Yoinme is a Social network that connects, translates and synchronizes simultaneously social networks and making them "just work". Yoinme is kind of like Meebo for social networks.
2. The need
With the social media landscape changing rapidly, keeping up to date can be
daunting. Finding relevant information seems impossible with so much
content available.
Yoinme brings a new frontier to the social framework. Connect with the
people, products and services you care the most.
Networking has never been easier. Manage all your networks from one
place. Connect & communicate with your friends and family anywhere at
any time.
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3. The solution
Yoinme connects, translates and synchronizes simultaneously social
networks and making them "just work". Yoinme is kind of like Meebo for
social networks.
You can manage all your networks from a single place.
Check your updates, post comments, chat with your friends, all from one
place.
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5. Market survey
We created a survey that was conducted online and face-to-face.
Tools used:
-Face-to-face: PowerPoint.
-Online: SurveyMonkey @ https://www.surveymonkey.com
Link to online survey: http://www.surveymonkey.com/s/NSBHHZK
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6. Findings and market statistics
Would you like to manage all your
social networks from one place?
Is it a problem for you to
manage all your networks?
Yes
Sometimes
Maybe
No
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Yes
No
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7. Conclusion
After analyzing all the data we have gathered through our surveys, we
found that :
-79% of the people with profiles on several social networks find it difficult
and time consuming to manage all their profiles and keep up to date with
their connections.
-We also found that 83% of them would be happy to try a service that
allows them to manage all their networks and data from the same
place, making it simple and more efficient.
.
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8. FINAL THOUGHTS
EVEN THOUGH WE HAVE FOUND STAGGERING EVIDENCE THAT INDICATES THERE IS A
MARKET FOR OUR VALUE PROPOSITION, WE STILL HAVE TO GATHER MORE DATA IN
ORDER TO NARROW DOWN OUR CUSTOMER SEGMENTS AND ACHIEVE A BETTER
UNDERSTANDING OF HOW TO DEVELOP OUR MARKETING/ADVERTISING CAMPAIGN
AND OF THE MOST RELEVANT FEATURES TO OUR USERS/CUSTOMERS.