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Raising Awareness for Scenic Hwy 30-A
                   &
      Local Businesses, Like Yours
Discover 30-A Provides FREE Listings
  Due to the increased exposure of Discover30a.com, all local
  business listings are free! You can now promote your business
  with the following info on Discover30a.com:

 Free business listings that include:
    Logo
    Description
    Address

  Discover30a.com strives to make the business listings easy to
  find! Web site visitors are provided listings based on topic and/or
  location at no cost to you!
The Audience is Already Here
77,000+ unique visitors (100K+ visits)
   Visits continue to grow with an aggressive interactive marketing
    strategy
75% are NEW Visitors
   No repeats here! Fresh audience is key to conversions

Over 400,000 Page Views
   Consumption of a site’s content is equally significant to rankings

3+ Minutes per Visit
   Engagement is happening on Discover30a.com




         The metrics above are Year to Date for 2012 | Detailed metrics available upon request
Winning Marketing Strategy
Discover30a’s Search
Marketing strategy
targets keywords that
relate to a variety of
terms searched for by
visitors on 30a!




             Search rankings may vary by Google User Settings and search location
The Results are in - We’re Official

There are a number
of official terms that
Discover30a
competes for.
In most cases, out
ranking competitor
sites!




              Search rankings may vary by Google User Settings and search location
It’s More than just a “30a” Website

Here’s a peak at the top 15 referring keywords

Discover30a continues to be a top
contender on keywords that stretch across
Scenic Highway 30-A.

This allows brands and businesses to
achieve maximum exposure when
featured on Discover30a!




               Keyword list is from Google Analytics, Date Range is Year-to-Date for 2012
Enhanced Ad Option - Main Sections
Main Section Leaderboard
        728 x 90
Introductory Price Starting @ $250/mo with a 12
              month agreement


      Main Section Tower
          160 x 600
Introductory Price Starting @ $250/mo with a 12
              month agreement




                       Limited Space Available, first serve basis on all paid positions
Enhanced Ad Option - Beaches
      Beach Leaderboard
           728 x 90
Introductory Price Starting @ $250/mo with a 12
              month agreement

       Main Section Tower
           160 x 600
Introductory Price Starting @ $250/mo with a 12
              month agreement




                       Limited Space Available, first serve basis on all paid positions
Enhanced Ad Option - Deals Page
    Rectangles
     180 x 150
Introductory Price : $150/mo
 with a 12 month agreement




                      Limited Space Available, first serve basis on all paid positions
Paid Ad Cost-Per-Month
       Main Sections - Tower & Leaderboard Ads (each)                    Deals Page - Rectangle Ads (each)
Map                                            $350/mo               Deals Page             $150/mo
Eat, Stay, Play, Shop                          $300/mo




                               Beaches - Tower & Leaderboard Ads (each)

Alys, Blue Mountain, Carillon, Dune Allen, Grayton, Inlet                                      $250/mo

Rosemary, Santa Rosa, Seacrest, Seagrove, Seaside, WaterColor, Watersound                      $300/mo




                         Limited Space Available, first serve basis on all paid positions
Paid Ad Annual Prices
          Tower Ad                    Rectangle           Leaderboard/Banner
          160 x 600                    180 x 150                728 x 90
Main – Map - $4,200           Deals – Block 01 - $1,800   Main – Map - $4,200
Main – Play - $3,600          Deals – Block 02 - $1,800   Main – Play - $3,600
Main – Stay - $3,600                                      Main – Stay - $3,600
                              Deals – Block 03 - $1,800
Main – Eat - $3,600                                       Main – Eat - $3,600
Main – Shop - $3,600
                              Deals – Block 04 - $1,800   Main – Shop - $3,600
Beach – Rosemary - $3,600     Deals – Block 05 - $1,800   Beach – Rosemary - $3,600
Beach – Santa Rosa - $3,600   Deals – Block 06 - $1,800   Beach – Santa Rosa - $3,600
Beach – Seacrest - $3,600     Deals – Block 07 - $1,800   Beach – Seacrest - $3,600
Beach – Seagrove - $3,600     Deals – Block 08 - $1,800   Beach – Seagrove - $3,600
Beach – Seaside - $3,600                                  Beach – Seaside - $3,600
                              Deals – Block 09 - $1,800
Beach – WaterColor - $3,600                               Beach – WaterColor - $3,600
Beach – WaterSound - $3,600
                              Deals – Block 10 - $1,800   Beach – WaterSound - $3,600
Beach – Alys - $3,000         Deals – Block 11 - $1,800   Beach – Alys - $3,000
Beach – Blue Mntn - $3,000    Deals – Block 12 - $1,800   Beach – Blue Mntn - $3,000
Beach – Carillon - $3,000                                 Beach – Carillon - $3,000
Beach – Dune Allen - $3,000                               Beach – Dune Allen - $3,000
Beach – Grayton - $3,000                                  Beach – Grayton - $3,000
Beach – Inlet - $3,000                                    Beach – Inlet - $3,000
Design & Deadlines
 Complimentary design available for paid advertising;
 includes one revision
   Tower
   Leaderboard
   Rectangle


Deadlines
   All ads must be approved and uploaded before the 21st of
    the previous scheduled month to run (i.e. ad due prior to
    Sep 21st to display in Oct)
   Allow 3 business days to for updates to be implemented
Material Requirements
Leaderboard
   728x90 pixels
   Max File Size: 40K (15 second looping if animated – max 3 loops)
   Flash accepted, not expandable, no floating ads, no audio
Tower
   160x600
   Max File Size: 40K (15 second looping if animated – max 3 loops)
   Flash accepted, not expandable, no floating ads, no audio
Rectangle
   180x150
   Max File Size: 20K, no looping, no flash, no floating ads, no audio
Book Your Ads Today!
      Matt Titus/Ad Sales Director
             (850) 830-6385
         info@discover30a.com

      Design & Materials Inquiries
        design@discover30a.com

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30a Ad Sales on Discover30a.com

  • 1. Raising Awareness for Scenic Hwy 30-A & Local Businesses, Like Yours
  • 2. Discover 30-A Provides FREE Listings Due to the increased exposure of Discover30a.com, all local business listings are free! You can now promote your business with the following info on Discover30a.com:  Free business listings that include:  Logo  Description  Address Discover30a.com strives to make the business listings easy to find! Web site visitors are provided listings based on topic and/or location at no cost to you!
  • 3. The Audience is Already Here 77,000+ unique visitors (100K+ visits)  Visits continue to grow with an aggressive interactive marketing strategy 75% are NEW Visitors  No repeats here! Fresh audience is key to conversions Over 400,000 Page Views  Consumption of a site’s content is equally significant to rankings 3+ Minutes per Visit  Engagement is happening on Discover30a.com The metrics above are Year to Date for 2012 | Detailed metrics available upon request
  • 4. Winning Marketing Strategy Discover30a’s Search Marketing strategy targets keywords that relate to a variety of terms searched for by visitors on 30a! Search rankings may vary by Google User Settings and search location
  • 5. The Results are in - We’re Official There are a number of official terms that Discover30a competes for. In most cases, out ranking competitor sites! Search rankings may vary by Google User Settings and search location
  • 6. It’s More than just a “30a” Website Here’s a peak at the top 15 referring keywords Discover30a continues to be a top contender on keywords that stretch across Scenic Highway 30-A. This allows brands and businesses to achieve maximum exposure when featured on Discover30a! Keyword list is from Google Analytics, Date Range is Year-to-Date for 2012
  • 7. Enhanced Ad Option - Main Sections Main Section Leaderboard 728 x 90 Introductory Price Starting @ $250/mo with a 12 month agreement Main Section Tower 160 x 600 Introductory Price Starting @ $250/mo with a 12 month agreement Limited Space Available, first serve basis on all paid positions
  • 8. Enhanced Ad Option - Beaches Beach Leaderboard 728 x 90 Introductory Price Starting @ $250/mo with a 12 month agreement Main Section Tower 160 x 600 Introductory Price Starting @ $250/mo with a 12 month agreement Limited Space Available, first serve basis on all paid positions
  • 9. Enhanced Ad Option - Deals Page Rectangles 180 x 150 Introductory Price : $150/mo with a 12 month agreement Limited Space Available, first serve basis on all paid positions
  • 10. Paid Ad Cost-Per-Month Main Sections - Tower & Leaderboard Ads (each) Deals Page - Rectangle Ads (each) Map $350/mo Deals Page $150/mo Eat, Stay, Play, Shop $300/mo Beaches - Tower & Leaderboard Ads (each) Alys, Blue Mountain, Carillon, Dune Allen, Grayton, Inlet $250/mo Rosemary, Santa Rosa, Seacrest, Seagrove, Seaside, WaterColor, Watersound $300/mo Limited Space Available, first serve basis on all paid positions
  • 11. Paid Ad Annual Prices Tower Ad Rectangle Leaderboard/Banner 160 x 600 180 x 150 728 x 90 Main – Map - $4,200 Deals – Block 01 - $1,800 Main – Map - $4,200 Main – Play - $3,600 Deals – Block 02 - $1,800 Main – Play - $3,600 Main – Stay - $3,600 Main – Stay - $3,600 Deals – Block 03 - $1,800 Main – Eat - $3,600 Main – Eat - $3,600 Main – Shop - $3,600 Deals – Block 04 - $1,800 Main – Shop - $3,600 Beach – Rosemary - $3,600 Deals – Block 05 - $1,800 Beach – Rosemary - $3,600 Beach – Santa Rosa - $3,600 Deals – Block 06 - $1,800 Beach – Santa Rosa - $3,600 Beach – Seacrest - $3,600 Deals – Block 07 - $1,800 Beach – Seacrest - $3,600 Beach – Seagrove - $3,600 Deals – Block 08 - $1,800 Beach – Seagrove - $3,600 Beach – Seaside - $3,600 Beach – Seaside - $3,600 Deals – Block 09 - $1,800 Beach – WaterColor - $3,600 Beach – WaterColor - $3,600 Beach – WaterSound - $3,600 Deals – Block 10 - $1,800 Beach – WaterSound - $3,600 Beach – Alys - $3,000 Deals – Block 11 - $1,800 Beach – Alys - $3,000 Beach – Blue Mntn - $3,000 Deals – Block 12 - $1,800 Beach – Blue Mntn - $3,000 Beach – Carillon - $3,000 Beach – Carillon - $3,000 Beach – Dune Allen - $3,000 Beach – Dune Allen - $3,000 Beach – Grayton - $3,000 Beach – Grayton - $3,000 Beach – Inlet - $3,000 Beach – Inlet - $3,000
  • 12. Design & Deadlines Complimentary design available for paid advertising; includes one revision  Tower  Leaderboard  Rectangle Deadlines  All ads must be approved and uploaded before the 21st of the previous scheduled month to run (i.e. ad due prior to Sep 21st to display in Oct)  Allow 3 business days to for updates to be implemented
  • 13. Material Requirements Leaderboard  728x90 pixels  Max File Size: 40K (15 second looping if animated – max 3 loops)  Flash accepted, not expandable, no floating ads, no audio Tower  160x600  Max File Size: 40K (15 second looping if animated – max 3 loops)  Flash accepted, not expandable, no floating ads, no audio Rectangle  180x150  Max File Size: 20K, no looping, no flash, no floating ads, no audio
  • 14. Book Your Ads Today! Matt Titus/Ad Sales Director (850) 830-6385 info@discover30a.com Design & Materials Inquiries design@discover30a.com