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Project Look Sharp Media Literacy Summer Institute
                                      Summer 2010
           Monday, July 12—Thursday, July 15 (8:30—11:45 am; 12:45—4:00 pm)
                            Friday, July 16 (8:30 am—3:00 pm)
           Additional Lab Hours available Wednesday & Thursday, 4:00 pm—6:00 pm
            Complimentary Continental Breakfast, Monday—Friday 7:30—8:25 am
                        Complimentary Lunch Friday, 12:00-12:30 pm


                                              Syllabus
Faculty and Staff:
Cyndy Scheibe, Executive Director
 (w) (607) 274-1324 (h) (607) 277-9304 (c) (607) 227-0900 (e) scheibe@ithaca.edu
Chris Sperry, Director of Curriculum and Staff Development
 (w) (607) 274-3471 (h) (607) 272-6681 (c) (607) 592-9273 (e) csperry@ithaca.edu
Roger Sevilla, Coordinator for Technology Integration
 (h) (315) 258-9480 (c) (315) 246-2425 (e) rsevilla@clearwire.net
Armin Heurich, Coordinator for Audiovisual Production and Technology
 (h) (607) 256-9088 (c) (607) 279-1128 (e) aheurich@gmail.com
Sherrie Szeto, PLS Projects & Operations Coordinator
 (w) (607) 274-3471 (c) (607) 280-5458 (e) sszeto@ithaca.edu
Victoria Jordan, Summer Institute Coordinator
 (c) (607) 262-0201 (e) vjordan@ithaca.edu
Nikko Schaff, Technology Assistant (IHS Student)
 (c) (607) 351-8640 (e) nikko.schaff@gmail.com
Kai Keane, Technology Assistant (Independent Film Maker)
 (c) (607) 280-8949 (e) pivit66@gmail.com
Emily Stoner, Student Intern (Ithaca College Student)
 (c) (716) 228-6181 (e) estoner1@ithaca.edu
Kaitlin Kohberger, Student Intern (Ithaca College Student)
 (c) (607) 426-5908 (e) kkohber1@ithaca.edu
Planned Schedule
Monday, July 12
•   Welcome and Introductions
•   Goals and Objectives, Overview of the Week
•   What Do We Mean by “Media”?
•   What is “Media Literacy”?
                                               --- BREAK ---

•   Key Questions to Ask When Analyzing Media Messages
•   Key Concepts of Media Analysis
•   Introduce the Course Wiki and Application Project Plans (APPs)
•   Introduction to Media Literacy Library Materials and Other Resources

                                        --- LUNCH (ON YOUR OWN) ---

Whole Group:
• Photo Booth for webcam pictures and publishing online; Photos onto the wiki
• Media Literacy and Media Production – What are the Connections?
              - Individual viewing of preselected video
              - Includes a hands-on blogging component
              - A few short examples of student projects
• Brief intro to File Management (ctrl/click for right clicking, navigating Finder windows)
• Brief intro to the iLife Suite (iPhoto and iTunes in particular)
Break-out Sessions (participants choose a group):
• Digital video for beginners
             - Tips on shooting video
             - iMovie: Apple's Digital Video in the Classroom support sites
             - Importing clips from camera and recording directly from iSight
             - Exporting movies to QuickTime & uploading to YouTube
• Intro to online presentation tools (cloud computing)
             - Google Docs/Google Presentations
             - Voicethread
             - Prezi

After Hours (optional)
We’ll announce the evening activities each morning, getting a sense of who is interested. Planned events:

5:00-7:00 pm or so    Hike in the Gorges at Treman State Park; Tour of Cornell University and
                      the Ithaca Falls; Ithaca Falls or other swimming location.
                      We’ll meet in the cul-de-sac east of the Business School by the flagpole.

7:00 or 7:30 pm       Dinner at a local restaurant with Chris or Cyndy, including Moosewood (our most
                      famous vegetarian restaurant); Thai Express; North Star (locally grown foods);
                      Taqueria (Mexican) or Wine & Tapas Bar.
Tuesday, July 13

•   Check-in
•   Document Decoding / Noticings on Pedagogy
•   Finding Documents & Fair Use Issues
•   Listening to Students’ Voices
                                       --- BREAK ---

• Other Media Literacy Approaches to Curriculum Integration
• Curriculum Integration of Media Production
• Beginning Your APP (application project plan)

                                 --- LUNCH (ON YOUR OWN) ---


Whole Group:
• Gmail signup; publishing gmail addresses on Wiki
• Intro to Google Docs, including a brief tour and demo of what a Google Presentation
  looks like when published and presented
• Finding and Using Digital Media on the Web (YouTube, TeacherTube, Archive.org,
      American Memory, Flickr, Google Images)
• Delicious (social bookmarking demonstration)
Break-out Sessions (participants choose a group):
• Creating a Wiki Site
• Digital Photography

After Hours (optional)

See description for Monday.
Wednesday, July 14

•   Check-in
•   Document Decoding Revisited / Noticings on Pedagogy
•   New Media
•   Blogging, and Reflections on Blogging as a Form of Communication


                                   --- BREAK ---

Presenters: Roger, Cyndy and Chris
   • Credibility of Information from Media Sources
   • Applications for Practice
   • Plans for Coaching and for Thursday’s Sessions

                              --- LUNCH (ON YOUR OWN) ---

Whole Group:
  • Working on Multi-Media Presentations – Guided work time
  • Finding and Using Blogs in Education—using Google Reader

Break-out Sessions (participants choose a group):
  • Digital Audio using Garageband
  • Delicious (social bookmarking) – detailed interactive session

Computer lab open extended hours, 4:00-6:00

After Hours (optional)

See description for Monday.




                                                                       4
Thursday, July 15

• Check-in and Plans for Friday’s Presentations

• TBA, including possible sessions on critical thinking and the news, subliminal
  messages, and guided practice in leading document decoding; and/or addressing
  issues/needs that people would like to go into more deeply (e.g., film analysis,
  identity issues, social activism)


                              --- LUNCH (ON YOUR OWN) ---


• Working on multimedia components of Friday presentations; all afternoon will
  be devoted to working on the presentations you will give on Friday. Faculty
  will be there to assist as needed.

                  Computer lab open extended hours, 4:00-6:00

After Hours (optional)

See description for Monday.




                                                                                 5
Friday, July 16

   • Application Project Plan Presentations

                          --- LUNCH PROVIDED ---

   • Group Reflection
   • Evaluations


Application Project Plans (APPs)
Project Look Sharp offers many types of introduction to media literacy workshops.
What makes the media literacy summer institute unique (and most successful) is
the application plan component. By taking this summer institute, you agree to:
   1) attend all five days of training and exploration; and
   2) work with the Look Sharp staff to develop an application project plan (APP)
      that you will implement in your educational context during the coming year.
We will work closely with you this week to help you develop a project that will be
useful and interesting, and will provide support and materials to help you make it
happen.




                                                                                 6

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PLS Syllabus 2010

  • 1. Project Look Sharp Media Literacy Summer Institute Summer 2010 Monday, July 12—Thursday, July 15 (8:30—11:45 am; 12:45—4:00 pm) Friday, July 16 (8:30 am—3:00 pm) Additional Lab Hours available Wednesday & Thursday, 4:00 pm—6:00 pm Complimentary Continental Breakfast, Monday—Friday 7:30—8:25 am Complimentary Lunch Friday, 12:00-12:30 pm Syllabus Faculty and Staff: Cyndy Scheibe, Executive Director (w) (607) 274-1324 (h) (607) 277-9304 (c) (607) 227-0900 (e) scheibe@ithaca.edu Chris Sperry, Director of Curriculum and Staff Development (w) (607) 274-3471 (h) (607) 272-6681 (c) (607) 592-9273 (e) csperry@ithaca.edu Roger Sevilla, Coordinator for Technology Integration (h) (315) 258-9480 (c) (315) 246-2425 (e) rsevilla@clearwire.net Armin Heurich, Coordinator for Audiovisual Production and Technology (h) (607) 256-9088 (c) (607) 279-1128 (e) aheurich@gmail.com Sherrie Szeto, PLS Projects & Operations Coordinator (w) (607) 274-3471 (c) (607) 280-5458 (e) sszeto@ithaca.edu Victoria Jordan, Summer Institute Coordinator (c) (607) 262-0201 (e) vjordan@ithaca.edu Nikko Schaff, Technology Assistant (IHS Student) (c) (607) 351-8640 (e) nikko.schaff@gmail.com Kai Keane, Technology Assistant (Independent Film Maker) (c) (607) 280-8949 (e) pivit66@gmail.com Emily Stoner, Student Intern (Ithaca College Student) (c) (716) 228-6181 (e) estoner1@ithaca.edu Kaitlin Kohberger, Student Intern (Ithaca College Student) (c) (607) 426-5908 (e) kkohber1@ithaca.edu
  • 2. Planned Schedule Monday, July 12 • Welcome and Introductions • Goals and Objectives, Overview of the Week • What Do We Mean by “Media”? • What is “Media Literacy”? --- BREAK --- • Key Questions to Ask When Analyzing Media Messages • Key Concepts of Media Analysis • Introduce the Course Wiki and Application Project Plans (APPs) • Introduction to Media Literacy Library Materials and Other Resources --- LUNCH (ON YOUR OWN) --- Whole Group: • Photo Booth for webcam pictures and publishing online; Photos onto the wiki • Media Literacy and Media Production – What are the Connections? - Individual viewing of preselected video - Includes a hands-on blogging component - A few short examples of student projects • Brief intro to File Management (ctrl/click for right clicking, navigating Finder windows) • Brief intro to the iLife Suite (iPhoto and iTunes in particular) Break-out Sessions (participants choose a group): • Digital video for beginners - Tips on shooting video - iMovie: Apple's Digital Video in the Classroom support sites - Importing clips from camera and recording directly from iSight - Exporting movies to QuickTime & uploading to YouTube • Intro to online presentation tools (cloud computing) - Google Docs/Google Presentations - Voicethread - Prezi After Hours (optional) We’ll announce the evening activities each morning, getting a sense of who is interested. Planned events: 5:00-7:00 pm or so Hike in the Gorges at Treman State Park; Tour of Cornell University and the Ithaca Falls; Ithaca Falls or other swimming location. We’ll meet in the cul-de-sac east of the Business School by the flagpole. 7:00 or 7:30 pm Dinner at a local restaurant with Chris or Cyndy, including Moosewood (our most famous vegetarian restaurant); Thai Express; North Star (locally grown foods); Taqueria (Mexican) or Wine & Tapas Bar.
  • 3. Tuesday, July 13 • Check-in • Document Decoding / Noticings on Pedagogy • Finding Documents & Fair Use Issues • Listening to Students’ Voices --- BREAK --- • Other Media Literacy Approaches to Curriculum Integration • Curriculum Integration of Media Production • Beginning Your APP (application project plan) --- LUNCH (ON YOUR OWN) --- Whole Group: • Gmail signup; publishing gmail addresses on Wiki • Intro to Google Docs, including a brief tour and demo of what a Google Presentation looks like when published and presented • Finding and Using Digital Media on the Web (YouTube, TeacherTube, Archive.org, American Memory, Flickr, Google Images) • Delicious (social bookmarking demonstration) Break-out Sessions (participants choose a group): • Creating a Wiki Site • Digital Photography After Hours (optional) See description for Monday.
  • 4. Wednesday, July 14 • Check-in • Document Decoding Revisited / Noticings on Pedagogy • New Media • Blogging, and Reflections on Blogging as a Form of Communication --- BREAK --- Presenters: Roger, Cyndy and Chris • Credibility of Information from Media Sources • Applications for Practice • Plans for Coaching and for Thursday’s Sessions --- LUNCH (ON YOUR OWN) --- Whole Group: • Working on Multi-Media Presentations – Guided work time • Finding and Using Blogs in Education—using Google Reader Break-out Sessions (participants choose a group): • Digital Audio using Garageband • Delicious (social bookmarking) – detailed interactive session Computer lab open extended hours, 4:00-6:00 After Hours (optional) See description for Monday. 4
  • 5. Thursday, July 15 • Check-in and Plans for Friday’s Presentations • TBA, including possible sessions on critical thinking and the news, subliminal messages, and guided practice in leading document decoding; and/or addressing issues/needs that people would like to go into more deeply (e.g., film analysis, identity issues, social activism) --- LUNCH (ON YOUR OWN) --- • Working on multimedia components of Friday presentations; all afternoon will be devoted to working on the presentations you will give on Friday. Faculty will be there to assist as needed. Computer lab open extended hours, 4:00-6:00 After Hours (optional) See description for Monday. 5
  • 6. Friday, July 16 • Application Project Plan Presentations --- LUNCH PROVIDED --- • Group Reflection • Evaluations Application Project Plans (APPs) Project Look Sharp offers many types of introduction to media literacy workshops. What makes the media literacy summer institute unique (and most successful) is the application plan component. By taking this summer institute, you agree to: 1) attend all five days of training and exploration; and 2) work with the Look Sharp staff to develop an application project plan (APP) that you will implement in your educational context during the coming year. We will work closely with you this week to help you develop a project that will be useful and interesting, and will provide support and materials to help you make it happen. 6