3. Our services – What you’ll see… Products (creation and maintenance) Promotions Communications, Social Media & Advertising
4. Comprehensive Communication Approach Bi-directional communication with the fans – social networks, blogs, promotions, etc. Promotional products enable the communication (games, mini-sites, widgets, banners, landing pages, etc). Online media reaches alternative consumers (blogs, niche sites).
5. THE AUDIENCE IS FRAGMENTED Today’s audience is fragmented, specially on the Internet. We reach out to these communication channels to get in touch with the consumer We have to be where the consumer is
8. Web Portals - CMS Custom CMS for industry Web 2.0 solution includes Video, Audio, SEO, Facebook connect, and Ad server integration Database and contest management Skinnable product pages Multi-language Photo gallery admin
10. SEO Optimization 40% of traffic typically comes from search engines SEO optimized pages and content Content relevancy Site rank Links to content Images & video in search results
11. Warner Brazil Success Case Featured by GeneXus.com 30% cost savings SEO friendly Friendly URLs Advanced Ajax & JavaScript interfaces
12. INTERACTIVE SRP PRICING PLAN TOOL Communicate with the consumer via an interactive and fun tool instead of a survey. Measure every step. Present the utilities company in a friendly and modern space
13. Salt River Project Success Case First interactive tool experience for SRP Marketing, Communications and IT departments involved Second phase now approved for Q1 2010 SRP is the 3rd largest public power utility One of Arizona’s largest water suppliers Part of SRP mission is obtaining energy efficiency
14. INTERACTIVE CONNECT WITH THE AUDIENCE Merged the client’s idea with the target consumer Concept of fun street, entertaining to the young Latin consumer Uses flash but allows change through different buildings
15. WEB 2.0 LARGEST STUDENT INTERNATIONAL ORGANIZATION AIESEC has 60,000 members in 100 countries and is present in 1,100 universities New website is a window to AIESEC on the web by integrating feeds from Blogs, YouTube, Twitter, Flickr Global & local
16. INTERACTIVE – VIRAL LAURA PAUSINI – ‘EARLY SPRING’ Laura Pausini ‘Primavera Anticipada’ Word play with the album cover Create your own spring and download it or send it to a friend Social sharing tools included
27. COMMUNITY INTEGRATION Social Network-ed site with 15,000 members 125,000 subscribers Manage full online presence: site, mini-sites, advertising, social networks, SEO, forums, etc. Reach to over 400,000 fans MTV Awards, Latin Grammy Nominees
28. VH1 AGENCY SERVICES - OUTSOURCING Outsourcing of website creation and maintenance
29. MySpace UK & US Themes design for new Profile Editor
30. Success Cases: Others MTV Latin America: Outsourcing of Vh1la for Argentina, Mexico and Brazil. MySpace UK and US: worldwide agency selected to design 100+ themes for new theme editor. Our clients and sites have won multiple prizes for their fan base support
52. Working with Us “This project has been very exciting …and out of the entire process, you and your team at InStyle have been so consistently reliable with very very timely responses. Always on-schedule, love it!” Hanna Shin, partner, Masq Marketing Inc.
53. InStyle DM en constante evolución Conocimiento: 7 años trabajando con la industria de la música, con múltiples reconocimientos e invitaciones a conferencias en la materia Visión: InStyle DM ofrece una serie de servicios orientados a resolver los objetivos de nuestros clientes (sitios web, SEO, SEM, Web 2.0 & redes sociales, juegos, bases de datos, CMS, medios, video, y mas.) Equipo profesional multidisciplinario, con experiencia en mas de 200 proyectos en la industria, trabajando bajo una metodología para asegurar la calidad de nuestros trabajos. Enfoque en la constante evolución de la tecnología y las nuevas formas de comunicación de las audiencias.
54. InStyle DM in constant evolution Industry and Internet Knowledge: 7 years working with the industry, with multiple awards and invitations to conferences in the subject. Vision: InStyle DM is constantly evolving to offer solutions to today’s digital marketing requirements. Multidisciplinary Professional Team, with over 200 projects executed, using a proven methodology to guarantee the quality of our work. Trusted and recommended by some of the largest and best known entertainment companies in the industry. Cost effective: a global organization that leverages savings in South America with expertise in the US.
55. A Global Company With offices in the US, Mexico, Brazil, and Uruguay, and clients in over ten countries, In-Style Digital Marketing is a true global organization, capable of competing in any market.