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Trabajo Sin Fronteras 2014
Consumidores en Contacto
Cisco Confidential 2© 2013-2014 Cisco and/or its affiliates. All rights reserved.
detect
connect
engage.
Value.
• Brian walks into
the venue
• Presence detected
• Brian is greeted
• Accepts
opt-in service
• App launches
H D T V
• Brian onboarded
• Concierge
services offered
• Searches
for product
H D T V
• Selects product
• Identifies necessary
components
• Provides indoor
map
• Finds nearby
inventory
• Completes
purchase through
app
• Identifies
promotional items
based on
profile/history
• Completes
purchase
• Shows partner
advertising
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Cisco Confidential 31© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Consumer / Partner
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Internet
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Corporate
Network
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Business
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Cisco Jabber
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Productivity and Flexible Working
Faster Decision-Making Strengthened Innovation
Mobile and Virtual
Work Teams
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Cisco Unified
Communications
Manager
Cisco Confidential 39© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential 40© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Cisco Collaboration Edge
PSTN or IP PSTN Cloud Services
WebEx-Enabled TP
B2B
Branch Office
TDM or IP PBX
Consumers
Teleworkers
Mobile Workers
3rd Parties
Analog Devices
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Cisco Confidential 42© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Making Employees as Effective Outside
as they are Inside the Organization
InternetInternet
C Series
EX Series
MX Series
PC
Mobile
Cisco Confidential 44© 2013-2014 Cisco and/or its affiliates. All rights reserved.
ANALYTICSDATA
Controller
(Virtual/Physical)
MSE
(Virtual/Physical)
Analytics UI
LOCATION DATA
DEVICE-BASED DISCOVERY
APPLICATION DATA
Mobile Application Server
Depending on Application Layer
Access Points
How it works
Cisco Confidential 45© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Onsite Anonymous Analytics
Number of Devices per Zone
How Long Were People in the Venue?
Before/After Zones
Cisco Confidential 46© 2013-2014 Cisco and/or its affiliates. All rights reserved.
Onsite Social Analytics
08/24/2013 – 08/26/2013
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