1. World
Bank
Program:
Developing
A5rac7ve
Innova7on
Environments
through
Clusters
&
Centres
of
Exper7se
7
June
2012
Markku
Markkula

2. EU 2020 Strategy: Focus on Knowledge and Innovation
EU 2020 mutually Implementation 7 Flagships:
reinforcing priorities: • Digital Agenda
• Smart growth
• Sustainable growth
à •
•
Innovation Union
An Agenda for new skills and jobs
• Inclusive growth • …
The Role of Universities in This:
• Scientific Excellence à More innovations out of research
• More focus on Grand Societal Challenges
• The strong role of universities is crucial: Knowledge Triangle i.e. synergy
between research & education & innovation
• Modernizing the Triple Helix cooperation: University – Industry – Cities
• Living labs & user-driven innovations: people & process development
Markku Markkula
Aalto University
Societal Impact 2

3. WIRE2012 Concluding
Statements
Europe needs pioneering regions focusing on
Markku
Markkula
bench-learning & European partnerships &
CoR
Rapporteur
regional innovation ecosystems & open innovation
on
Horizon
2020
4-­‐5.06.2012
& integrating real and virtual realities. 3
WIRE
2012

4. Some
WIRE2012
Highlights
1. Encourage
change
à
Focus
on
concentra;on
&
coopera;on
&
connec;on;
2. Innova;on
will
be
at
the
hearth
of
European
policy
à
Innova;on
needs
to
be
at
the
centre
of
regional
policy
making
and
in
public
investments
(especially
public
procurement);
3. Horizon
2020
means
more
innova;ons
out
of
research
à
Horizon
2020
needs
to
include
a
strong
regional
dimension
and
this
needs
to
be
integrated
to
cohesion
policy
instruments
in
developing
a
stairway
to
excellence
through
capacity
building
and
crea;ng
vibrant
environments
for
innova;on;
4. Member
States
and
Regions
need
to
focus
on
new
innova;ve
openings
à
Regions
must
present
a
robust
clear
innova;on
strategy
based
on
Smart
Specialisa;on;
5. Societal
challenges
involve
public
sector
in
a
new
way
à
Increased
focus
on
demonstra;on,
prototyping,
as
well
as
implemen;ng
and
scaling
up
societal
innova;ons.
This
means
taking
to
use
new
concepts,
such
as
Living
Labs.
6. Regional
innova;on
plaSorms
à
Work
place
level
&
work
place
learning
4-­‐5.06.2012
WIRE
2012
4

5. Crea7ng
New
Innova7ve
Solu7ons
to
Grand
Societal
Challenges
PIONEERING
REGIONAL
INNOVATION
ECOSYSTEM
High-­‐level
University
Research
Mul7-­‐level
Governance
PlaTorm:
Regional
Innova7on
Ecosystem,
Local
Digital
Agenda,
Knowledge
Triangle,
Living
Labs,
Modernising
Triple
Helix,
Innova7on
Partnerships,
Shared
Ownership,
Mul7-­‐financing
© Markku Markkula

6. Knowledge
Triangle:
Create
Synergy
between
Research,
Educa7on
and
Innova7on
Special
need
to
focus
on:
A. Value
crea7on
based
on
be5er
use
of
intangible
assets
B. New
processes
and
methods
for
university-­‐industry
collabora7on
C. Systemic
change
and
societal
innova7ons
Benefits
are
evident:
Innova7on
For
students
For
teaching
staff
For
researchers
Orchestra7on
For
working
life
professionals
Research
Educa7on
PlaTorm
for
Blended
Learning

7. Have
a
look
at:
www.aaltodesignfactory.
fi
Mindset
is
the
Key
EU
Calls
for
Transforma7on:
Europe
needs
pioneering
regions,
as
pathfinders
and
rapid
prototypes.
Helsinki
Region
has
forerunner
instruments
in
use:
à Aalto
Design
Factory
à Aalto
Venture
Garage
à Aalto
Camp
for
Societal
Innova7on
à
and
many
more
…
Markku Markkula
CoR & Aalto University

8. Core Competencies
in Running Knowledge Co-creation Units
Learning
Innovation
Organization
Leadership and
and Systems
Foresight
Intelligence
Orchestration
Management
Management of
of Innovative
Processes,
Working and
Competencies and
Learning
Quality
Environments
© Markku Markkula

9. Research Program Creating Concepts:
Energizing Urban Ecosystem EUE
Markkula,
M.,
PirUvaara,
M.
&
Miikki,
L.,
2009.
Developed
from:
Gharajedaghi,
J.,
2006.
Systems
Thinkig:
Managing
Chaos
and
Complexity.
Bu^erworth-­‐Heinemann
Interpendent Variables
Systems Approcah
Regional
Innova7on
Test-­‐Bed:
Aalto
Factories
&
Living
Labs
Nature
of
Inquiry
Criteria
for
planning:
Independent Variables
Analytical Approach
-­‐
Ecosystem
-­‐
External
collabora7on
Traditional -­‐
Aalto
exis7ng
strengths
Company
Specific -­‐
Knowledge
Triangle
Business
Plan
(synergy
R&E&I)
-­‐
Working
culture
Machine Model Biological Model Social Model
Nature
of
Organiza7on

10. The Energizing Urban Ecosystems
Research Program
• The Energizing Urban Ecosystems is a research program
coordinated by RYM (Strategic Centre for Science,
Technology and Innovation for Built Environment).
• The program realizes the RYM’s strategic research agenda through
far-reaching, collaborative and multidisciplinary research work done
jointly by companies, universities and research centers.
• The research work will be carried out by 20 industrial partners
and Aalto University as the main research partner.
• The duration of the EUE is 4 years while the estimated research
volume (both industrial research and academic research) is € 20
million.
2.1.2012 Markku Markkula
Lars Miikki

11. EUE- Research Program for Building
Energizing Urban Future
• The research advocates fundamentally new approach in
addressing the comprehensive challenge of planning,
designing and management of the future urban ecosystems
• It is built on progressive visions and key notions on the development of
future urban ecosystems, which will enable proactive and effective
planning, designing and management of ecologically sustainable,
digitalized and innovative living environments with respect to local site
conditions, values and culture.
• The program focuses on studying the core elements of pioneering
urban ecosystems, which can combine advanced technical solutions
(engineering, digital, mobile and processes) and complementary social
systems (for innovation, learning and accumulation of knowledge) that
result in competitive business models and solutions.
2.1.2012 Markku Markkula
Lars Miikki

12. Innovation Ecosystems Are Based on Research
and Focused on User Driven Innovations
1.
Academy
2.
Industry
Mega-­‐endeavours
are
mainly
I
driven
I driven
I
research
research
organized
on
a
cluster
basis.
I
I
Key
success
factor
is
the
USER synergy
between
Research
&
driven research,
teaching & I
Teaching
and
Learning
&
I
organizational
development
Interac7on
with
Society
in
• Knowledge of present
processes
collabora7on
with
SHOKs,
Centres
of
Exper7se,
VTT
and
I
• Knowledge of present users
& organizational interfaces
• Knowledge of other
Other
Strategic
Partnerships.
I
disciplines
I
Aalto
mega-­‐
I
endeavour
=
ME
4.
Personal
I 3.
Organiza7onal
I
Impact
results
prac7ces
of
users
prac7ces
Collabora;ve
impact
process:
Based on M. Markkula, L. Miikki and M. learning
and
Pirttivaara © TKK Dipoli 22 January 2009 working
together

13. University Research Based Activities
Organized in a Traditional Way
Knowledge creation
Visionary Teams and Societal interaction and
research their
projects
focused university-industry
cooperation activities.
More or less on a random basis.
Industrial
applied Teams and
research and their
development projects
Learning
projects Teams and Teams and Teams and
related to their their their
industry projects projects projects
Empowerment
Traditional projects Platforms and Working culture of Concepts for global
instruments virtual Ba value networking
© Markku Markkula Aalto University 13

14. Aalto Regional Innovation Ecosystem Unique Globally
Knowledge creation
Visionary development of Aalto
Regional Innovation Ecosystem
Visionary Teams and
research their
projects
Energizing Urban Ecosystems
as a Mega-Endeavour
Industrial Strategic partnerships within European
applied Teams and Living Labs and global networking
research and their
development projects
Learning
projects Teams and Teams and Teams and
related to their their their
industry projects projects projects
Empowerment
Traditional projects Platforms and Working culture of Concepts for global
instruments virtual Ba value networking
© Markku Markkula Aalto University 14

15. Regional Innovation Ecosystem
Nokia Aalto University Campus 2020
What areentrepreneurial mindset
Young the mechanisms to increase
Tapiola
Rovio the renewal capital and to maximize
the potential value of the available andGarden City
emerging enablers (advanced
technological solutions, gradually
converging PPP intelligence and
Aalto University accumulating design competencies)
for modern urban developments?
EIT ICT Lab
According to the plans, by 2020, there will be new investments of 4-5 billion €:
metro, tunnel construction of ring road, other infra, housing, office and business
buildings, public services, university buildings, sports and cultural facilities…

16. National Centres of Expertise Programme
• A Finnish model of next generation regional policy developed in
the mid 90s with the target to effectively utilize top level regional
knowledge and expertise as a resource for business operations,
job creation and regional development
• Programmes and centres of expertise accepted by Finnish
Government
• Programme finances only setting up of the centres - projects
have to organize their own financing e.g. from public and private
sources.
• Centres of Expertise are mostly in regions with universities
• Centres were selected from competing proposals

17. The Centre of Expertise
program 2007-2013
ROVANIEMI
Networking academic and industrial players
locally, nationwide and internationally
o partners, promotion and projects
o 17,8 Meur annually by MEE& municipalities
OULU
RAAHE
13 Clusters in 21 local offices
o Ubiquitous computing KAJAANI
o Digital business KOKKOLA
o Nanotechnology
o Cleantech VAASA
KUOPIO
o Energy technologies SEINÄJOKI
JOENSUU
o Intelligent machines
o Future forest technology JYVÄSKYLÄ
o Marine Industry SAVONLINNA
MIKKELI
o Living and Building
TAMPERE
o Well-being PORI
HÄMEENLINNA LAHTI LAPPEENRANTA
o HealthBio
HYVINKÄÄ KOUVOLA
o Food development
TURKU HELSINKI
o Tourism and experience
1 Cluster in local office
17
9 Clusters in local office
April, 2009 Eeva Viinikka GATEWAY TO FINNISH EXPERTISE

18. The centre of expertise
strategy is simple
The well-being of the whole Finnish society grows
The international competiviveness improves
The regional ecosystem develops
The new know-how based business grows
The local industries renew by the added value of new know-how
- The companies grow : revenue, employees
Activating the companies & other stakeholders
- Provide: Promotion, partners, project building
- Neutral contact and info point & gateway to finnish nano expertise
Knowing the ecosystem - Recognizing the spearheads and needs
- Know: Academia, business sector, authorities, NGOs, funding
- Utilise: Thematic microclusters, daily contacts
18
April, 2009 Eeva Viinikka GATEWAY TO FINNISH EXPERTISE

19. Example Cluster:
Nanotechnology cluster programme 2001-13
The 7 nanotechnology centres
of expertise reach >90% of all Mission to foster the
Finnish nano and micro implementation of
activities and stakeholders nanotechnology in Finnish
companies: win-win
Oulu
Oulu Innovation Ltd Micropolis Ltd o Partnering
o Promotion
Kokkola
Technology Centre Ketek Ltd
o Innovative projects
o Thematic microclusters
Jyväskylä
Jyväskylä Innovation Ltd Joensuu
Coordination 2007-10 Joensuu Science Park Ltd
Tampere Mikkeli
Technology Centre Hermia Ltd Mikkeli Technology Centre Ltd
Helsinki Region
Culminatum Innovation Ltd Oyj, Coordination 2011-13
19
April, 2009 Eeva Viinikka GATEWAY TO FINNISH EXPERTISE

20. Example: all fields of expertise on national level in 2002
Agrobio- Biotechno- Food Experience Polymer
Materials Forests Paper
technology logy Development Industry Technology
Technology Expertise Production
and and Tooling
Technology
Energy Distance Information Mechanical Tele- Health
Technology Technology Engineering Wood Industrial
communications Technology
and Products Design
Automation
High Cultural Logistics and Pharmaceutic National
Data Communications Environmental
Technology Business Expertise on al Development
Technology and New Media Technology
Metal Russia Development Project
Structures

21. Helsinki
Region’s
Innova7on
and
Cluster
Environment
Regional
thema7c
innova7on
environments
Centre
of
Exper7se
Programme
and
Cluster
Policy
•
Serve
as
development
plaTorms
for
new
•
The
programme
promotes
the
u7lisa7on
of
the
service
and
product
innova7ons.
highest
interna7onal
standard
of
knowledge
and
•
The
development
is
driven
by
user
needs.
exper7se
that
exists
in
the
different
regions.
Digital
Services:
Forum
Virium
(Helsinki)
•
A
business-­‐based
and
–driven
cluster
of
actors
whose
mission
is
to
promote
the
development
of
digital
services.
•
It
is
an
impar7al
test
bed
for
ideas
and
actors.
Well-­‐being
and
health
care
services:
Ac7ve
Life
Village
(Espoo)
•
A
unique
centre
of
well-­‐being
exper7se
aiming
to
promote
the
set-­‐up
and
commercialisa7on
of
compe77ve
well-­‐being
service
innova7ons
together
with
the
people
who
use
them.
Logis7cs:
RDIF
Lab
and
Anturikeskus
Sensor
Center
(Vantaa)
• RFID
Lab
provides
neutral
informa7on,
exper7se
ans
services
related
to
RFID
technology
and
it’s
applica7on,
especially
in
the
applica7on
fields
of
logis7cs
and
asset
The
well-­‐organized
clusters
and
coopera7on
managed
by
management.
Culminatum
Innova7on
in
Helsinki-­‐Uusimaa
Region
Source:
Compe;;veness
Strategy
for
the
Helsinki
Metropolitan
Area
2009

22. Aalto
&
Culminatum
&
Other
Partners
We create the knowledge management toolbox through ICT-tools
& Social Media & Collaborative development projects
Service Design for better
New business public services
ecosystems Public Procurements for
Nano innovations
cluster
Cleantech
cluster
Toolbox: Wellbeing cluster
Living business 1. Social Media
cluster 2. Creating joint Living Labs for
Collaborative
knowledge co-creation user driven
Systemics &
processes & methods innovations
Methods
3. Joint development
Tourism and experience
management projects with EIT ICT
HealthBIO cluster
cluster Lab and others global
forerunners
Ubiquitous
Computing cluster Food
Digi development
Best practices cluster Networking &
cluster matching
SMEs &
researchers

23. Helsinki region Entrepreneurship Excellence
Networking
and
Private-­‐Public
Partnering
through
the
business
growth
life
cycle
to
Create
Global
Success
Stories
Activation and firm birth Development Expansion Speed-Up to Global
DISCOVERY INCUBATION ACCELERATION Markets
GLOBALIZATION
Universities Incubators and Science Parks and
Research Institutes development organisations Business Development
Private and Public Entrepreneurial eco-system co-operation platforms
spin-offs Pre-Incubation drivers Centres of Expertise
Clusters, Growth programmes
Development services and support:
Evaluation Kick-off Coaching Financing Networking Growth Enhancement
Private-Public Partnering - Partner network: Technopolis growth services VC firms
Academia ELY/TE-Center Tekes R&D Venture Accelerators Internationalisation support
Aalto, VTT, Foundation for Inventors Service Providers VTT Ventures Cluster activities
Aalto Entrepreneurship society Tekes programmes European co-operation
Private-Public Partnering - Key to Hi-Tech Entrepreneurship
Helsinki region Entrepreneurship Excellence according the Otaniemi Innovation Model by Pertti Vuorela

24. Thank
you
for
listening:
The
Key
Is
Integra7ng
Real
World
&
Virtual
World
à
Energizing
Urban
Ecosystems
aalto.fi
www.acsi.
Aalto
University
as
a
Living
Lab
markku.markkula@aalto.fi
&
www.aalto.fi