1. Ashford BUS402 Week 5 Assignments Final Case
Study and Strategic Plan
PLEASE DOWNLOAD HERE
Week 5 - Assignments - Final Case Study and Strategic Plan - BUS402 Strategic
Management & Business Policy
Final Project
The final assignment for this course is a Final Case Study and Strategic Plan.
The purpose of the Final Project is for you to culminate the learning achieved in
the course by describing your understanding and application of knowledge in the
field of Strategic Management & Business Policy through the analysis of a mini
case. The Final Project represents 30% of the overall course grade.
Focus of the Final Paper
Read the Starbucks’ Global Quest 2006: Is the Best Yet to Come? case provided
in the Course Materials section of your course shell. From the perspective of an
executive with the firm, prepare a ten- to twelve- page, three-year strategic
management proposal to Starbuck’s managing board of directors. Your proposal
must be future-oriented and include an economic assessment, marketing
assessment plan, a financial plan, an organizational structure recommendation,
and supporting rationale. Use non-course materials to support your contentions
and incorporate pro-rata financial statements and supporting documentation. Use
APA style and submit your proposal to the instructor by the last day of class.