Lufthansa Case Study Presentation MBA

3. Managing Financial RiskLufthansa (Germany) Case Study by: Team 06 Carlos Alayon Kristina Barrios Jennifer Defazio CristianLeiros Adonis Sardinas

4. Overview Company background Evaluation of Hedging Alternatives Remain uncovered Full Forward Cover Partial Forward Cover Foreign Currency Options Buy Dollars Now Herr Ruhnau’s decision Outcome Team thoughts Case questions

5. Company Background January 1985 DM3.2/$ Purchased twenty 737 jets from Boeing (U.S.). Agreed upon price was $500,000,000, payable in U.S. dollars on delivery of the aircraft in one year, in January 1986. February 14, 1986, Herr Heinz Ruhnau, Chairman of Lufthansa (Germany) was summoned to meet with Lufthansa’s board. The meeting was to determine if Herr Ruhnau’s term of office should be terminated.

6. What is Hedging? It is the taking of a position- either acquiring a cash flow, an asset, or a contract- that will rise (or fall) in value and offset a fall (or rise) in the value of an existing position Hedging protects the owner of the existing asset from a loss. But, it also eliminates any gain from an increase in the value of the asset hedged against.

7. Views or Expectations Herr Ruhnau and many others believed the dollar had risen about as far as it was going to go and would probably fall by the time January 1986 rolled around.

8. Hedging Strategy Choice Based on 2 Criteria: 1. The risk tolerance of Lufthansa 2. View or Expectation of direction (and distance) the exchange rate will move over the coming year.

9. Evaluation of Hedging Alternatives Remain uncovered Cover the entire exposure with forward contracts, Cover some proportion of the exposure, leaving the balance uncovered Cover the exposure with foreign currency options Obtain U.S. dollars now and hold them until payment is due

10. Remain uncovered Maximum risk approach Greatest potential benefits (if the dollar weakens versus the Deutschemark) Greatest potential cost (if the dollar continues to strengthen versus the Deutschemark). If DM2.2/$ by Jan1986, Boeing 737s would be only DM1.1 billion. If DM4.0/$ by Jan 1986 Boeing 737s would be DM2.0 billion. Sizeable level of risk for any firm to carry. Many firms believe the decision to leave a large exposure uncovered for a long period of time to be nothing other than currency speculation.

11. EXHIBIT 1 Lufthansa’s Net Cost by Hedging Alternative

12. Full Forward Cover Very risk averse – involves a forward (or futures) contract and a source of funds to fulfill that contract. The forward contract is entered into at the time the transaction exposure is created Lufthansa could lock-in an exchange rate of DM3.2/$ Final cost of DM1.6 billion. Cost of the Boeing 737s No risk or sensitivity to the ending spot exchange rate. Often used by firms as their Benchmark

13. EXHIBIT 1 Lufthansa’s Net Cost by Hedging Alternative

14. Partial Forward Cover Cover only part of the total exposure leaving the remaining exposure uncovered Expectations were for the dollar to fall Expected Lufthansa would benefit from leaving more of the position uncovered (as in strategy is somewhat arbitrary, however, in that there are few objective methods available for determining the proper balance (20/80, 40/60, 50/50, etc.) Between Covered & Uncovered Two principal points 1stTotal potential exposure is still unlimited. The possibility that the dollar would appreciate to astronomical levels still exists $250 million could translate into an infinite amount of Deutschemarks. 2ndThe first point is highly unlikely to occur. Therefore, for the immediate ranges of potential exchange rates on either side of the current spot rate of DM3.2/$,

15. EXHIBIT 1 Lufthansa’s Net Cost by Hedging Alternative

16. Foreign Currency Options (Put option) Unique among the hedging alternatives due to its kinked-shape value-line. If Purchased a put option on marks at DM3.2/$, best of both worlds. If the dollar had continued to strengthen above DM3.2/$ total cost of obtaining $500 million could be locked-in at DM1.6 billion plus the cost of the option premium, If, however, the dollar fell as Herr Ruhnau had expected, Lufthansa would be free to let the option expire and purchase the dollars at lower cost on the spot market. This alternative is shown by the falling value-line to the left of DM3.2/$. Note that the put option line falls at the same rate (same slope) as the uncovered position, but is higher by the cost of purchasing the option.

17. EXHIBIT 1 Lufthansa’s Net Cost by Hedging Alternative

18. EXHIBIT 2 What Herr Ruhnau Could See: The Rise

19. Buy Dollars Now Money-market hedge for an account payable Obtain the $500 million now hold those funds in an interest-bearing account or asset until payment was due. This would eliminate the currency exposure Required that Lufthansa have all the capital in hand now. An added concern (and what ultimately eliminated this alternative from consideration) was that Lufthansa had several relatively strict covenants in place which limited the types, amounts, and currencies of denomination of the debt it could carry on its balance sheet.

20. Herr Ruhnau’sDecision Expected the dollar to weaken over the coming year. Believed remaining completely uncovered was too risky Strong upward trend of the DM/$ exchange rate graph below The dollar had shown a consistent three year trend of appreciation versus the Deutschemark, and that trend seemed to be accelerating over the most recent year.

21. EXHIBIT 2 What Herr Ruhnau Could See: The Rise

22. Herr Ruhnau’sDecision count… Herr Ruhnau chose to go with partial cover because he felt strongly that the dollar would weaken. He chose to cover 50% of the exposure ($250 million) with forward contracts (the one year forward rate was DM3.2/$) and to leave the remaining 50% ($250 million) uncovered. Because foreign currency options were as yet a relatively new tool for exposure management by many firms, and because of the sheer magnitude of the up-front premium required, the foreign currency option was not chosen.

23. How it Came Out Herr Ruhnau was both right and wrong. Right in his expectations. The dollar appreciated for one more month, Then plummeted over the coming year. By January 1986 when payment was due to Boeing spot rate had fallen to DM2.3/$ from DM3.2/$ See Exhibit 3. Spot exchange rate movement in Lufthansa’s favor. Total Deutschemark cost with Partial Forward Cover DM1.375 billion total DM225,000,000 more than if no hedging had been implemented at all DM129,000,000 more than foreign currency option hedge

24. EXHIBIT 3 What Herr Ruhnau Couldn’t See: The Fall

25. Total DM Cost / $500 million

26. Herr Ruhnau was accused of making four mistakes: Purchasing the Boeing aircraft at the wrong time. The U.S. dollar was at an all-time high at the time of the purchase, in January of 1985 Choosing to hedge half the exposure when he expected the dollar to fall. If he had gone through with his instincts or expectations, he would have left the whole amount unhedged (which some critics have termed “whole hog”).

27. Accusations Cont. 3. Choosing to use forward contracts as his hedging tool instead of options. The purchase of put options would have allowed Herr Ruhnau to protect himself against adverse exchange rate movements while preserving the flexibility of exchanging DM for dollars spot if preferred. 4. Purchasing Boeing aircraft at all. Germany, as well as the other major European Economic Community countries, has a vested interest in the conglomerate Airbus. Airbus’s chief rival was Boeing in the manufacture of large long-distance civil aircraft.

28. Case Questions Given these criticisms, should the Board of Lufthansa retain Herr Heinz Ruhnau as Chairman? How should Ruhnau justify his actions and so justify his further employment?

29. Team Thoughts As, chairman, Herr Ruhnau has an obligation to protect the firm’s investments. Even though, the dollar’s value dropped as he expected, he was smart in choosing to cover himself in the event that the dollar increased (which would have cost the firm dramatically) In 1985 his decision to obtain a partial cover was the best choice because the foreign currency options were a relatively new tool for exposure management.

30. Team Thoughts Cont. Today, however, the put option many believe gives you the best of both worlds. - If the dollar increased, he could have the dollar locked in at the current terms BUT— If the dollar decreased (which he and many others believed it would), he could let the option expire and purchase the dollars at the new lower cost on the spot market

31. Team Thoughts Cont. Should the Board of Lufthansa retain Herr Ruhnau as their chairman? - Yes, they should keep Herr Ruhnau as their chairman because he did a lot of research and made a hedging decision based on that. - He and many other believed that the dollar was going to depreciate and he could have left everything unhedged but, he hedged half to please the board and cut the risk exposure in half.

32. Team Thoughts Cont. He also made a good decision when he chose Boeing. Their planes were smaller and lighter than Airbus and they took a shorter time to achieve desired altitudes. Since, Lufthansa travel was in smaller distances, this was the determining factor in choosing airplanes and he believed would bring future costs down.

34. Thank You