1. 20 Year Marketing Plan
Dribbling your way Paddling through life
Ronald Patrick G. Wenceslao
June 2011
1
rgwenceslao.blogspot.com
2. Vision - Mission
AGILITY
My purpose in life is to be agile - to adapt, adjust and
change continuously based on the current
environment to properly address strategically, my life
of service to others, friends, family and our Lord to
the best I can using the technically and personal
capabilities I have endured throughout my borrowed
existence.
rgwenceslao.blogspot.com
3. Theme as Outline
FACEBOOK
WALL – strategies of attaining mission
INFO – to reflect where I am
PHOTOS – evidence
NOTES – guidelines and reminders on what I want to
achieve
FRIENDS – my network
EVENTS – milestones in life
rgwenceslao.blogspot.com
4. Why Facebook?
FACEBOOK
Leading Social Networking Site
As of 2011, more than 600 million users
Sets a new trend, evolution of a new industry
Agile and innovative – better communication
Presented a service which can possibly be a
habit
rgwenceslao.blogspot.com
5. Basketball and Paddles
Paddling
Signifies that each individual controls and decides his/her
own future
You paddle where you want to go to
But you can’t go there without knowing first how to use it
Basketball
4 quarters = chapters in one’s life
“Defense before offense” symbolizes prioritizing in knowing
oneself
Goal is to WIN. Get that ball and win your goals
rgwenceslao.blogspot.com
6. Facebook Life - WALL
WALL – Strategies of attaining goals
1. Start the 1st quarter with a blast
• Starting from myself – reflect and analyze my SWOT
• Create a good strong foundation
2. 2nd quarter – maintaining the lead before the half ends
• Build on my weaknesses – learn more (MBA)
• Take advantage of my strengths – use technical skills
3. 3rd quarter is looking to settle down
• Get a comfortable lead –closer to where you want to be
4. Finish the game with a bang
• Win the game – getting where I want to be
rgwenceslao.blogspot.com
7. Facebook Life - INFO
INFO
This is where I look back – reference
Basis on the achievements I’ve attained
Information section represents who I am
rgwenceslao.blogspot.com
8. Facebook Life - PHOTOS
PHOTOS
Treasured memories
This contains the evidence of what I’ve achieved
Can also contain motivational
symbols and images to keep me
going
rgwenceslao.blogspot.com
9. Facebook Life - NOTES
NOTES - guidelines and reminders on what I want to
achieve
1. Get that MBA degree
2. Get up that corporate ladder
3. Start a small sideline business – find that sweet
spot
4. Start my own family
5. Own a business
rgwenceslao.blogspot.com
10. Facebook Life - NOTES
NOTES - guidelines and reminders on what I want to
achieve
1. Get that MBA degree
2. Get up that corporate ladder
3. Start a small sideline business – find that sweet
spot
4. Start my own family
5. Own a business
rgwenceslao.blogspot.com
11. Facebook Life - FRIENDS
FRIENDS
1. Building the network and contacts database
2. Good network is good business
3. Building good relationships and partnerships
rgwenceslao.blogspot.com
12. Facebook Life - EVENTS
EVENTS
Can represent the 4 quarters of a basketball
game
Milestones in life
Whenever I fail, I start another quarter
Gives me a chance to improve and develop my
previous performance.
rgwenceslao.blogspot.com
13. MARKETING STEPS
5 Steps to Successful Marketing - Robin Buckley
1. Be Passionate About Your Products and Services
2. Connect to Who You Are in Order to Connect With
Others
3. Live in Gratitude
4. Be a Great Listener
5. Go Beyond Goals
rgwenceslao.blogspot.com
14. Step 1
5 Steps to Successful Marketing - Robin Buckley
1. Be Passionate About Your Products and Services
What are my products and services?
School, work, family and God
rgwenceslao.blogspot.com
15. Step 2
5 Steps to Successful Marketing - Robin Buckley
2. Connect to Who You Are in Order to Connect With
Others
My own SWOT analysis
My Network
rgwenceslao.blogspot.com
16. Step 3
5 Steps to Successful Marketing - Robin Buckley
3. Live in Gratitude
My life’s facebook categories are references on stuff to
be grateful for. Looking behind and moving a step
back.
rgwenceslao.blogspot.com
17. Step 6
5 Steps to Successful Marketing - Robin Buckley
4. Be a Great Listener
Being agile requires feedback. Listening will help me
adjust and adapt to what is currently needed.
rgwenceslao.blogspot.com
18. Step 5
5 Steps to Successful Marketing - Robin Buckley
5. Go Beyond Goals
I believe that one’s goals evolve thru time. Going beyond
what one used to believe is partly being agile.
rgwenceslao.blogspot.com
20. A 20 year Journey
NOW AFTER
- 26 years young - 46 years young
- Single - Happily married
- Employed - Self employed
- Marketing Product - Web / mobile
Developer company
- Haven’t really travelled -I’ll probably be out of
that much the country
rgwenceslao.blogspot.com
21. 20 Year Marketing Plan
Dribbling your way Paddling through life
Ronald Patrick G. Wenceslao
June 2011
21
rgwenceslao.blogspot.com