Business Development for CPG FMCG and OTC
NABDS offers
Professional Sales & Marketing Management for Canada, USA and Mexico
Through a network of regional and account specific brokers and distributors, NABDS enables you to have a national sales and marketing team on board almost instantly. NABDS will hire, train, and motivate the best branded and private label brokers and distributors and direct them at the retail opportunities that make the most sense for your brand. CPG, OTC, HEALTH & WELLNESS. If you already have brokers or distributors under contract, we can place them under the NABDS management umbrella.
NABDS services include:
Establish Sales Objectives for Each Target Account
Work with You to Devise a Plan to Achieve Each Objective
Prepare Solid Business Proposals Customized for Each Retailer
Work with the Brokers to Schedule Timely Appointments
Attend and Participate in Key Sales Presentations
Document Results and Ensure Timely Follow Up with the Buyer
Analyze Shipment Reports, Sell Through Data and Syndicated Data to Identify Opportunities
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NABDS CANADA - North American Business Development Solutions - Canada
1. CPG/FMCG SALES & MARKETING FOR CANADA, USA & MEXICO
Sam Macdonald, President
10774 Doncaster Crescent, Delta BC V4C 8A6
604-290-8914 sammacdonald@live.com
www.nabds.com
CANADA
2. These are only EXAMPLES of our customer list, and we are not limited to those customers "sampled" above.
Drug Channel
Food Chains
Department Stores
Specialty Distributors
Grocery & Drug Wholesalers
Specialty Retailers
Mass Merchandisers
Convenience & Gas Banner
Internet & Consumer Direct
NABDS offers coverage in all trade classes
3. NABDS offers
Professional Sales Management
Through a network of regional and account specific brokers
and distributors, NABDS enables you to have a national
sales team of up to 50 people on board. NABDS will hire,
train, and motivate the best branded and private label
brokers and distributors and direct them at the retail
opportunities that make the most sense for your brand. If
you already have brokers or distributors under contract, we
can place them under the NABDS management umbrella.
6. NABDS services include
• Establish Sales Objectives for Each Target Account
• Work with You to Devise a Plan to Achieve Each
Objective
• Prepare Solid Business Proposals Customized for Each
Retailer
• Work with the Brokers to Schedule Timely Appointments
• Attend and Participate in Key Sales Presentations
• Document Results and Ensure Timely Follow Up with the
Buyer
• Analyze Shipment Reports, Sell Through Data and
Syndicated Data to Identify Opportunities
7. NABDS offers the added value
• Monthly Forecasting and Projections
• Quarterly Business Reviews
• Recommendations on Policies, Procedures, Case Packs, Minimum
Shipments, and Terms
• Knowledge and assistance with CFIA packaging approvals.
• Assistance with Budgeting Co-op Ad Allowances and Slotting Fees
• Preparation of Broker Training Manuals
• Administration and Payment of All Secondary Broker Commissions
• Recommendations for Media, Internet use, and brand building
projects
• Represent your products at key trade shows in North America
8. NABDS outsourced relationships
• Brochures & POS material
• Packaging Design
• Display Ready Pallets
• Floor Displays
• Repack Assembly
• Standard and Climate
Controlled warehousing
• Cross Dock and/or Picking
Distribution
• Customs and Port assistance if
needed
9. • Public Relations
• Media, Press releases and
Internet advertising
• Invoicing and Collection
assistance
• AC Nielsen support data
• Retail Link analysis and
monitoring
• ECCnet and GS1 registry &
maintenance
NABDS outsourced relationships
10. Potential Customers
• National Chains
• National Distributors
• National Foodservice
• Regional Chains
• Regional Distributors
• Specialty Distributors
• Grocery Wholesalers
• Independent Retailers
11. Next Steps
• Decide which products should be presented to which customers
based on NABDS & Manufacturer knowledge
• Send samples, brochures, and FOB pricing for agreed to products
to NABDS offices.
• Customize Potential Container Account presentations
• Align brokers with Container Account appointments for
presentations
• Complete initial presentations to Container Accounts
• Complete initial forecasts based on first appointments
• Determine which products should be converted to Canadian
packaging, based on Potential Container Account and Broker
feedback.
12. Don’t wait….call NABDS today!
Sam Macdonald, President
10774 Doncaster Crescent, Delta BC V4C 8A6
604-290-8914 sammacdonald@live.com
www.nabds.com
CPG/FMCG SALES & MARKETING FOR CANADA, USA & MEXICO