Even the best content creators get writer’s block. Check out our tips for coming up with blog post topic ideas that don’t suck.

1. THAT DON’T SUCK
How to Come Up With
Original Blog Post Ideas

2. How to Come Up With
Original Blog Post Ideas
Coming up with new blog post topic ideas to
write about on a daily basis can be a struggle
even for the most experienced content
marketers. And creating original blog post
ideas that educate and resonate with an
audience (aka posts that don’t suck) can be
even more difficult.
We understand that you’re likely experiencing
some writer’s block when it comes to creating
new blog posts, and we’re here to help. Below,
we’ve listed 3 tips for coming up with original
blog post ideas that engage your audience.
2

3. 3
Put a New Spin on Old
Content
1

4. Creating an original idea for your next blog post can be as simple as putting a new spin on an
old piece of content, be it your own or a competitor’s. Here are some angles you can use to
make your repurposed blog post idea feel fresh:
 Take a new angle. Did you write an old post on best practices for B2B Twitter advertising?
Switch it up and write about the “B2B Twitter Advertising Mistakes to Avoid.”
 Insert industry insight. Collect feedback from B2B companies on effective Twitter
advertising strategies they’ve used and write about “B2B Companies Share Their
Most Effective Twitter Advertising Tips.”
 Show your audience how to make money. Most people are interested in ways to
make more money or a bigger return on their investment. You can write about “B2B
Twitter Advertising Tips to Get the Biggest ROI for Your Company.”
4
Put a New Spin on Old
Content

5. 5
Ask Your Audience
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6. Another tip for coming up with original blog post topics that you know your audience will
want to read about is to simply ask them. Use social media to engage with your readers and
discover what topics they want to learn more about, or simply request within your blog posts
that visitors leave comments about what they’d like to see next. If your audience is on
Twitter, try taking advantage of the platform’s new Polls feature to have users choose
between two blog post topics you present them.
6
Ask Your Audience

7. 7
Jump on Trending Topics
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8. You can come up with an original blog post idea and help ensure that it is interesting to your
modern-day audience by knowing what’s trending in the internet world. Use trending
hashtags on Twitter and current news and entertainment topics to help stoke your creative
blog idea-generating juices and create posts that are both relevant to your industry niche
and to the world at large.
Coming up with original blog post ideas that don’t suck begins with finding inspiration in
new sources.
8
Jump on Trending Topics

9. Website: www.sevenatoms.com | Phone: 415.513.0435 | Email: info@sevenatoms.com
Use these tips in your own post-creation process and generate more clicks and
traffic to your site.
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