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Partnership Opportunities
What is TED?




TED is a global foundation devoted to Ideas Worth Spreading. It started out in
1984 as a conference bringing together people from 3 worlds: Technology,
Entertainment, Design. Since then, its scope has become ever broader.

With its 3 annual conferences, video website TED.com, initiatives and
community projects, TED is now a platform and a global movement focused on
meaningful change through the power of ideas.
What is TEDx ?




TEDx was created in the spirit of TED's mission,
“Ideas Worth Spreading." The program is designed to give communities,
organizations and individuals the opportunity to stimulate dialogue through
TED-like experiences at the local level.

At TEDx events, a screening of TEDTalks videos -- or a combination of live
presenters and TEDTalks videos -- sparks deep conversation and
connections. TEDx events are fully planned and coordinated independently,
on a community-by-community basis.
TEDx
A Global Platform for Conversation, Connection & Collaboration
TEDx
  A Global Platform for Conversation, Connection & Collaboration
TEDx Global Data: Online
• 12,900 TEDx Talks available
• 27.6 Million Views on YouTube and the TEDxTalks website
• 45.6 Million Views of the TEDxTalks on ted.com

TEDx Global Data: Network and Social Media
• 5,200 Tweets/week with the hashtag TEDx
• TEDx Facebook Group 65,238 Likes
• TEDx Twitter Account 26,206 Followers
How does it work?
How does it work?
•At the center of the TED organization is the TEDTalk --

•In 18 minutes or less, TEDx speakers share their Idea Worth Spreading.
It can be an idea to change the world, an idea to educate, or to inspire.

•These talks are then recorded, edited and uploaded to the TEDx website.

•There are no panels, breakout sessions or multiple tracks at TEDx events.
Why’s it unique supporting a
TEDx University Event?
Engage in an authentic dialogue with an elusive yet
valuable audience:
passionate, dare-to-dream university students
in Hong Kong community.
What is TEDxCityUHongKong?
Challenge the mainstream
  challenge |ˈ ch alənj|
  verb
  •tests someone's abilities
  •an objection as to the truth of
  something, often with an implicit
  demand for proof
TEDx Manifesto

X We empower people to make their voices heard in the
community.

X We embrace a wide variety of ideas.

X We believe that bringing people together locally for sharing
has the power to turn ideas into actions.

X We believe all these ideas can best be realized through
regular personal interaction.
Who will become the
future World leader?

                What if the future
                leaders build their
                connection in 20s but
                not in their 50s?

                               How to create a deep
                               circle of trust among
                               future leaders?
Challenge the mainstream




 13/10/2012 (Sat.)       1 DAY               TEDxTalks + Workshops

 Creative Media Centre   12 Life Adventurers and 100+ future Adventurers




“Live   a life true to yourself , not the life others expected of you”
Case Studies: Interactive Games




  At TEDxAustin, AMD set up games in the Xlab from their Changing the Game
  foundation, which brings interactive games to schools for educational benefit..
Case Studies: Custom Publications




  For their 2010 event, TEDxAmsterdam created a custom, limited-edition
  TEDxAmsterdam magazine — which included ads from sponsors — with
  articles that “told the story” behind the scenes of the TEDxAmsterdam
  process, as well as features on speakers.
Case Studies: Press Coverage


• EventName




  TEDxPuraVida 2010 partnered with La Nacion, a newspaper in Costa
  Rica, to create a dedicated TEDxPuraVida page on the site from where
  the event was livestreamed. La Nacion also interviewed both speakers
  and organizers and featured these interactive articles on their site.
Case Studies: Hosted Forum




  TEDxSydney 2010 hosted a Forum — for people who could not attend the
  live event — that provided attendees a unique opportunity to experience
  TEDxSydney and interact with speakers. The event was free and open to
  everyone, including a standalone program that included — post-interviews,
  Q & A session, live poetry readings and live performances.
Case Studies: Pop-up Laboratory


• EventName




   Across their main event venue, TEDxTaipei set up a pop-up laboratory that
   created a space for further conversations of ideas that came from their
   event. The space included a “Future Display”, a cafe, a simulcast lounge, a
   “Future Hotel” and a speakers exhibition space.
Find
to discuss partnership
opportunities:

        Rafael Wong
          Curator
    TEDxCityUHongKong
        6623 – 9756
rafael.wong@cityu.aiesec.hk
Thank You

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TEDxCityUHongKong 2012 partnership deck_v02

  • 2.
  • 3. What is TED? TED is a global foundation devoted to Ideas Worth Spreading. It started out in 1984 as a conference bringing together people from 3 worlds: Technology, Entertainment, Design. Since then, its scope has become ever broader. With its 3 annual conferences, video website TED.com, initiatives and community projects, TED is now a platform and a global movement focused on meaningful change through the power of ideas.
  • 4. What is TEDx ? TEDx was created in the spirit of TED's mission, “Ideas Worth Spreading." The program is designed to give communities, organizations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level. At TEDx events, a screening of TEDTalks videos -- or a combination of live presenters and TEDTalks videos -- sparks deep conversation and connections. TEDx events are fully planned and coordinated independently, on a community-by-community basis.
  • 5. TEDx A Global Platform for Conversation, Connection & Collaboration
  • 6. TEDx A Global Platform for Conversation, Connection & Collaboration TEDx Global Data: Online • 12,900 TEDx Talks available • 27.6 Million Views on YouTube and the TEDxTalks website • 45.6 Million Views of the TEDxTalks on ted.com TEDx Global Data: Network and Social Media • 5,200 Tweets/week with the hashtag TEDx • TEDx Facebook Group 65,238 Likes • TEDx Twitter Account 26,206 Followers
  • 7. How does it work?
  • 8. How does it work? •At the center of the TED organization is the TEDTalk -- •In 18 minutes or less, TEDx speakers share their Idea Worth Spreading. It can be an idea to change the world, an idea to educate, or to inspire. •These talks are then recorded, edited and uploaded to the TEDx website. •There are no panels, breakout sessions or multiple tracks at TEDx events.
  • 9. Why’s it unique supporting a TEDx University Event?
  • 10. Engage in an authentic dialogue with an elusive yet valuable audience: passionate, dare-to-dream university students in Hong Kong community.
  • 12. Challenge the mainstream challenge |ˈ ch alənj| verb •tests someone's abilities •an objection as to the truth of something, often with an implicit demand for proof
  • 13. TEDx Manifesto X We empower people to make their voices heard in the community. X We embrace a wide variety of ideas. X We believe that bringing people together locally for sharing has the power to turn ideas into actions. X We believe all these ideas can best be realized through regular personal interaction.
  • 14. Who will become the future World leader? What if the future leaders build their connection in 20s but not in their 50s? How to create a deep circle of trust among future leaders?
  • 15. Challenge the mainstream 13/10/2012 (Sat.) 1 DAY TEDxTalks + Workshops Creative Media Centre 12 Life Adventurers and 100+ future Adventurers “Live a life true to yourself , not the life others expected of you”
  • 16. Case Studies: Interactive Games At TEDxAustin, AMD set up games in the Xlab from their Changing the Game foundation, which brings interactive games to schools for educational benefit..
  • 17. Case Studies: Custom Publications For their 2010 event, TEDxAmsterdam created a custom, limited-edition TEDxAmsterdam magazine — which included ads from sponsors — with articles that “told the story” behind the scenes of the TEDxAmsterdam process, as well as features on speakers.
  • 18. Case Studies: Press Coverage • EventName TEDxPuraVida 2010 partnered with La Nacion, a newspaper in Costa Rica, to create a dedicated TEDxPuraVida page on the site from where the event was livestreamed. La Nacion also interviewed both speakers and organizers and featured these interactive articles on their site.
  • 19. Case Studies: Hosted Forum TEDxSydney 2010 hosted a Forum — for people who could not attend the live event — that provided attendees a unique opportunity to experience TEDxSydney and interact with speakers. The event was free and open to everyone, including a standalone program that included — post-interviews, Q & A session, live poetry readings and live performances.
  • 20. Case Studies: Pop-up Laboratory • EventName Across their main event venue, TEDxTaipei set up a pop-up laboratory that created a space for further conversations of ideas that came from their event. The space included a “Future Display”, a cafe, a simulcast lounge, a “Future Hotel” and a speakers exhibition space.
  • 21. Find to discuss partnership opportunities: Rafael Wong Curator TEDxCityUHongKong 6623 – 9756 rafael.wong@cityu.aiesec.hk