Amazon operates entirely on Linux. It sells a wide range of products and provides personalized recommendations to customers. Amazon also has a marketplace that allows third-party sellers to sell new and used goods through Amazon's platform. It handles all transactions and shipping for third-party sellers. Amazon tracks customers and builds customer profiles to provide personalized experiences and recommendations.
2. Amazon.com Basics
1. Amazon.com sells lots and lots of stuff.
2. You can find alomost anyting else you might
want to buy
3. If you've been to Amazon.com before, you'll
also find some recommendations just for
you.
4. The affiliate program that lets anybody post
Amazon links earn a commission on click-
through sales
3. Amazon Technology
1. Amazon running is entirely Linux-based.
2. The data warehouse is roughly divided into
three functions: query, historical data and
ETL
3. Amazon lets users choose to encrypt every
piece of information they enter, like their
name, address and gender.
4. 4. Amazon employs the Netscape Secure
Commerce Server using the SSL
It stores all credit card numbers in a
separate database that's not Internet-
accessible, cutting off that possible entry point
for hackers.
Customers who are particularly cautious can
choose to enter only a partial credit card
number over the Internet and then provide the
rest by phone once the online order is
submitted.
5. Amazon E-commerce
1. Amazon.com has always sold goods out of
its own warehouses.
2. Both retailers and individual sellers utilize the
Amazon.com platform to sell goods.
3. Small sellers of used and new goods go to
Amazon Marketplace, Amazon zShops or
Amazon Auctions.
6. 4. Amazon zShops features only used goods at
fixed prices.
5. Sellers ship a number of units to Amazon,
and Amazon handles the entire sales
transaction from start to finish.
7. Amazon Tools, Marketing and
Community
1. It costs Amazon practically nothing.
Some associates create mini-Amazons --
satellite sites that do new things with Amazon
data and send people to the mothership when
they're ready to buy.
2. The level of customer tracking at Amazon.
com is another best-of-breed system.
8. Amazon Services is building complete e-
commerce solutions for companies that are
potential Amazon competitors, leaving open the
possibility that Amazon will ultimately head in
the direction of technology service over retail
sales.