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8 3 ,[object Object],[object Object],[object Object],Building and Maintaining Relationships Customer Service in a Diverse World Learning Objectives McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved.
Building and Maintaining Relationships ,[object Object],[object Object],[object Object],[object Object]
The Impact of Diversity ,[object Object],[object Object]
Defining Diversity : Cultural Diversity ,[object Object]
Customer Awareness ,[object Object],[object Object],[object Object],[object Object]
Customer Awareness ,[object Object],[object Object]
The Impact of Cultural Values ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Impact of Values on Behavior and Practices :
Diverse Groups of Customers ,[object Object],[object Object],[object Object],[object Object]
Communicating with Diverse Customers ,[object Object],[object Object]
Strategies for Servicing Customers with Disabilities ,[object Object]
Population Aged 65 and Over, Fig. 8.5 ,[object Object]

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CustomerServiceChap8

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