The given document is related new trends in web design.

1. Two New Trends in Calgary Web Design
Web design trends emerge quickly, and it can be hard to keep up with the
latest design techniques unless you follow closely. In the Calgary area and
other business centers, two new web design trends are making way: Flat
Design and Responsive Websites.
Previously, designers put a lot of emphasis on using their skills to develop
flashy sites with animations, illustrations, and other content that was
supposed to capture their visitors’ attention. Next came skeuomorphic design,
which strived to make realistic looking characteristics, such as textures and
shadows, to all the designs.
Currently, designers have given up on
animation and textures, and are
shifting to a flat design trend. Flat
design dismisses artificial design
standards, and captivates its audience
with a simple, classic digital aesthetic.
This web design style is relatively user-
centric, as it minimalist approach
features clean space, crisp edges, and
bright colors.
Despite being simple and minimal, flat
design is far from boring. The use of
contrasting colors in bright hues makes buttons pop from the background,
and also helps stimulate the functionality of the site. Flat design emphasizes
usability, and the universality of the website’s appearance makes it easy for
everyone to understand.
Another web design trend making a lot of headway in Calgary is responsive
web design. With the increasing demand for mobile friendly content,
responsive web design is the best option for Business owners who only want
to manage one website.

2. Responsive web design maintains the principle that development of the site
should be relative to how the user is responding, in terms of orientation,
platform, and screen size. A visitor can switch between devices and the
website will automatically adjust to accommodate the resolution and image
capabilities of that device. Responsive design eliminates the practice of building a
separate site for each internet capable gadget, and instead provides consistency
and familiarity across devices.
This web trend is quickly replacing the practice of developing mobile only sites.
Instead, users can get a full version of your site on any device, and they will have
access to all of your content. These leads to a better customer experience, and are
the perfect solution for your business website.
With more and more people owning a variety of internet ready devices, like smart
phones and tablets the need for cross compatibility will continue to grow.
Responsive web design is the way to keep design in check, so one website doesn’t
have fifteen different versions.
Both flat design and responsive web design is just a small portion of the trends
popping up across the internet. The internet is a vast resource for businesses to
market promote and sell their services, and having a quality designed website is the
first step.
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