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Getting Social: GetListed LocalU Grand Rapids

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GETTING SOCIAL ONLINE ,[object Object]
http://www.flickr.com/photos/sheepies/
http://www.flickr.com/photos/darrenhester/ http://www.searchinfluence.com/2010/11/have-you-measured-it/
About Me ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What’s Coming ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BUILDING TRUST
 
© Search Influence, LLC 2011
SOME STATISTICS
 
Facebook (already out of date)
Importance of Social Engagement Local Search Usage Study: 15miles / comScore, Inc
Social Customers are Buyers Local Search Usage Study: 15miles / comScore, Inc
SOCIAL / MEDIA ,[object Object],© Search Influence, LLC 2011
SOCIAL / MEDIA ,[object Object]
Your Blog – Home Base ,[object Object],[object Object]
 
 
Your Blog ,[object Object],[object Object],[object Object]
 
 
Your Blog ,[object Object],[object Object],[object Object],[object Object]
 
Your Blog ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Your Blog ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
YOUTUBE ,[object Object]
Great opportunity to Tell The Story
And have customers tell their story
Video Testimonials Have Impact
FLICKR ,[object Object]
Pink Cake Box on flickr
flickr is an opportunity for information and SEO keywords
TWITTER
Keys to Twitter Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Following – Relevant & Local ,[object Object],[object Object]
© Search Influence, LLC 2011
Following – Relevant & Local ,[object Object],[object Object],[object Object],[object Object]
Following Tools – Data
Presence – Dealing with ADTD ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who has time for this? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FACEBOOK
 
Ads for Fans / Attendees ,[object Object],[object Object],[object Object]
http://www.flickr.com/photos/pinkcakebox/
Facebook Advertising ROI ,[object Object],[object Object],[object Object]
Advantages of Facebook Advertising ,[object Object],[object Object],[object Object]
Demographic Targeting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Demographic Targeting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
YOUR ONLINE REPUTATION ,[object Object]
Listen First ,[object Object],[object Object],[object Object],[object Object],[object Object]
Listen First ,[object Object],[object Object],[object Object],[object Object],[object Object]
Then Respond Appropriately ,[object Object]
WHERE DO I GO FROM HERE? ,[object Object]
Where Do I go from Here? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank You! ,[object Object],[object Object],[object Object],[object Object]

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