Investment Opportunity for Thailand's Automotive & EV Industries
Employee motivation research purposal
1. A Proposal On Employees
Motivation
Presented By:
Sarbottam Silwal
2. Introduction of Motivation
Defined as a worker’s psychological feature that
arouses an organism to action toward a desired goal and
elicits, controls, and sustains certain goal directed
behaviors.
May be rooted in a basic impulse to optimize wellbeing, minimize physical pain and maximize pleasure.
Employees are one of the most important determinants
and leading factors that determine the success of an
organization in a competitive environment.
An employee must be motivated to work for a
company or organization.
3. No motivation is present in an employee, then that
employee’s quality of work or all work in general
will deteriorate.
When motivating an audience, you can use general
motivational strategies or specific motivational
appeals.
General motivational strategies include soft sell
versus hard sell and personality type.
Soft sell strategies have logical appeals, emotional
appeals, advice and praise.
Hard sell strategies have barter, outnumbering,
pressure and rank.
Specific motivational appeals focus on provable
facts, feelings, right and wrong, audience rewards
and audience threats.
4. Motivated worker will be more productive and
stay within the organization longer.
Helps in the likelihood of negative outcomes,
such as absenteeism and turnover, will be
reduced.
Helps to reduce the risks of deterioration in
services offered to its customers.
Generally, it is expected that employees are
more likely to stay with their organization and
be highly committed when they can see a strong
linkage between the organization and their
work.
5. Focus of the Study
Focus on provable facts, feelings, audience rewards and
threats;
To understand how to control motivation;
How motivation helps to get a worker to perform tasks.
Helps administrators and workers to understand
demands of their position before, during and after
coming into a position.
Increasing worker motivation help organizations to
meet internal and external goals .
This project will help managers to understand how
employee can be motivated and study general
organizational behaviors of employee.
6. RESEARCH OBJECTIVES
The Primary Objectives of this research are:
• To determine the employee’s willingness to do
the job.
• To explore about their (employee) performance.
• To find out job satisfaction of employee.
7. RESEARCH QUESTION
This study will try to address the issue raised by
following question:
How to increase employee’s motivation and
organizational commitment among the
employee’s motivation in hotel?
8. RESEARCH DESIGN
The research design adopted for this study will be
exploratory based on survey study.
The population of this study will include the staffs
working in the 4 or 5 stars category hotels of
Kathmandu.
The sample size of 30 respondents will be taken for
this study who works in the industry.
The data used in the study will be primary in nature.
9. METHODS OF DATA COLLECTION
o Structured questionnaire will be used to collect the
primary data from the respondents.
o Personal interview will be conducted with the
respondents with the help of the questionnaire as well.
o The collected data will be edited, classified and
tabulated according to their requirement.
10. STUDY PLAN
Total time requirement for the market survey and
presentation of research report:
Pilot Testing……………………….. 2 days
Reforming questionnaire………….. 1 day
Market survey………………………7 days
Market study………………………. 1 day
Data coding and entry……………... 3 days
Data analysis………………………. 3 days
Data interpretation & presentation… 2 days
Research report………………………3 days
TOTAL: 22 DAYS
11. STUDY LIMITATION
Research will be conducted only to limited hotels of
Kathmandu.
Due to the time constraint, it will be conducted in a
short period of time.
This study will be entirely based on the views and
responses of the employees.
The contact person will be the General manager of the
hotels; so all the survey will be collected by him first
and then send to the staffs.
In some cases, this survey won’t be absolutely
confidential. They might provide moderate answers
instead of true feelings. As a result, this problem will
affect the result again.
12. EXPECTED OUTCOME
As this study totally depends on the motivation of the
employee, it mainly focused on the provable facts,
feelings, right and wrong, audience rewards and
audience threats. So, after the study of this research
the expected outcome are:
•
•
•
•
•
Increase willingness of employee to do the job.
Increase performance of employee
Increase retention
Increase job satisfaction
Supervisor and manager role toward the employee