Be sure to visit the SEO Copywriting blog for the video plus text! http://bit.ly/10fO7s8. In this installment of the SEO Copywriting Checklist series, I discuss how to structure your web copy so people will want to stay on your page and actually read what you've written. Visually overwhelming, dense copy can hurt your conversions and mean missed opportunities, especially from mobile visitors. Tune in to learn how you can organize your content for easy readability and conversions - and lower bounce rates! As always, I appreciate you stopping by! If you need any help, or would like more information on SEO copywriting, or if you have any feedback on today's video...I would love to hear from you! You can email me at heather@seocopywriting.com, or find me on Twitter @heatherlloyd.