I presented this presentation at WIT NSC event in October 2010 in Beirut. The objective was to show the organization members simple and accessible ways to use social media to raise awareness about their NGOs or small businesses without going into complexities. The approach I used was to show these women that are mostly from an older generation that the new technology follows the same rules as the normal socializing that women are so well equipped to do. At the end I listed some campaigns, big and small, both Lebanese and international that relied on social media. The WIT Lebanon Networking and Sustainability Conference (NSC). The NSC in Lebanon brought together over 130 people including representatives from WIT sponsors MEPI and Microsoft, WIT staff, local dignitaries, in-country stakeholders, WIT participants, Professional Development Leaders, and representatives from WIT Partner Organizations. The event was hosted under the patronage of Minister of the Interior Ziad Baroud. The primary objectives of the Networking and Sustainability Conferences were to create a more cohesive network of local Partners Organizations and in-country teams and strengthen WIT?s Professional Development Networks.

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Women & Technology?

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What is a man’s biggest
fear?

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What are us girls made of?

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All of which is Social!

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2

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Cheats for Operating
Social Media for
NGOs in Lebanon

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Same 3 Rules Apply
1. Focus on Your Audience & Create for them
2. Get to them & give them a way to find you
3. Give them something to talk about

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What? Where? How?
1. Focus on Your Audience & Create for them

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2. Get to them & give them a way to find you

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3. Give them something to talk about

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The Tools

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1. Email

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2. Blog / Website/ Wikis

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3.

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4.

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5.

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6.

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It is this simple!

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http://ritakml.info/

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http://chanty.over-blog.org/

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http://funraising.info/

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It is that simple!

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@sdarine
Theidentitychef.com
Sdarine@mail.ru

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