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At the Convergence of Local, Social and Mobile  1
About Us…
Qype Snapshot ,[object Object]
Covering 10 countries & 7 languages(Germany, UK, Ireland, France, Spain, Italy, Poland,  Austria, Switzerland, Brazil) Adding Portugal and Netherlands early 2011
The largest European local review site
650 000 authors in Europe, 20,000 fresh reviews per week, 350 user groups
Almost 20m monthly uniqueusers in Europe
Strong mobile presence : iPhone / Android / BlackberryIntegration with facebook, twitter, yahoo, myspace3
Reviews in Google Places
Building Engagement
Qype Snapshot ,[object Object]
2 million reviews & comments
Offices in London, Paris, Hamburg
Revenues from:
Directory listings
Corporate Sponsors
Affiliations / Partners
Display Advertising
Coupons and Vouchers6
www.qype.com/London_Gatwick
Mobile Branding
..and Introducing…
QypeDeals: in UK Summer 2011
Rewards, Incentives, Coupons March 2011: QypeDeals Acquired CooleDeals  x 1.3 million x 15 million UUV/m “So we have a large existing European userbase (17 million monthly visitors), mobile carrier distribution and now the coupon switch has been flicked. This could get interesting.” TechCrunch, Mar 1st, 2011
..completing the marketplace…
..providing a compelling proposition..
Qype, the landscape
..but what about Panda.?.
Roaring Panda Reports of the our demise.. Initial drop in UUVs Now recovering from ‘correction’ Income growth rapid regardless Opinion of “Expert” Cold Hard Facts (actual weekly visitors)
Social Commerce:  So What?
Online Consumers: “Who do you trust?” [Source: Erik Qualman, Socialnomics, via Search Engine People, July 2010]

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Richard Qype Latitude Presentation