P & G is one of the major players in the industry of consumer goods,its one of the most valued company globally,i have disclosed many details like history,key people,products,strategies,awards,controversies,statistics,founders,logo evolution etc,hope efforts of mine vl b useful to u
2. REGISTERED HEAD OFFICE
HEAD QUARTERS:
The Procter & Gamble Company
Procter & Gamble Plaza
Cincinnati, OH 45202
OH Tel. 513-983-1100
Fax 513-983-93
Website: www.pg.com
5. • SECTOR:CONSUMER GOODS
• INDUSTRY:PERSONAL PRODUCTS
Procter and gamble divided its business into two units:
• BEAUTY AND GROOMING
• HOUSEHOLD CARE
SECTOR AND INDUSTRY
6. IN NUMBERS
• No.of Brands:300
• Countries its brands are serving:180 .
• No.of people it is serving:4.8 billion
• No.of brands in Leadership in their respective product grp:50
• Percentage of sales of House hold goods in Total sales: 90%
• Invested money for Advertising in FY 2013:$9.7 billion
• Employees :126,000
• No.of TV Serials P & G is sponsoring :14
• No.of Company Destination WEBSITES:200(Around)
7. HISTORY
• Procter and Gamble was founded by William Procter (Candle
maker From England) & James Gamble (Soap maker From
Ireland) in 1837, its Company Headquarters is in Cincinnati.
• 1851: Company's famous moon-and-stars symbol is created.
• 1878: P&G introduces White Soap, soon renamed Ivory.
• 1890: The Procter & Gamble Company is incorporated.
• 1963: Company acquires the Folgers coffee brand.
• 1992: Pantene Pro-V shampoo is introduced.
8. • 1999: Premium pet food maker Iams Company is purchased.
• 2001: P&G acquires the Clairol hair-care business from
Bristol-Myers Squibb Company.
• 2003: Company acquires a controlling interest in German hair-
care firm Wella AG
• 2005: P&G announced an acquisition of Gillette, forming the
largest consumer goods company and placing Unilever into
second place
• 2013: Robert McDonald announced his retirement and was
replaced by A.G. Lafley who returned as Chairman, President,
and CEO
10. VISION AND MISSION
• Vision:
To be recognized as, the best consumer products and Services
Company in the world.
• Mission:
We will provide branded products and services of superior
quality and value that improve the lives of the world's
consumers. As a result, consumers will reward us with leadership
sales, profit, and value creation, allowing our people, our
shareholders, and the communities in which we live and work to
prosper.
11. KEY PEOPLE
• A.G Lafley (Current CEO,Chairman,President)
• Robert A. McDonald (CEO till MAY 2013)
Board Of Directors(Total 11):
o Norman Augustine
o Lynn m martin
o John f martin jr
o Ernesto zedillo
o Scott Cook
12. GLOBAL PRESENCE
P&G has operations in about 80 countries. P&G's well-known, trusted
brands touch the lives of consumers in more than 180 countries.
Asia----China, Japan, Korea, Hong Kong, India, Indonesia,
Philippines, Singapore, Taiwan, Sri Lanka, Malaysia, Bangladesh
North America
Western Europe
Latin America
Australia
13. OPERATIONS & PRODUCTS
• Beauty segment
• Grooming segment
• Health Care segment
• Snacks & Pet Care segment
• Fabric Care & Home Care segment
• Baby Care & Family Home Care segment
14. THE 10 PILLARS OF P&G(GLOBALLY)
• Ariel
• Downy
• Head & Shoulders
• Joy
• Olay
• Pampers
• Pantene
• Safeguard
• Tide
• Whisper
15. Laundry, personal care, and hair care
• Ariel
• Ascend
• Bonus
• Nice 'n Easy
• Olay
• Old Spice
• Pampers
• Pantene
• Mr. Clean
• Rejoice
• Safeguard
• Secret
• Tide
• Vidal Sassoon
• Wash & Go
• Wella
• Whisper
• Bonux
• Camay
• Clairol
• Crest
• DariCreme
• Gain
• Ivory
• Lava
• Max Factor
16. Coconut-based cleaning & food
products
• Agro
• Camay
• Fresco
• Perla
• Purico
• Star
• Sunshine
• Victor
Dishwashing and fabric
• Dawn
• Downy
• Joy
Health care
• Fibresure
• Metamucil
• Pepto-Bismol
• Thermacare
• Vicks
18. SWOT ANALYSIS
Strengths
• Powerful collection of well-known brands.
• Massive world-wide distribution network.
• Impressive and historically successful R&D efforts.
Weaknesses
• Focus on high-end of the market.
• Growth hard to achieve for such a large and diversified
portfolio, particularly in mature product categories.
19. OPPORTUNITIES AND THREATS
Opportunities
• Growth of the middle class in developing markets.
Threats
• Fierce competitive landscape, with well-heeled participants
like DABUR AND HUL.
• Often unstable economies and political structures in emerging
markets.
• Consumer price sensitivity, particularly in emerging markets.
• Raw material cost increases.
24. CONNECT + DEVELOP
• Through Connect + Develop, P & G shares its R&D,
consumer understanding, marketing expertise, and brand
equity with their partners, bringing great innovations to market
and into the lives of consumers faster.
• P&G's open innovation strategy has enabled us to establish
more than 2,000 successful agreements with innovation
partners around the world.
25. AWARDS
Fortune:
• Ranked #2 among “Top Companies for Leaders”
• Consistent #1 ranking within industry on “Most Admired” list
for 25 of 26 total years and for 13 years in a row
Barron's:
• Ranked #3 on the “World’s Most Respected Companies List”
Bloomberg Businessweek:
• Ranked #12 among the “World’s Most Innovative Companies”
Dow Jones Sustainability Indexes:
• Named to list of the Global 100 Most Sustainable
Corporations in the World, with top rankings from 2000–10