2. OOH MEDIA

9. Morning Traffic Size – 147x17’ BRIDGE ADVERTISING

10. Morning Traffic Size – 147x17’

11. Evening Traffic Size – 127x16.5’

12. Evening Traffic Size – 127x16.5’

16. Non – illuminated bus shelter

18. illuminated bus shelter

19. Innovation Trivision 2-d cut-out Inflatable

20. Innovation Cut - outs

22. Target Points - Entry /exit signs Commuter enters/exits the metro station

23. Target Points - Platform signs Commuter boards/de-boards the metro

24. Target Points - Concourse signs Commuter pathway to platform

25. Target Points - Dome signs Large size lit sign at the junction where all junction where different entry points meet up only in Rajiv Chowk Total Number – 8

28. OOH options Gantries

29. OOH options Map signage

30. OOH options Back Lit Wall

31. OOH options Unipole

32. OOH options Canopy

33. OOH options Bus shelter

34. OOH options Flyover panel

35. OOH options Boom Panel

42. Mobile hoardings

44. Video walls worldwide

45. Times square – New York

46. Vancouver – Canada

47. Highway Video Walls Worldwide

48. Chelsea Piers - Manhattan

49. United Kingdom

51. DND Flyway

52. Foreign ooh Strong, bold colours attract attention

60. Body Promotions

63. Hot Balloon Advertising

64. Advantages Life of the message: OOH Medium is singularly the epitome of a Static versus a Transient message. Non-intrusive communication: More effective; they're easy to use, and not disturbing. The Multiplier Effect: OOH has consistently been proven to be an excellent Multiplier tool for any Media Plan.

68. Display Details DND Flyway Sahara Mall - Gurgaon 14 16 168 (30 sec each) 192 (30 sec each) 10 10 Every 5 minutes Every 5 minutes Rs. 4.00 lacs nett. p.m. Rs. 4.00 lacs nett. p.m. Rate: Repetition of each clients spots: Total Number of clients: Total Spots: Total Hours: Timings : 9 am to 11 mid night 8 am to 12 mid night