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Use of Social Media
      by Non-Profits




          Scott Brown, Owner
        Social Information Group
               July 16, 2012
1        SLA Annual Conference
      Unprofound - francoverdoia
Common Knowledge
           Google Plus and Pinterest
 Specialized Social Networks & Crowdsourcing
                      Apps




SOME TRENDS &
    IDEAS              2
                                               2
3
COMMON KNOWLEDGE   3
4
    4
GOOGLE + AND PINTEREST:
 WHAT UP WITH THAT??
           5
                          5
Google + Pages




       6
                 6
Google + Pages




       7
                 7
Pinterest




     8
            8
Pinterest




     9
            9
SPECIALIZED SOCIAL NETWORKS
   AND “CROWDSOURCING”




             10
                         10
Kaggle




   11
         11
Causes – causes.com




         12
                      12
Causes – causes.com




         13
                      13
Causes – causes.com




         14
                      14
Crowdrise




    15
            15
THE FUTURE - APPS
                unprofound - Jim




        16
                16
Kiva




   17
        17
Instead




   18
          18
Instead




   19
          19
Cause.it
  20
           20
FINAL THOUGHTS
Non-profits are about community, connection,
 passion, resonance

Take advantage of immediacy, impulse and location

The importance of information

Long-term focus with short-term agility
                           21
                                                    21
THANKS
Email: scott@socialinformationgroup.com
Twitter: scbrown5 and socialinfo
Skype: scbrown5
LinkedIn:
http://www.linkedin.com/in/scottrbrown
http://www.socialinformationgroup.com




                                    22
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Use of Social Media by Non-Profits