SlideShare ist ein Scribd-Unternehmen logo

B.Com 07-11, Lecture 4

•Als PPT, PDF herunterladen•
•
S
saadz2007

Subject: Marketing Teacher: Hafiz Ahsan Class: Bcom 5th (2007-2011) Uploaded by: Saad Ahmad (BC07002)

TechnologieBildung
1 von 21
17 September 2009
Outlines ,[object Object],[object Object],[object Object],[object Object],[object Object]
Relationship Marketing ,[object Object],[object Object],[object Object],[object Object]
Customer Relationship Management (CRM) ,[object Object],[object Object],[object Object],[object Object],[object Object]
CRM cont … .. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customer Relationship Levels and Tools ,[object Object],[object Object],[object Object],[object Object],[object Object]
Changing Nature Of Customer Relationship ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Relating With More Carefully Selected Customer ,[object Object],[object Object],[object Object],[object Object]
Relating For Long Term ,[object Object],[object Object]
Why Companies Emphasis This ,[object Object],[object Object],[object Object],[object Object]
Relating directly ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Partner Relationship Management ,[object Object],[object Object],[object Object]
Partners Inside Company ,[object Object],[object Object],[object Object],[object Object],[object Object]
Partners Outside The Company ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Capturing value from customer ,[object Object],[object Object],[object Object],[object Object]
Creating Customer Loyalty And Retention ,[object Object],[object Object],[object Object],[object Object]
Growing Customer Share ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Building Customer Equity ,[object Object],[object Object]
Building Right Relationship With Right Customer ,[object Object],[object Object],[object Object],[object Object]
Building Right Relationship With Right Customer High profitability Low profitability profitability Loyalty Short term customer Long term customer Butterflies Good fit between company’s offering and customer’s need: high profit potential True friends Good fit between Company’s offering and Customer need: highest profit potential Strangers Little fit between Company’s offering and Customer’s need: lowest Profit potential Barnacles limited fit between Company’s offering and Customer need: low profit potential
The new Marketing Landscape ,[object Object],[object Object],[object Object],[object Object]

Empfohlen

2.1 Relationship Marketing - Operational and analytic CRM 2016 short
2.1 Relationship Marketing - Operational and analytic CRM 2016 short2.1 Relationship Marketing - Operational and analytic CRM 2016 short
2.1 Relationship Marketing - Operational and analytic CRM 2016 shortAx - Amicucci Formazione
 
Building customer loyalty
Building customer loyaltyBuilding customer loyalty
Building customer loyaltyBolaji Okusaga
 
Email marketing ver 1.001 [autosaved]
Email marketing ver 1.001 [autosaved]Email marketing ver 1.001 [autosaved]
Email marketing ver 1.001 [autosaved]Sachin MK
 
Building cutsomer relationship
Building cutsomer relationshipBuilding cutsomer relationship
Building cutsomer relationshipDeepak25
 
Relationship Marketing - Leads from Social
Relationship Marketing - Leads from SocialRelationship Marketing - Leads from Social
Relationship Marketing - Leads from SocialParth Pandya
 
Customer retention
Customer retentionCustomer retention
Customer retentionAtul Wadkar
 
Customer acquisition and_retention_strategy_v10_kd
Customer acquisition and_retention_strategy_v10_kdCustomer acquisition and_retention_strategy_v10_kd
Customer acquisition and_retention_strategy_v10_kdAndy Lammers
 
A Fashion Brand's Guide to Building Consumer Intimacy in the Digital Age
A Fashion Brand's Guide to Building Consumer Intimacy in the Digital AgeA Fashion Brand's Guide to Building Consumer Intimacy in the Digital Age
A Fashion Brand's Guide to Building Consumer Intimacy in the Digital AgeAndy Larsen
 

Empfohlen

2.1 Relationship Marketing - Operational and analytic CRM 2016 short
2.1 Relationship Marketing - Operational and analytic CRM 2016 short2.1 Relationship Marketing - Operational and analytic CRM 2016 short
2.1 Relationship Marketing - Operational and analytic CRM 2016 shortAx - Amicucci Formazione
 
Building customer loyalty
Building customer loyaltyBuilding customer loyalty
Building customer loyaltyBolaji Okusaga
 
Email marketing ver 1.001 [autosaved]
Email marketing ver 1.001 [autosaved]Email marketing ver 1.001 [autosaved]
Email marketing ver 1.001 [autosaved]Sachin MK
 
Building cutsomer relationship
Building cutsomer relationshipBuilding cutsomer relationship
Building cutsomer relationshipDeepak25
 
Relationship Marketing - Leads from Social
Relationship Marketing - Leads from SocialRelationship Marketing - Leads from Social
Relationship Marketing - Leads from SocialParth Pandya
 
Customer retention
Customer retentionCustomer retention
Customer retentionAtul Wadkar
 
Customer acquisition and_retention_strategy_v10_kd
Customer acquisition and_retention_strategy_v10_kdCustomer acquisition and_retention_strategy_v10_kd
Customer acquisition and_retention_strategy_v10_kdAndy Lammers
 
A Fashion Brand's Guide to Building Consumer Intimacy in the Digital Age
A Fashion Brand's Guide to Building Consumer Intimacy in the Digital AgeA Fashion Brand's Guide to Building Consumer Intimacy in the Digital Age
A Fashion Brand's Guide to Building Consumer Intimacy in the Digital AgeAndy Larsen
 
What is Partner Marketing?
What is Partner Marketing?What is Partner Marketing?
What is Partner Marketing?Averetek
 
managing customer acquisition
managing customer acquisitionmanaging customer acquisition
managing customer acquisitionwahyudisandy
 
Relationship Marketing
Relationship MarketingRelationship Marketing
Relationship MarketingNilam Kabra
 
5steps_to_consumer_engagement
5steps_to_consumer_engagement5steps_to_consumer_engagement
5steps_to_consumer_engagementanlouwagie
 
Getting your Why factor right is crucial to sales success
Getting your Why factor right is crucial to sales successGetting your Why factor right is crucial to sales success
Getting your Why factor right is crucial to sales successSalesRehab Pty Ltd
 
Customer Experience and Loyalty
Customer Experience and LoyaltyCustomer Experience and Loyalty
Customer Experience and LoyaltyEpsilon Marketing
 
Relationship Marketing
Relationship MarketingRelationship Marketing
Relationship MarketingHarryadin Mahardika
 
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...AndrewJBoyd
 
New Customer Acquisition Presentation[1]
New Customer Acquisition Presentation[1]New Customer Acquisition Presentation[1]
New Customer Acquisition Presentation[1]Michael Lowenstein
 
Customer Acquisition: Choosing the Right Channels
Customer Acquisition: Choosing the Right ChannelsCustomer Acquisition: Choosing the Right Channels
Customer Acquisition: Choosing the Right ChannelsBerlin Startup Academy
 
Loyalty presentation
Loyalty presentationLoyalty presentation
Loyalty presentationPanos Virvilios
 
THE DO’S AND DON’TS OF BANK LOYALTY
THE DO’S AND DON’TS OF BANK LOYALTY THE DO’S AND DON’TS OF BANK LOYALTY
THE DO’S AND DON’TS OF BANK LOYALTY Sallie Burnett
 
Loyalty Program Refresher
Loyalty Program RefresherLoyalty Program Refresher
Loyalty Program RefresherSallie Burnett
 
Building customer loyalty
Building customer loyaltyBuilding customer loyalty
Building customer loyaltyolenyxa
 
Customer Retention Strategies
Customer Retention StrategiesCustomer Retention Strategies
Customer Retention StrategiesClearAction
 
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017Snipp Webinar With Loyalty360 - The State of Loyalty in 2017
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017Snipp Interactive
 
The Loyalty Program: A Recipe for Success
The Loyalty Program: A Recipe for SuccessThe Loyalty Program: A Recipe for Success
The Loyalty Program: A Recipe for SuccessNational Restaurant Association
 
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...Relationship Marketing - Your Customers Are Human - lecture for City of Scott...
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...Mike Jones ⚡
 
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...guest8fdbdd
 
Principles of marketing chapter 1 theory
Principles of marketing chapter 1 theoryPrinciples of marketing chapter 1 theory
Principles of marketing chapter 1 theoryPartha Protim Roy Niloy
 
Chapter 1 pom philip kotler
Chapter 1 pom philip kotlerChapter 1 pom philip kotler
Chapter 1 pom philip kotlerBiztek
 
Customer Relationship Management
Customer Relationship Management Customer Relationship Management
Customer Relationship Management Anıl Sural
 

Weitere ähnliche Inhalte

Was ist angesagt?

What is Partner Marketing?
What is Partner Marketing?What is Partner Marketing?
What is Partner Marketing?Averetek
 
managing customer acquisition
managing customer acquisitionmanaging customer acquisition
managing customer acquisitionwahyudisandy
 
Relationship Marketing
Relationship MarketingRelationship Marketing
Relationship MarketingNilam Kabra
 
5steps_to_consumer_engagement
5steps_to_consumer_engagement5steps_to_consumer_engagement
5steps_to_consumer_engagementanlouwagie
 
Getting your Why factor right is crucial to sales success
Getting your Why factor right is crucial to sales successGetting your Why factor right is crucial to sales success
Getting your Why factor right is crucial to sales successSalesRehab Pty Ltd
 
Customer Experience and Loyalty
Customer Experience and LoyaltyCustomer Experience and Loyalty
Customer Experience and LoyaltyEpsilon Marketing
 
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...AndrewJBoyd
 
New Customer Acquisition Presentation[1]
New Customer Acquisition Presentation[1]New Customer Acquisition Presentation[1]
New Customer Acquisition Presentation[1]Michael Lowenstein
 
Customer Acquisition: Choosing the Right Channels
Customer Acquisition: Choosing the Right ChannelsCustomer Acquisition: Choosing the Right Channels
Customer Acquisition: Choosing the Right ChannelsBerlin Startup Academy
 
THE DO’S AND DON’TS OF BANK LOYALTY
THE DO’S AND DON’TS OF BANK LOYALTY THE DO’S AND DON’TS OF BANK LOYALTY
THE DO’S AND DON’TS OF BANK LOYALTY Sallie Burnett
 
Loyalty Program Refresher
Loyalty Program RefresherLoyalty Program Refresher
Loyalty Program RefresherSallie Burnett
 
Building customer loyalty
Building customer loyaltyBuilding customer loyalty
Building customer loyaltyolenyxa
 
Customer Retention Strategies
Customer Retention StrategiesCustomer Retention Strategies
Customer Retention StrategiesClearAction
 
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017Snipp Webinar With Loyalty360 - The State of Loyalty in 2017
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017Snipp Interactive
 
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...Relationship Marketing - Your Customers Are Human - lecture for City of Scott...
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...Mike Jones ⚡
 
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...guest8fdbdd
 

Was ist angesagt? (19)

What is Partner Marketing?
What is Partner Marketing?What is Partner Marketing?
What is Partner Marketing?
 
managing customer acquisition
managing customer acquisitionmanaging customer acquisition
managing customer acquisition
 
Relationship Marketing
Relationship MarketingRelationship Marketing
Relationship Marketing
 
5steps_to_consumer_engagement
5steps_to_consumer_engagement5steps_to_consumer_engagement
5steps_to_consumer_engagement
 
Getting your Why factor right is crucial to sales success
Getting your Why factor right is crucial to sales successGetting your Why factor right is crucial to sales success
Getting your Why factor right is crucial to sales success
 
Customer Experience and Loyalty
Customer Experience and LoyaltyCustomer Experience and Loyalty
Customer Experience and Loyalty
 
Relationship Marketing
Relationship MarketingRelationship Marketing
Relationship Marketing
 
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...
From Me to You: Best Practices in Customer Acquisition, Retention, Growth and...
 
New Customer Acquisition Presentation[1]
New Customer Acquisition Presentation[1]New Customer Acquisition Presentation[1]
New Customer Acquisition Presentation[1]
 
Customer Acquisition: Choosing the Right Channels
Customer Acquisition: Choosing the Right ChannelsCustomer Acquisition: Choosing the Right Channels
Customer Acquisition: Choosing the Right Channels
 
Loyalty presentation
Loyalty presentationLoyalty presentation
Loyalty presentation
 
THE DO’S AND DON’TS OF BANK LOYALTY
THE DO’S AND DON’TS OF BANK LOYALTY THE DO’S AND DON’TS OF BANK LOYALTY
THE DO’S AND DON’TS OF BANK LOYALTY
 
Loyalty Program Refresher
Loyalty Program RefresherLoyalty Program Refresher
Loyalty Program Refresher
 
Building customer loyalty
Building customer loyaltyBuilding customer loyalty
Building customer loyalty
 
Customer Retention Strategies
Customer Retention StrategiesCustomer Retention Strategies
Customer Retention Strategies
 
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017Snipp Webinar With Loyalty360 - The State of Loyalty in 2017
Snipp Webinar With Loyalty360 - The State of Loyalty in 2017
 
The Loyalty Program: A Recipe for Success
The Loyalty Program: A Recipe for SuccessThe Loyalty Program: A Recipe for Success
The Loyalty Program: A Recipe for Success
 
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...Relationship Marketing - Your Customers Are Human - lecture for City of Scott...
Relationship Marketing - Your Customers Are Human - lecture for City of Scott...
 
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...
A N I N T E G R A T E D C O M M U N I C A T I O N S P R O G R A M I N S ...
 

Ähnlich wie B.Com 07-11, Lecture 4

Principles of marketing chapter 1 theory
Principles of marketing chapter 1 theoryPrinciples of marketing chapter 1 theory
Principles of marketing chapter 1 theoryPartha Protim Roy Niloy
 
Chapter 1 pom philip kotler
Chapter 1 pom philip kotlerChapter 1 pom philip kotler
Chapter 1 pom philip kotlerBiztek
 
Customer Relationship Management
Customer Relationship Management Customer Relationship Management
Customer Relationship Management Anıl Sural
 
Personal Selling Chapter 2
Personal Selling Chapter 2Personal Selling Chapter 2
Personal Selling Chapter 2Muhammad Khan
 
Service marketing5
Service marketing5Service marketing5
Service marketing5Swarit Yadav
 
Marketing - Chapter 1
Marketing - Chapter 1Marketing - Chapter 1
Marketing - Chapter 1darcy.butler
 
Chapter15
Chapter15Chapter15
Chapter15olenyxa
 
Customer relationship
Customer relationshipCustomer relationship
Customer relationshipAsim Ramadan
 
Marketing Terminologies Marketing
Marketing Terminologies MarketingMarketing Terminologies Marketing
Marketing Terminologies MarketingZoha Qureshi
 
New microsoft office word document
New microsoft office word documentNew microsoft office word document
New microsoft office word documentKomal Varma
 
Relationship marketing1
Relationship marketing1Relationship marketing1
Relationship marketing1adanda02
 
Creating customer value, satisfaction and loyalty
Creating customer value, satisfaction and loyalty Creating customer value, satisfaction and loyalty
Creating customer value, satisfaction and loyalty Muhammad Zeeshan Baloch
 
How can companies attract and retain the right customers and cultivate strong...
How can companies attract and retain the right customers and cultivate strong...How can companies attract and retain the right customers and cultivate strong...
How can companies attract and retain the right customers and cultivate strong...Sameer Mathur
 
Project report on crm
Project report on crmProject report on crm
Project report on crmAhmed Zidan
 
principlesofmarketing-chapter2-1708101623343.pptx
principlesofmarketing-chapter2-1708101623343.pptxprinciplesofmarketing-chapter2-1708101623343.pptx
principlesofmarketing-chapter2-1708101623343.pptxcjoypingaron
 

Ähnlich wie B.Com 07-11, Lecture 4 (20)

Principles of marketing chapter 1 theory
Principles of marketing chapter 1 theoryPrinciples of marketing chapter 1 theory
Principles of marketing chapter 1 theory
 
Chapter 1 pom philip kotler
Chapter 1 pom philip kotlerChapter 1 pom philip kotler
Chapter 1 pom philip kotler
 
Customer Relationship Management
Customer Relationship Management Customer Relationship Management
Customer Relationship Management
 
Personal Selling Chapter 2
Personal Selling Chapter 2Personal Selling Chapter 2
Personal Selling Chapter 2
 
Service marketing5
Service marketing5Service marketing5
Service marketing5
 
Marketing - Chapter 1
Marketing - Chapter 1Marketing - Chapter 1
Marketing - Chapter 1
 
Chapter15
Chapter15Chapter15
Chapter15
 
Customer relationship
Customer relationshipCustomer relationship
Customer relationship
 
Marketing Terminologies Marketing
Marketing Terminologies MarketingMarketing Terminologies Marketing
Marketing Terminologies Marketing
 
Slide_R_A_A2 slide #5
Slide_R_A_A2 slide #5Slide_R_A_A2 slide #5
Slide_R_A_A2 slide #5
 
Kotler01 mkt.crm
Kotler01 mkt.crmKotler01 mkt.crm
Kotler01 mkt.crm
 
CRM Project
CRM ProjectCRM Project
CRM Project
 
New microsoft office word document
New microsoft office word documentNew microsoft office word document
New microsoft office word document
 
Services Marketing
Services MarketingServices Marketing
Services Marketing
 
Relationship marketing1
Relationship marketing1Relationship marketing1
Relationship marketing1
 
Creating customer value, satisfaction and loyalty
Creating customer value, satisfaction and loyalty Creating customer value, satisfaction and loyalty
Creating customer value, satisfaction and loyalty
 
Krunal
KrunalKrunal
Krunal
 
How can companies attract and retain the right customers and cultivate strong...
How can companies attract and retain the right customers and cultivate strong...How can companies attract and retain the right customers and cultivate strong...
How can companies attract and retain the right customers and cultivate strong...
 
Project report on crm
Project report on crmProject report on crm
Project report on crm
 
principlesofmarketing-chapter2-1708101623343.pptx
principlesofmarketing-chapter2-1708101623343.pptxprinciplesofmarketing-chapter2-1708101623343.pptx
principlesofmarketing-chapter2-1708101623343.pptx
 

Kürzlich hochgeladen

Connect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationConnect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationSlibray Presentation
 
Vector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesVector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesZilliz
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Enterprise Knowledge
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):comworks
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clashcharlottematthew16
 
Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Manik S Magar
 
My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024The Digital Insurer
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubKalema Edgar
 
Advanced Test Driven-Development @ php[tek] 2024
Advanced Test Driven-Development @ php[tek] 2024Advanced Test Driven-Development @ php[tek] 2024
Advanced Test Driven-Development @ php[tek] 2024Scott Keck-Warren
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebUiPathCommunity
 
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Wonjun Hwang
 
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostLeverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostZilliz
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek SchlawackFwdays
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Patryk Bandurski
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 3652toLead Limited
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brandgvaughan
 
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationBeyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationSafe Software
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfRankYa
 

Kürzlich hochgeladen (20)

Connect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationConnect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck Presentation
 
Vector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesVector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector Databases
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clash
 
Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!
 
My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding Club
 
Advanced Test Driven-Development @ php[tek] 2024
Advanced Test Driven-Development @ php[tek] 2024Advanced Test Driven-Development @ php[tek] 2024
Advanced Test Driven-Development @ php[tek] 2024
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
 
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
 
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostLeverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brand
 
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptxE-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
 
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationBeyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdf
 

B.Com 07-11, Lecture 4

  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20. Building Right Relationship With Right Customer High profitability Low profitability profitability Loyalty Short term customer Long term customer Butterflies Good fit between company’s offering and customer’s need: high profit potential True friends Good fit between Company’s offering and Customer need: highest profit potential Strangers Little fit between Company’s offering and Customer’s need: lowest Profit potential Barnacles limited fit between Company’s offering and Customer need: low profit potential
  • 21.