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Presentation Overview
• My Background – Not all creative

• How Kory-Chris Productions has evolved

• The Big 5: General Pieces of advice for today’s
  professional environment

• Time for Questions
Background
• I have a background in new product brand
  marketing, production (managing creative)
  and graphic design (creative being managed)
How Kory-Chris has Evolved
•   Knowledge/Education
•   Software
•   Process
•   Percentage of Time working
    vs. Finding Work
Disclaimer:
• I stand here today as someone who is still
  trying to figure it out…

• …BUT with some advice to share about being
  young in this business and the realities of
  today’s job market
1. Never Stop Learning
• Didn’t want the demand for the KC Glaser
  brand to go down
  – Kory-Chris Productions
  – Set aside time to learn
• Professional Continuing Education
  – Less expensive
  – Keeps you relevant
2. Understand and Respect
           all parties involved
• As I mentioned before, I have worked both
  sides. I know the demands and pressures of
  each
• Take time at the beginning of a project and
  learn more about the other person’s role
  – Goals
  – Motivation
  – Deadlines
3. Never say no
• Even if you don’t know how to do something,
  say you can. Figure it out.
4. Find Your Niche
• Always untapped potential somewhere
• Church example
• Can anyone name an industry that doesn’t
  need good design in some way, shape or
  form?
5. Be Social!
• Not talking small talk
• Social Media is crucial in today’s marketing,
  communications and design landscape
• It is not a trend
• Stats/Figures
So…
• To sum up the BIG 5:
• The future is what you make of it.
• Cliché, but true
THE END

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Managing Creative with KC Glaser

  • 1.
  • 2. Presentation Overview • My Background – Not all creative • How Kory-Chris Productions has evolved • The Big 5: General Pieces of advice for today’s professional environment • Time for Questions
  • 3. Background • I have a background in new product brand marketing, production (managing creative) and graphic design (creative being managed)
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  • 10. How Kory-Chris has Evolved • Knowledge/Education • Software • Process • Percentage of Time working vs. Finding Work
  • 11. Disclaimer: • I stand here today as someone who is still trying to figure it out… • …BUT with some advice to share about being young in this business and the realities of today’s job market
  • 12.
  • 13. 1. Never Stop Learning • Didn’t want the demand for the KC Glaser brand to go down – Kory-Chris Productions – Set aside time to learn • Professional Continuing Education – Less expensive – Keeps you relevant
  • 14. 2. Understand and Respect all parties involved • As I mentioned before, I have worked both sides. I know the demands and pressures of each • Take time at the beginning of a project and learn more about the other person’s role – Goals – Motivation – Deadlines
  • 15. 3. Never say no • Even if you don’t know how to do something, say you can. Figure it out.
  • 16. 4. Find Your Niche • Always untapped potential somewhere • Church example • Can anyone name an industry that doesn’t need good design in some way, shape or form?
  • 17. 5. Be Social! • Not talking small talk • Social Media is crucial in today’s marketing, communications and design landscape • It is not a trend • Stats/Figures
  • 18. So… • To sum up the BIG 5: • The future is what you make of it. • Cliché, but true