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Public Relations Presentation and Communication Skills (2011/10) Lecture 3 Oral Presentation Developed and Presented by Roy Ying,  Msc., B.Comm. Note: Pictures used in this   power point file is for academic   Purpose only DA010  - Pr ofessional Diploma in Public Relations   - C OMM6005EP
Table of Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Preparation and planning checklist ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Purpose ,[object Object],Class discussion: Suppose you are the PR director of a major developer. What would you do differently between a brand new estate development launch vis-à-vis a press conference on a vital construction accident?
Purpose ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Title ,[object Object],[object Object],[object Object]
 
Who am I   speaking to? ,[object Object],[object Object]
Who am I   speaking to? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Class discussion: Describe the scenario where you as PR practitioner will need to deal with each one of these stakeholders?
What are the   main points ? ,[object Object],[object Object],[object Object],[object Object]
How to give oral presentation
Action from audience? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Action from audience? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Class discussion: What do we want from these group of stakeholders?
Structure of oral presentation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Elements in Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object]
Body ,[object Object],[object Object],[object Object]
Body – General Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Conclusion ,[object Object],[object Object],[object Object],[object Object],[object Object]
How to deliver a speech
Creating rapport with audience ,[object Object],[object Object],[object Object],[object Object]
Hold Audience Attention
Attention – General Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Body language, voice and vocab ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Positive body   language ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Positive body   language ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Negative Body Language ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Visual Aids ,[object Object],[object Object],[object Object],[object Object]
Can these help your presentation? ,[object Object],[object Object],[object Object],[object Object]
Why Visual Aids? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Choice of vocab ,[object Object],[object Object],[object Object]
Tips in Effective Presentations ,[object Object],[object Object],[object Object],[object Object],[object Object]
Tips in Effective Presentations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What has Steve Jobs done right?
2010 World’s Best Presentation
 
Why is it the best? ,[object Object],[object Object],[object Object],[object Object]
Guy Kawasaki ’s comment ,[object Object]
Why do you want to keep listening? What message was he delivering?

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Lecture 3 oral presentation