cloudControl as the European Platform-as-a-Service solution and SendGrid, the Email infrastructure provider, team up to make it even easier to develop and run your cloud based applications and send Emails from them with SendGrid.
Shades of Gray: Incorporating Marketing into Transactional Email
[Webinar] cloudControl: How to Add The Power of SendGrid to Your Email Applications
1. cloudControl: Adding the Power of
SendGrid to Your Email Applications
Henning Paulke Head of Partner Mgmt, cloudControl
Martyn Davies Developer Evangelist, SendGrid Inc.
02/28/2013
2. Today’sARE
WHO WE Speakers
Henning Paulke
Head of Partner Management
hp@cloudcontrol.de
Martyn Davies,
Developer Evangelist, SendGrid EMEA
martyn.davies@sendgrid.com
Rolf Doerr
Business Development EMEA
rolf.doerr@sendgrid.com
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3. Today‘s Agenda
• Overview cloudControl GmbH
• New: loader.io
• Overview SendGrid Inc.
• cloudControl: Adding the power of
SendGrid to your email applications
• Q&A
4. About cloudControl
• First European PaaS provider (founded 2009)
• Privately held company, 20+ employees
• Multi-language support via buildpacks
• Supporting Java, Python, PHP and Ruby and many more
• No vendor lock-in through open source buildpack API (de-facto standard for
PaaS interoperability)
• State of the art general purpose PaaS technology
• Experience in providing public PaaS in production for multiple years
5. PaaS – the next step in sofware development
"IaaS is “just” the offering of an industrialized infrastructure service — but full
PaaS service turns the cloud provider basically into a real software vendor or
VAR of a decent stack of software platform components." Stefan Ried, Principal
Analyst, Forrester
Frontend Your Designing and developing your application
SaaS
application is your core competency and should be the
(Application)
Backend center of attention for you.
PaaS Runtime Using cloudControl allows you to focus
100% on the application. The whole
(App Middleware
infrastructure plus app runtime is fully
Runtime) O/S managed by the PaaS provider. The IaaS
comes together with the PaaS.
Virtualization
Choosing an IaaS provider has no
IaaS Servers operational benefit in itself. On IaaS
(Datacenter) developers still need to maintain the
Storage virtual machines and all app runtime
Networking components themselves, hence have less
time to work on the application’s code.
7. Company Overview
• Founded July 2009 $27M venture capital raised
Series B closed Jan 2012
• TechStars graduate
(Boulder, CO)
• 130 employees across ww offices
– HQ: Boulder, CO; Denver/CO
– R&D: Anaheim, CA / Romania
– London/UK Angel investors include:
– Frankfurt/Germany • Scott Petry (Founder, Postini)
• Matt Mullenweg (Founder, Wordpress)
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8. Delivering Email at Scale
Serving 100,000+ customers
Sending over 7 billion emails
every month
Transactional and marketing
email solutions
SendGrid’s customer support
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