly into different kinds of music and the artist on the magazine is new which would enable her to gain new fans.

8. How does your media product represent a particular social group ? Also, another way my magazine is produced for young teenagers is by including an interview on my double-page spread. This is because the type of questions I have included are based on the artists ambitions, life-style, her album and her messages to her fans. This would also benefit some young people who choose to take a career path in music.

9. What kind of media institution might distribute your media product and why ? The type of media institution that might distribute my magazine product is someone like Quincy Jones as he published ‘Vibe’ magazine. Someone like him would also publish a magazine such as ‘Vencer’ as my magazine is the same genre as Vibe as they are both RnB magazines. Also both Vibe and Vencer have more or less the similar targeted audiences and layout. This can be seen as Vibe has its strap lines around the sides of the magazine and the main image of the artist is in the middle. This layout is quite similar to my magazine as I also have one main artist to show their importance. Vibe also has the same colour as the magazine I produced and these colours are black, red and white, these colours go well together.

10. What kind of media institution might distribute your media product and why ? The colour red creates emphasis on the important parts of the magazine, as red it the colour of Vibe’s title. However, I have also chosen the colour black for my title as it goes well with my background and makes it stand out more. Also, Vibe magazine is a well fan-based popular magazine that reaches it’s targeted audiences, so I wanted to produce my magazine similar to Vibe so it’s outcome would be just as popular as Vibe.

11. Who would be the audience for your media product? As the genre for my magazine is RnB the targeted audience fir my magazine would be young teenagers aged between 15-19. The targeted audience is also related to the main artist as she is also aged between this age range. However, just because the magazine might be aimed at certain people, it does not stop anyone else from buying the magazine either. Also, the targeted audience is also related to the main artist as she is also young and inspirational and wants to make something of her life. This relates to young teenagers as they still have their life ahead of them and the may have dreams they want to follow too.

12. Who would be the audience for your media product? The language used in the magazine tells us the type of artist, shows, interviews, performances, that take place for the people who are interested in RnB music. The numbers enable the readers to see what page the information they are looking for is on. The contents page also allows people to see the recent and newly updated information that readers would want to know about. In the magazine providing information such as exclusive interviews, upcoming tours, awards of artists makes the audience more engaged in the magazine and therefore most likely to buy it.

13. How did you attract/address your audience? The layout I have used for my magazine is very simple as this way I feel as though it is easier to attract the targeted audiences attention more easily. Also, if my magazine was to consist of too much writing or images it wouldn’t appeal as much to my targeted audience. However, as you can see from the images above I have highlighted how I have made my layout simpler. I have used a different colour for my headings this allows the audience to see the information they wish to read straight away, I have made the title big and bold so it stands out and writing is set out in little paragraphs.

14. How did you attract/address your audience? FRONT COVER CONTENTS PAGE DOUBLE-PAGE SPREAD The image of the artist on the double-page spread attracts the audiences attention instantly as she is giving them eye contact, by her doing this it engages the audience and makes them feel more involved. This image also takes up the whole of one side of the page, this gives the artist more importance and makes the image seem more effective. The quotations that are at the top and bottom of the page, reveal who she is as a person. The image of the artist is taken as a mid-shot, also as all of my images are taken in different shots it makes my magazine seem more appealing to my targeted audience. Also, this image tells us that the female artist likes to express herself in different ways by showing different feelings and emotions. This image also shows the female artist looking into another direction. As she is not making any eye contact with the audience tells us that she is very ambitious and independent.

15. What have you learnt about technologists from the process of constructing this product? Here you can see that I have used a layer so that my writing is visible on top of the image. I have also used the blur tool to make my writing and image more visible and this also creates emphasis on the artist. As you can also see I have used a filter tool to lighten my image by doing this it allows the targeted audience to see the image and the quotations more easily. Also, in the process of producing my magazine I have expanded on my skills and knowledge on Photoshop and how to use different tools. Such as the filter tool allows you to change and add colour to the image and I have learnt how layers work on a magazine. As by doing this it enables my image to be more eye-catching for the targeted audience.

16. What have you learnt about technologists from the process of constructing this product? I have expanded my skills and knowledge on the different ways in which to take an image for instance, the image needs to have enough head room and have good quality, by doing this it enables the image to look more effective. As you can see from these two images although they have both been taken from different angles, both images are of good quantity and both have head room.

17. What have you learnt about technologists from the process of constructing this product? By using the correct conventions on the magazine makes it more realistic and the audience will know who the magazine is aimed at. In the terms of using technologies in the process of constructing my final product I have learnt that the layout for my magazine in order for the magazine to look realistic it has to consist of the main features these include, masthead, main image, set colour scheme, strap lines, barcode and price etc.

18. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? As you can see on the left hand side I have included images of both my preliminary task which I produced at the start of the year, I did not have much experience of using Photoshop. Looking back at my preliminary task I feel as though I have gained many new skills and techniques such as I have improved on the layout of my work and I have gained more knowledge on the tools in Photoshop to produce my work to a higher standard and I have used this to make progression for my final product. By improving the layout of my work it has made my magazine look more appealing to it’s targeted audience.

19. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? I have made progression on my contents page by only using a limited amount of colours. As for my preliminary task I have used the colours, blue, black, purple and green, which do not necessary blend in well together. However, when producing my final product I only used the colours red, black and white, as I felt the colours went well together and the colour red creates emphasis on the important information.

20. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? Also, I feel as though the layout of my final production work is more clearer and sophisticated whereas the layout on my preliminary task is more crowded and not that spaced out which could make it more difficult to understand. Also the images on my preliminary task on the front cover seem to be quite out of place however on my final coursework I have used on main image to show it’s the main focus.