April 2015, The Next Web Europe - Boost

1. sentiance
from mobile data to smart life

2. Mobile apps, wearables and other smart
devices aren’t intelligent
• Pushing the (right) message, at the wrong moment
• Profiling is done on static data, your life is dynamic
• Context is currently confined to geofencing
• Mobile real estate is expensive: don’t irritate

3. Our mobile platform introduces realtime
contextual and behavioral targeting
Profile Segments
aggressive driver
…pet owner
full-time worker
workaholic
urban
Moments
Events
…waking upsleeping
arriving at home, work, the gym, ...
shopping
lunchinactive
in a meeting
home
working
watching TV
Mobile SDK
Real time context
detection
Automated learning of user
habits and journeys
Behavioral profile segments
based on observations
…walking running
car subwaytrain
on the bus
boat
sitting coasting biking in company
motorcycle suddenly stoppedtram

4. First to translate sensor data into
realtime behavior and context
1 trillion sensors
Continuously creating observational data
artificial intelligence
Continuously builds behavioral intelligence
profiling & targeting
Provides an intuitive and easy to use portal interface
2020

5. Customer Traction
Mobility
Profiling driving behavior
Fleet Management
Insurance
P2P/Sharing Transport
Reputation & Performance
Media
Intelligent recommendations
Context-Aware Recommender
Personalized EPG
Contextual Targeting & Delivery
Audience Insights
Retail
Contextual & Behavioral
Targeting and Advertising
Healthcare
Patient Monitoring and
Behavioral Anomaly Detection

6. Business model
M.A.U.
Monthly Active Users

7. Go to market strategy
Our technology enriches and augments other products with behavioral profile
segments and contextual intelligence
Partners
Indirect Channel Program
Mobile & Digital Agencies
Industry Leaders (per vertical)
Developers
Direct Channel Program
Public registration and download
of our SDK (first 1,000 installs free)
Integrations
Deep Integration Program
Deeper integration into software, or
embedded hardware, or industry
specific solutions.

8. Raised 1,7m Euro in Jan 2015

9. Ambitious goals set by an ambitious and
experienced team
CEO
Toon Vanparys
Founder & CPO
Filip Maertens
SVP EMEA
Abbas Tahzib
CTO
Frank Verbist
VP Finance & Ops
Vincent Jocquet
VP Data Science
Vincent Spruyt (PhD)
VP Engineering
David Damen
+10 Amazing colleagues
mobile engineers, data scientists, AI experts, big data
engineers, etc.

10. Thank you!
Please visit us at TNW Conference Europe
or visit our website at http://www.sentiance.com
sentiance
from mobile data to smart life