Summit 2011 trends in infrastructure services

Israeli Infrastructure Services Market
(Networking and Green IT)

Shahar Geiger Maor
VP & Senior Analyst

www.shaharmaor.blogspot.com http://www.facebook.com/shahar.maor http://twitter.com/shaharmaor

Agenda

Introduction Mobile Collaboration

Data Center Market Data
Convergence


Technologies Categorization 2010
Business Value
Investment
to make money SAAS/
Cloud
Cut costs, Increase IT Project
Application UC
productivity Delivery Major
Changes
Billing Networking
Vir. (DC IPv6 Size of figure =
Infra. VOIP complexity/
Commodity IT Network convergence) cost of project

Services Security

Investment
for regulations
Using Implementing Looking
Market Maturity
Shahar Maor’s work Copyright 2011 @STKI Do not remove source or attribution from any graphic or portion of graphic
Source: STKI 4

Technologies Categorization 2011
Business Value
Mobile
Investment
to make money
Video
SAAS/
Application Cloud IT Project
Cut costs, Increase Delivery
UCC
Major
productivity Changes
Billing Networking
Infra. Vir. (DC Size of figure =
VOIP IPv6 complexity/
Commodity IT Network convergence) cost of project

Services Security

Investment
for regulations
Using Implementing Looking
Market Maturity
Source: STKI 5

STKI Index-20102011
–Top Queries to STKI
Other
2%
Vendors
Israeli Market 11%
13% VOIPCCUCCVideo
40%

Optimization
16%
LANWAN
18%

Source: STKI 6

Mobile
Mobile is a
SCATTERED IT
TECHNOLOGY


Mobile –Key Takeaways

• Mobile Computing represent a New Computing
Cycle: Mobile Internet
• Global Mobile Data Traffic Should Grow 26x Over
Next 5 Years
• Mobile is the new way to run your business
• Key point for success: NFC (Near Field
Communication)


New Computing Cycle Characteristics

Source: KPCB 9

Global Mobile Data Traffic Should Grow
26x Over Next 5 Years

Source: Cisco VNI Usage, 2010 10

Mobile Internet Usage is Rising


The Move of the Tectonic Plates

Branch office Headquarters


IP World –The end of IPv4

http://www.eweekeurope.co.uk/news/world-ipv4-stocks-finally-run-out-19674

IPv6 –Migration Challenges
• Most well known vendors have been producing IPv6
ready hardware for some time
• The real challenge will probably be other “grey”
components:
– Your proprietary asset management system
– Old KVMs
– Old Fax server
– Old switchesrauters
– Fingerprint recognition access control system
…Are they IPv6 ready?


Prepare Yourself

• Gap analysis
• Consider the use of Dual-Stack technologies, IPv6
GWs and Application Delivery Controllers.
• Consider the use of automation suites (e.g: BMC,
CA,HP, IBM).
• Consider the use of professional services.
• Stay calm! (Y2K…)

Source: Tomer Nuri, Netcom (Malam-Team)

IP World –3 Steps to IPv6

No. 1
No. 2
Enable IPv6 on No. 3
outward-facing Identify IPv6
online services support in Engage your IT
hardware staff

Bottom-line for IT: Be aware!
(that’s all for now)

NFC: Near Field Communication



http://weblog.cenriqueortiz.com/touch-nfc/

Payment can be Enhanced for the User
with Mobile NFC

Mobile NFC can be used for payment at kiosks,
ticketing, internet, or person-to-person
• Additional uses that enhance payments include:
– Tickets can be purchased, stored, and redeemed.
– Prepaid cards can be bought, stored, and accessed by the
phone.
– Coupons can be transferred to a friend, recommending
products.
– Product history and medical warnings can be read in the store.
– Shopping lists can be collected from tags.
– Electronic devices can be activated after purchase and
warranties sent in.
– And many more!
http://www.nfc-forum.org/resources/presentations/Tagawa_Barcelona_2010.pdf

NFC Is More Than Payment and Mobile
Phones
• NFC mobile phones are for more than
payments:
– Secure access to buildings and PCs
– Inventory control with tags and readers
– Security patrols
– Patient monitoring
– Information gathering with educational tags

http://www.nfc-forum.org/resources/presentations/Tagawa_Barcelona_2010.pdf

• “NFC mobile payments to exceed $30 billion by 2012”
• “1 in 6 users worldwide will have an NFC-enabled phone
by 2014”
–Juniper Research
(M)

http://juniperresearch.com/shop/products/report/pdf/brochure/3267MPM%20NFC%20report%20brochure.pdf 21

Near Field Threats
• Eavesdropping
• Data Corruption
• Data Modification
• Data Insertion
• Man-in-the-Middle-Attack

http://events.iaik.tugraz.at/RFIDSec06/Program/papers/002%20-%20Security%20in%20NFC.pdf

Collaboration

Local
Social

Mobile
…SoLoMo
John Doerr, KPCB 23

Collaboration –Key Takeaways

• We communicate differently over time
• From Infrastructure Enablement to Business-
Enhancing Applications
• Unified Communication is a main tool for
collaboration
• UC has some Integration, Organizational and
Management Issues
• Next Generation collaboration: Video


The Web is Dead!

http://www.wired.com/magazine/2010/08/ff_webrip/ 25

What different
generations do online?

Is there a generation
gap?

http://www.pewinternet.org/Infographics/2010/Generations-2010-Summary.aspx

Collaboration Architecture

Conferencing Customer Care
Communication
and Collaboration Enterprise Social Software IP Communications

Applications Messaging Mobile Applications Telepresence

Presence Session Mgmt Content Mgmt
Collaboration Location Client Frameworks Tagging
Services
Policy and Security Management

Infrastructure Virtual Machines Network Storage

On-Premise Hybrid SaaS

Source: Cisco

Consistent Experience
Anywhere, Any Content, on Any Device

Communication
and Collaboration
Applications

Collaboration
Services

Infrastructure

Source: Cisco

From Infrastructure Enablement to
Business-Enhancing Applications

http://img.en25.com/Web/PolycomInc/Polycom_Power_UC.pdf 29

Collaboration and Project Management

http://img.en25.com/Web/PolycomInc/Polycom_Power_UC.pdf graphic
Shahar Maor’s work Copyright 2011 @STKI Do not remove source or attribution from any graphic or portion of 30

Video
Video is a
SCATTERED IT
TECHNOLOGY


Tons of Data…
Total IP Traffic 63.9 Exabytes per month by 2014

 Annual global IP traffic will reach 3/4 of a zettabyte by 2014

Internet 47.2 Exabytes per month by 2014

 Internet video will surpass P2P as top traffic type by end of 2010

Managed IP 13.2 Exabytes per month by 2014

 Web-based video conferencing will grow 180-fold from 2009-2014

Mobile Data 3.5 Exabytes per month by 2014

 Mobile video will increase 66-fold from 2009 to 2014

Shahar Maor’s work Copyright 2011 @STKI Do not remove source or attributionForecast, 2009–2014 graphic
Source: Cisco Visual Networking Index (VNI) Global from any graphic or portion of 32

Age of Internet Video

Source: Cisco VNI Usage, 2010

Streaming Video is Gaining Market Share


…and pay
close
attention to
the way
devices and
context
increase the
appeal of
advertising


Internet Policy –Allowing YouTube?
Israel: Cross-Sector, March 2011

Limited Yes
24% 38%

No
38%

Source: STKI 36

Internet Policy –Allowing YouTube?
Industry Healthcare Finance

Yes
Limited Yes Yes
25%
25% 37% 33%

No
Limited 12%
No 63%
No 67%
38%

Services High-Tech Government

Limited Limited Limited Yes
14% 17% 15% 31%
Yes
No 50%
29% Yes
57% No
33% No
54%

Source: STKI 37

Internet Policy
–Allowing Streaming (in general)?
Israel: Cross-Sector, March 2011

Limited Yes
24% 25%

No
51%

Source: STKI 38

Internet Policy
–Allowing Streaming (in general)?
Industry Healthcare Finance

Limited Yes
Yes
25% 25%
37%
Limited
50%

No
No No 25%
38% 100%

Services High-Tech Government

Limited Yes Yes Limited Yes
Limited 17%
14% 29% 15% 23%
33%

No No No
57% 50% 62%

Source: STKI 39

What do We Need Video For?
On Line Video


Video & Collaboration

Source: Avaya, Flare

Physical Security


Homeland Security

Source: HOPE by Malam-Team 43

Video is All Around Us

collaboration
Out sourced
collaboration

Security and

For personal
professional
surveilance
3’rd party

use

use
For
Conferencing
(You Tube)

Knowledge
Marketing

marketing
eLearning

In-house
business

IT video
sharing
Main

Media consumption
(Healthcare)

Military use

Homeland
Industrial

security

Out-bound Video Enterprise Video (Collaboration) In-bound Video

Operational
Video on Demand (CloudSaaS based )
video
Source: STKI 44

Video is All
Around Us

Source: Bynet

RSS Alert: Upcoming Round-Table

Subject: Enterprise Video
When: 29.6.2011
Where: at STKI
Registration: shahar@stki.info


Voice Over IP and Unified
Communication


Key Drivers
86% of organizations increasing
• Workforce virtualization telecommuters

• Cost reduction • Improve Employee
Retention
• Increasingly available tools •
•
Save Facilities Costs
Assist/Advance Virtual

•
Workplace Policy
Business improvement opportunities • Advance Green Policy

• Automated inventory • IMpresence
• Reduce Operation & travel costs notification • Web conferencing
• Implement newer technologies • IP audio conferencing
• Event routing and alerting • “Find-Me, Follow-Me”
• Leverage emerging SIP-based • Numerous vertical • Unified messaging
services solutions emerging (health • Desktop video conferencing
• Reduce telecom cost care, field tracking, • Communication-enabled
manufacturing) business process


VOIP Adoption


VOIP ROI and TCO


How to Improve ROI

http://www.ucstrategies.com/uc-resources/unified-communications-two-types.aspx

Top Unified Communications Technology
Driver

Shahar Maor’s work Copyright 2011 @STKI Do not remove source or Analytics any graphic or portion of graphic
Source: InformationWeek attribution from 52

Different People, Different Needs

Nemertes Research 2010 –Based on a single case study

Different BUs, Different Needs

Nemertes Research 2010 –Based on a single case study

Key Challenges
• To other services and legacy
• Integration systems
• Directory difficulties
• Security issues
• Organizational challenges
• Management Issues

Network Complexity
New Application Plans • What’s the right organization?
Mobility • Where do we begin?
Fewer IT resources internally • How do we build the business
End user demands case?
Globalization branch offices • ROITCO


Most Influential Criteria When
Purchasing a Phone System?

Source: Focus Research

What Buyers Consider Most Useful
During the Sales Process

Source: Focus Research

Selecting the Right Solution

• Scalability and performance
• Integration with other enterprise systems
• Centralized administration and branch office support
• Advanced call routing
• Call queue management
• Desktop integration with Outlook
• Advanced reporting
• Advanced call groups


Selecting the Right Vendor

• Business-specific knowledge and experience
• Customization and integration expertise
• Vendor’s support policies
• Vendor’s focus on product innovation and R&D
• (Israeli customization): References!!


UC World Market-share

Microsoft dominates,
but barely registers
for VOIP

Nemertes Research 2010

Customer Centers


Customer Centers –Key Issues
(the Infra Perspective)

• Multi-Channeling
• Integration
• Consolidation
• BCPDRP for CCs
• Self-service
• Workforce optimization


Customer Centers (CC) –Multi Channeling

Source: Ness Technologies

Multichannel to Touchpoint Strategies


CC+IPTel=Unified Telephony
Does it Make Sense?
OtherDon't
KnowDoesn't
Matter
14%

Doesn't
Make Sense
16%
Make Sense
70%

Source: STKI 65

What’s Your CC BCPDRP Status?

No Plans for the
Near Future
25%
We're Ready/In
Progress
44%
We're Planning
31%

Source: STKI 66

“Live Person” vs. Self-Service
What Would Your Customers Prefer?
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Self Service Service Dependent Live Person

Source: STKI 67

Customer Center Staffing

Average number of IT FTEs dedicated to CC
operations (including HD, not including
operators of any kind)
7.5
Application related -75% Telephony/Infrastructure
related -25%

Source: STKI 68

Recommendations
• Make sure to invest as much in people as in tools
• …Focus on the scenarios, not the tools
• Focus on user-centered design
• Different tool sets for different scenarios
• Watch, measure, and draw lessons
• Aim high, but not too high…


We will present data on products and integrators:
STKI Israeli Positioning
• Not a technological positioning, refers only to Israeli market
• Represents current Israeli market and not our recommendation
•Focused on enterprise market (not SMB) Vendor A

 Market Presence (X) Vendor B
Local Support

 Market share - existing and new sales (more emphasis)
 Mind share (how user organizations rate vendors)
 Local Support (Y) – is influenced by (X) Worldwide
Leader
 Experience & technical knowledge, localization,
support, number and kind of integrators
 Worldwide leaders marked, based on global positioning
 Vendors to watch: Are only just entering Israeli market
Vendors to Watch:
so can’t be positioned but should be watched
Vendor C
Market Presence

VOIP (Enterprise IP Telephony)
- Israeli Market Positioning 1Q11
Vendors to Watch:

Microsoft
Siemens
Local Support

Cisco
Player

Worldwide
Avaya-Nortel Leader

Alcatel-Lucent

HP (3COM) This analysis should be used with its
supporting documents
Tadiran

Market Presence

Contact Center Infrastructure
Solutions to Watch:
Solutions to Watch:
Siemens
Local Support

Player
Avaya
Worldwide
Alcatel-Lucent Leader

(Genesys)

Cisco

This analysis should be used with its
Cosmocom supporting documents
Aspect

Market Presence

Unified Communications and Collaboration

Solutions to Watch:
Google
Citrix
Local Support

Player
Microsoft
Worldwide
Leader
Cisco

Avaya-Nortel
IBM
This analysis should be used with its
Alcatel-Lucent supporting documents

Market Presence

Tele-Conferencing

Solutions to Watch:
Avaya
Google
Citrix
Polycom
Local Support

Adobe
Player

Worldwide
Cisco Leader
Radvision
Microsoft
Logitech
(LifeZise)
Alcatel-Lucent
Emblaze This analysis should be used with its
IBM supporting documents

Market Presence

Data Center Convergence
(or: converged system, unified computing, fabric-based computing, dynamic
infrastructure)


“All you have to do is touch the right
key at the right time and the
instrument will play itself.”

Johann Sebastian Bach


Datacenter Convergence
–Key Takeaways
• We are witnessing a major change in the DC
• This is one of the most important frontiers in the
war of DCprivate cloud infrastructure’s
Dominance
• Some interesting players are trying to challenge
Cisco’s hegemony in its home-court
• What are the pros and cons of each one?


Data Center Convergence
(or: converged system, unified computing, fabric-based computing, dynamic
infrastructure etc.…)

Virtualized

Open/Standard Resilient

Modular

Orchestrated


Importance of Data Center Network
Features
Virtualized

Open/Standard

Resilient

Modular

Orchestrated

Source: InformationWeek 79

Ten Key I&O* Trends for Network Managers

* I&O= infrastructure and operations
Source: Gartner (October 2010) 80

Common Architectural Attributes
of a Private Cloud
Server Storage Network

Companies seek ever-
A multitenant architecture More applications running
greater standardization and
Goals

introduces new storage from central data centers
scale and now require new
costs and complexity, and over the WAN impacts
tools to manage the
creating strong interest in network bandwidth and
complex, ever-changing
optimization tools performance management
virtual environment
Technologies

• Storage Virtualization •10G Ethernet
• Application Monitoring
• Automated Provisioning • MPLS
• VM Monitoring
• Data Deduplication • WAN Optimization
• Discovery & Inventory Mgt
• Solid State Disk • Apps Delivery Controller
Vendor Decisions

How can we manage our
Does a unified storage
relationship with VMware if Should we even contemplate
platform from a single
we expand our use beyond a non-Cisco strategy for core
vendor make sense versus
hypervisors to management network infrastructure?
best of breed?
and development platforms?

Source: The Corporate Executive Board Company, 2011 81

Market and 10GbE Revenue
10 GbE port revenues
– 10 GbE port revenues for fixed
platforms has projected to
change from $4.8B in 2009 to
$10.6B in 2015
– Module 10GbE revenues
remains flat
10 GbE port shipments
– Note: Purpose-built (top-of-rack)
shipments are increasing
– 10 GbE port shipments to
increase from 4.9M in 2010 to
42.1M in 2015

Shahar Maor’s work Copyright 2011 @STKI Source: Dell`Oro Group
Do not remove source or attribution from any graphic or portion of graphic 82

Important Standards

• IEEE P802.3ba -supports 40 Gbit/s and 100 Gbit/s transfer rates

• TRILL – Transparent Interconnection of Lots of Links

• FCoE – Fiber Channel over Ethernet

• EVB –Edge Virtual Bridging

• DCB – Data Center Bridging
– Priority-based Flow Control (PFC)
– Congestion Notification (CN)
– Enhanced Transmission Selection (ETS)
– Data Center Bridging Exchange (DCBX)


Vendors -Cisco

Nexus 7000
Data Center Core/Aggregation

LAN SAN Unified
Unified Computing
Fabric System
Nexus 5000
Unified Server Access

Nexus 4000
Unified Fabric Blade Switch

Backbone Directors Integrated LAN, Nexus 2000
DC Backbone.
Catalyst® 6500 MDS 9500 Nexus 7000. SAN, Compute Remote Module & Scale
and
Rack Switches Rack Switches Rack Switches virtualization. Nexus 1000V
Catalyst 4900M Nexus 5000 & VM-Aware Policy Switching
MDS 9100/9200
Blade Switch 2000
Blade Switch Unified
(IBM,HP,Dell) Virtual switch
(HP, IBM) Management
Nexus 1000v
Eco Partners

Source: Cisco

The Dual Vendor Approach

According to Gartner:
• Introducing a second vendor into the network infrastructure
will :
– Have no long-term impact on operational costs for organizations
following best practices.
– Reduce total cost of ownership (TCO) for most organizations by at
least 15% to 25% over a five-year time frame.
• Most organizations that introduced a second vendor report a lasting
decrease in network complexity.
• Network operations teams that are already using some form of
multivendor network management tools are well-positioned to take
advantage of the second-vendor opportunity.

http://www.dell.com/downloads/global/products/pwcnt/en/Gartner-Debunking-the-
Myth-of-the-Single-Vendor-Network-20101117-published.pdf
85

The Dual Vendor Approach

http://www.dell.com/downloads/global/products/pwcnt/en/Gartner-Debunking-the-
Myth-of-the-Single-Vendor-Network-20101117-published.pdf
86

Vendors –HP

Next-gen Network Core
Simpler high availability designs
• Higher performance;
50% less power
• Intelligent Resilient Framework
(IRF)

FlexFabric Server Edge
Demand-driven connectivity with
Virtual Virtual integrated management
Switch Switch
• Virtual Connect and Virtual
Legacy network design HP network design IRF design Connect Flex-10
+Higher
(STP, PVST, VRRP) (with IRF)
Performance
+Enhanced
Resiliency Source: HP Network

Vendors –Juniper

One Network: Flat, any-to-any connectivity
Source: Juniper Networks

Low Power Yes

Vendors –Alcatel Lucent No STP
VM switching
Yes – TRILL/SPB
vNP
10 GigE Yes
40 GigE Yes
Virtual Chassis Virtual Chassis
WAN Router - 7750 Lossless Yes
OSPF Ethernet
BFD
FCF
Core – OS10K Control/Management
VC

SPB
iSCSI
TOR – OS6900 VC FCF Data Plane
VC

FCoE
(incl. zoning
Link FCoE FCoE enforcement)
Agg.

Rack Mount Servers Blade Servers

Source: Alcatel-Lucent

Vendors –Brocade

Source: Brocade

Vendors –IBM

Don’t forget us!
We are not a pure networking
player, but we are definitely a
prominent DC player!

Why Me? Why Not?

Industry Leader for many years; “Arrogance”

We can!; Do we want???

Provides Carriers’ knowledge to the enterprise network;
An incomplete portfolio

Vast Portfolio; Second Best

Visionary new comer; ????


Local Area Network Vendors

Cisco
Local Support

Player

Worldwide
HP Leader

Juniper
Alcatel-Lucent
Avaya
Brocade This analysis should be used with its
Enterasys

Market Presence


Subject: Welcome to a "10s GbE World" –
Network Challenges
When: 11.5.2011
Where: at STKI


Application Delivery


Traditional Infrastructure Model
Corporate Employees Mobile Remote Branch Employees Customer, Partners,
LAN & wLAN Employees Employees LAN & wLAN or Suppliers

How do I connect all these applications
and services to the right people, at the
right moment in time, using the right
amount of resources, meet all my SLAs,
ensure security and save money?

Cloud Services Hosted Applications Corporate SAAS Apps and Data
Data Center in the Branch
Source: F5 Networks 96

Unified Application & Data Delivery
Corporate Employees Mobile Remote Branch Employees Customer, Partners,
LAN & wLAN Employees Employees LAN & wLAN or Suppliers

Context-Aware Networking

Cloud Services Hosted Applications Corporate SAAS Apps and Data
Data Center in the Branch
Source: F5 Networks 97

Application Delivery Next-Domains

Video

Mobile

Cloud


The Biggest Bottleneck for Performance
of Cloud-Based Applications
Greatest Performance Inhibitor
While performance still lags
security when asked IT pros
about the top risks related to
using cloud services, the top
performance concern for those
using or considering a cloud
initiative is bandwidth.

Willingness to Use WAN Optimization to
Improve Performance

Source: InformationWeek, State of Cloud, Jan 2011 99

Application Delivery Controllers (ADC)

Solutions to Watch:
Crescendo
Barracuda
A10
Local Support

Player
F5
Worldwide
Radware Leader

Cisco

Citrix This analysis should be used with its
Brocade supporting documents

Market Presence

WAN Optimization

Riverbed
Local Support

Player

Worldwide
Leader
Cisco

Blue Coat
Expand Citrix
Radware
F5 This analysis should be used with its
Juniper

Market Presence

Data Center’s Environment

http://itknowledgeexchange.techtarget.com/data-center-facilities/page/2/

Datacenter Environment
–Key Takeaways
• Don’t mention “green DC”…
• Next generation DC means –EFFICIENCY
• Sufficient Standards and Best Practices are
available
• Efficiency
– starts at the hardware level
– Goes through DC design and construction
– And ends with a proper Redundancy.


Data Center Efficiency
Organization

DC IT Mgt.
Infrastructure Infrastructure Infrastructure
• Power • Rationalization • Automation
• Cooling • Consolidation • Optimization
• Design • Virtualization • Planning

Processes
http://www.mansystems.nl/1.4.4/our_approach.html

Standards and Best Practices

• ANSI/TIA-942 Telecommunications Infrastructure Standard for Data Centers
• ANSI/NECA/BICSI-002 Data Center Design and Implementation Best Practice

Tiers of Protection

http://symposium.uptimeinstitute.com/images/stories/presentations/emerson_tutorial_sunday_5.16.2010.pdf

Airflow Characteristics of IT Equipment

http://symposium.uptimeinstitute.com/images/stories/resources/tips/futurefacilities.pdf

Energy Efficiency
–Technologies Available Today
• Computational fluid dynamics (CFD) modeling
• Aisle containment (coldhot)
• Controlssensors (air-return block, RFID)
• Variable-capacity cooling (air/water ; in-row/unit)


Hardware level:
Old school – Fan Overhead

Source: SGI

Hardware level:
Half Depth Design

Source: SGI

Data Center Design
Cable &
Communications
Infrastructure

Complete ID, tracking
Turn-Key
Data Center
& recording
Design systems
Turn-Key Specs,
Planning,
Management, &
Implementation
All Security Management &
Systems Control Systems

Optical
Fiber

Shahar Maor’s work Copyright 2011 @STKI Do not removeAman Computers any graphic or portion of graphic
Source: (Artnet) source or attribution from 111

Portable Data Center


End-to-End Site Level

Shahar Maor’s work Copyright 2011 @STKI Do not remove sourceSchneiderfrom any graphic or portion of graphic
Source: Alexander or attribution 113

Facility Design
The Butterfly Concept

PUE =Power usage effectiveness
http://h20195.www2.hp.com/V2/GetPDF.aspx/4AA2-1533ENW.pdf

Data Center Redundancy

Alternative DC –Med1

Lampertz Security Room Isolation Base –
-Rittal Alexander Schneider



Subject: Datacenter Design best practices
When: 15.6.2011
Where: at STKI


Market Data

http://xkcd.com/657/large/

DC Environment: Israeli Market Size (M$)
Data Center
Data Center
Year Physical Totals
VAS
Infrastructure
2010 45 24.1 69.1
Δ 33.3% 12.03% 26%

2011 60 27 87

Δ 20% 18.52% 20%

2012 72 32 104
Source: STKI 118

Enterprise Networking: Israeli Market
Size (M$)
LANWAN LANWAN VoIPCC VOIPCC
Totals
Hardware VAS* Hardware UC VAS
2010 180 20 35 56 291

Δ 1.67% 12.5% 14.29% 3.57% 4%

2011 183 22.5 40 58 303.5

Δ -0.55% 15.56% 12.5% 5.17% 3%

2012 182 26 45 61 314
* STKI estimation
Source: STKI 119

Networking: System Integrators
- Israeli Market Positioning 1Q11 (Leaders only)
In this category:
Networking Hardware
(WAN,LAN)

Source: STKI 120

In this category
VOIPCC hardware

Source: STKI 121

In this category
VOIPCCUC
Value Added Service

Source: STKI 122

Networking Staffing Ratios

Ratios of data/voice Ratios of data/voice
networking Personnel networking Personnel
(Israel) (Abroad)
6% of IT unit 7.7% of IT unit

Average number of Ports / End user
(Israel)

4.7 Ports / End user

Source: STKI
Source for non-Israeli numbers: Computer Economics 123

Printing

http://www.snunit.k12.il/sachlav/db/rosh/upload/.g69/Rosh69_p14_15.html

Printing
–Key Takeaways
• Measure!
• Consolidate!
• Centralize!
• Look for Dynamic Enterprise Publishing
(DEP) solutions


Printing: Israeli Market Size (M$)
Printers’ Printing Output
Year Printers Totals
Consumables VAS Management*
2010 120 100 41 15 276
Δ -2.05% 2% 4.88% 20% 1%

2011 117 102 43 18 280

Δ -0.85% -1.96% 4.65% 16.67% 1%

2012 116 100 45 21 282
* Software and VAS combined
Source: STKI 126

STKI Index-20102011
–Top Queries to STKI

Vendors
14% Printing
Consolidation
Output
35%
Management
21%

Miscellaneous/
Trends
30%

Source: STKI 127

Reasons For Printing

http://www1.lexmark.com/documents/en_us/1_Govt_Printing_Report.pdf

Printer Expenses Rise as Percentage of IT
Budget


Printer Benchmarks

User per printer
by sector


Israeli Printing Benchmarks
Average Employ Average % Average % of Printer
pages /user /printers Of colored pages /job multiple expenses
(1 year) pages pages jobs /user

Israel (Cross
Sector) 4,333 5.2 18% 2.7 75% 1,062 ₪

Source: Prime2 and Methoda, 2011

Israeli Printing Benchmarks
Sector Average Employ Average % Average % of Printer
pages /user /printers Of colored pages /job multiple expenses
(1 year) pages pages jobs /user
Defense 4,000 3.2 9% 2.2 59% 968 ₪
Finance 5,775 3 8% 2.65 71% 1,331 ₪
Healthcare 5,000 2.3 15% 2.72 79% 1,500 ₪
Government 5,600 3.2 7% 2.85 77% 1,166 ₪
Services 4,257 5.8 21% 2.94 81% 914 ₪
Industry 3,400 7.2 23% 2.78 76% 603 ₪
Telecom 3,150 7.6 14% 2.35 65% 1,255 ₪
Best in class Bad!

Source: Prime2 and Methoda

New Concept of ePrinting

http://h30495.www3.hp.com/

Printing Consolidation –Round Table
Insights
• Assess and optimize your printing assets

• When new printers are required, purchase wisely

• Adopt a printer optimization strategy within the organization

• Consider outsourcing to a managed service provider

• Develop a “green strategy”

• Pay attention to new technology


Printing Solutions
Local Support

HP Player

Lexmark Worldwide
Leader
Xerox
Samsung
Brother
Epson
Ricoh-
Infoprint This analysis should be used with its

Market Presence

Dynamic Enterprise Publishing (DEP)

Business Customer
Catalogs Direct Mail
Documentation Correspondent

Sales Statements and Technical
Enablement Invoices Documentation

https://h30406.www3.hp.com/campaigns/2010/promo/1-8V1DG/images/IDC_Exstream_as_Market_leader.pdf 136

Evolution of DEP

The The The The
The
Gathering Reorganized Managed Enhanced
Learning Era
Era Era Era Era


The Learning Era


The Gathering Era


The Reorganized Era


The 1st Managed Era

http://www.adobe.com/products/livecycle/forms/ 141

Summit 2011 trends in infrastructure services

Summit 2011 trends in infrastructure services

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