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Post-Opulence Design
               Hans Gerwitz
                       @gerwitz

   UPDATE: notes and links have been posted at
http://hans.gerwitz.com/library/records/sic-2011.html
safely ignored
Umair Haque
Douglas Rushkoff
first!
so why listen?
frog
heritage of ID
got big

                     Amst
  Sea
 San                 erda
            Bos
   ttle               m       Mun
Franci      ton New     Mil             Gur
        Au                       Kiev & gao    Sha
 sco            York    an
        sti                             Che    ngh
                                Ban      n
        n                                nna    ai
                                galo
                                  re      i
                               Johan
                               nesbu
                                 rg
still design things
…and more
future contexts

        ec
           ono
               m
                y
                                     e
                              c ultur


                      ology
                    techn
edge possibilities
singularity
collapse
on the treadmill
showing off
conspicuous
wealth display
why not?
maybe environment
resource depletion
climate disruption
carbon control
maybe economics
end of growth
population slowdown
stagnation
consumer hourglass
maybe culture shift
sustainability
urbanization
demonization of wealth
rise of the maker
then what?
branding is forever
conspicuous experience
virtual opulence
social opulence
eudemonia
business
dematerialize
ephemeralize
industrial design
process

            1. Product Genesis
                    strategy and design

    2. Production & Operations
  applying materials, consuming energy, emitting pollutants

      3. Usage & Consumption
 consuming materials, consuming energy, emitting pollutants

                  4. Recycling
    re-use of materials, management of disposed waste
commonplace luxury
affordable without austerity
experience design
gamification
supporter boasting
experience boasting
conspicuous creation
marketing
brand halo
start with product
curate social
fini


      Today’s mainstream consumers
       are conspicuous with wealth.

         Consider other ways to
          influence tomorrow’s.
Thanks


  Follow @gerwitz for slides & notes
 and please continue the conversation
   UPDATE: notes and links have been posted at
http://hans.gerwitz.com/library/records/sic-2011.html

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Hans gerwitz-sic-2011