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Free Publicity Through Media Coverage For Growing Businesses

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Ramon Ray
Ramon Ray
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FREE Publicity! Media Attention For Your Business
Current Marketing Options
Benefits of Free Publicity
SEVEN THINGS TO REMEMBER
Have a plan
Follow Your Customers ,[object Object]
Know the Media (Print, Online, TV, etc) ,[object Object]
Know the editor ,[object Object]
Know the journalist ,[object Object]
THEY HAVE FEELINGS
Develop a Relationship…. ,[object Object]
Timing… ,[object Object]
THE NEWS EQUATION
 
YOUR OPP!
REMEMBER – IT’S ALL ABOUT NEWS AND STORIES
News = Food for Journalists
News?
But Wait There’s More…
Your Customers ,[object Object],[object Object]
Being Attractive To Journalists
How…?
The Interview
QUICK TIP ,[object Object]
QUICK TIP ,[object Object]
Follow up
HIRING PUBLIC RELATIONS
Outsourcing PR
Guaranteed Media Placement
Press Releases Shift Communications “Social Media Release” (Google it to download it)
Thank you! Ramon Ray Editor, Technology Evangelist & FOE Smallbiztechnology.com

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Free Publicity Through Media Coverage For Growing Businesses