1. Robin Hood Case Analysis
Apurva
Rashi
Kaustubhi
Rajeev

2. Year 1
 Mission: Revenge Sheriff
 Vision: Raids and Sheriff’s failure to tax would
dethrone Sheriff
 Strategy:
 Rob the Rich and Give it
to the Poor
 Seek men with grievances
and deep sense of justice
 Head of Organization:
Robin Hood

3. Strategies
 Revised Strategy:
 Group with all willing to serve
 Strength in numbers
 Specific tasks delegated
 Alternate Strategy:
 Charge all travelers

4. SWOT
Strength Weakness
Large numbers Inadequate resources i.e.
United Food
Centralised control Money supply
Declining vigilance
Declining discipline
Unknown Merrymen
Opportunity Threat
King Richards return Control
Barons plan Reducing resources
Increasing power of Sheriff
Alternate routes -Merchants
Training

5. Issues at hand
 Need to change due to changes in internal /external environment
 Goal -Reinstate King’s rule
 Mission
 Objective
 Strategy
 Various Options
 Kill Sheriff
 Join Baron’s
 Tax all
 Get King back
 Change in organisational structure-decentralisation?
 Difficulties in implementing change
 Alternatives
 Tax structure
 Inform all people of vision and mission
 Restructuring

6. Thank You!