Every campus has a system of record be it Banner, Colleague, Peoplesoft or others. They are great at managing transactions but terrible at engaging constituents. Introducing the System of Engagement — Salesforce CRM. You need to understand where data needs to reside and when it needs to be integrated with each system in order to be most effective in recruiting your class. Share your experiences and participate in an interactive discussion with your peers about best practices to put into place to be successful.

1. Living in Two Recruiting Systems:
System of Record & System of
Engagement
Moderator: Brian Niles, TargetX