Presented by Heidi van der Watt at the Responsible Tourism Reporting Pilot launch event 29 September 2011 in Cape Town.

1. HE CULTURAL I TAGE OURISM Heidi van der Watt EDGE Tourism Solutions

17. THANK YOU - DANKIE - ENKOSI

18. Which is more appropriate? As destination managers and marketers: we decide for citizens which stories should be told (and therefore, which ones are not told)? we decide for visitors which stories they should listen to? OR We broker opportunities for citizens to tell their multiple stories so that visitors can construct experiences that fit their interests

19. PEOPLE FIRST “Tourism linking cultures”

20. .. is accessible for people with disabilities, and respects everyone’s culture .. takes care of our unique and fragile natural and cultural environment .. has tourists interacting with Capetonians, visiting our favourite local places, and learning more about who we are, what makes us special and what concerns us. … does no harm to our children, women or communities RESPONSIBLE TOURISM ..sees Capetonians earning an income for their families, as owners of tourism business, workers in tourism companies, or selling products and services to the tourism industry .. offers every Capetonian a fair opportunity to be part of the tourism industry .. provides Capetonians with a say in how tourism affects their lives and opportunities

21. 1. Know our visitors

22. 2. Invest creatively in experiences

26. 3. Communicate with impact Diverse audiences Across generations

27. Hong Kong website screen shot

29. 4. Back up with resources

30. Cultural heritage tourism and climate change … Image: www.climateconscious.net

31. + 5 5 + 4 4 + 3 3 + 2 2 + 1 1

36. How will we respond? MITIGATE & ADAPT OR ……..

37. THANK YOU DANKIE ENKOSI