Barb Pellow, Group Director of InfoTrends, hosts this informative webinar on the topic of affordable digital color. Barb interviews three print service providers: a service bureau, a direct mail service provider, and a quick printer who talk about how they are increasing their print ROI
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Increasing Your Print ROI with Fast & Affordable Digital Color
1. Increasing Your Print ROI with Fast & Affordable Digital Color Barbara Pellow Group Director, InfoTrends Tina Langton Supervisor of Computer Processing, Red Rose Mailing Services, Inc. Bob Rymarchuk Owner, UBR Services Casey Williams Sales Representative, DataImage
7. Income from Various Services: 2004 vs. 2008 Source: The Future of Commercial Printing in the United States, InfoTrends, 2008 What percentage of your income (total sales or revenue) do you believe comes from the following types of services? Source: The Changing Print for Pay Market: The Future of Commercial Printing, InfoTrends, 2004 N = 270+ Commercial Printers Percentage Change 8.7% 3.1% -7.7%
8. Source: The Future of Commercial Printing in the United States, InfoTrends, 2008 What percentage of your digital B&W and color volume (measured in pages) comes from the following categories? N = 278 Commercial Printers 30-40% of digital volume from offset transfer Volume Moving from Offset to Digital
12. Source: U.S. Print On Demand Market Forecast, 2007-2012. InfoTrends, 2008. Black & White is Moving to Color Annual Impressions (B) Overall 4% CAGR 782 B 630 B Annual Impressions (U.S. POD)
13.
14.
15. Anticipated Change in Run Lengths 2004 2008 For the following run lengths (sets of documents), do you expect to see an increase or decrease in the frequency of printing jobs? Source: InfoTrends 2004 and 2008 Print Service Provider Surveys Percentage of Respondents Run Length Range