Which App developer are you? 4 organization profiles of mobile app developers and their testing style

1. Which App developer are
YOU?
4 organization profiles of app developers
and their testing style
Copyright 2013 All right reserved.
www.ubertesters.com
By Ran Rachlin
CEO & Co-founder
ran@ubertesters.com

2. Types of Mobile Development Companies
• “Indie” Developer
• "Small” Company
• The “Firm”
• The “Enterprise”
Indie
Developer
Small
Company
FirmEnterprise
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3. The “Indie” Developer
• 1-4 team members that came
up with idea of an app and
decided to do it themselves
• Work from home or a small
garage operations
• Usually do not perform any
formal beta testing
• Test themselves, friends and
family
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4. The “Small” Company
• 5-15 people, working for 1-2 years
• Already leasing office space
• 1-2 internal testers & informal QA manager
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• Understands the importance
of a proper beta testing
• Uses the services of
outsourced testers to
reinforce the testing process

5. The “Firm”
• 15-35 people, founded the
business 2-5 years ago
• Already launched several
earning Apps
• QA manager & 3-4 internal
testers
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• Realizes that the testing process is an inseparable part of
the development cycle
• Do not launch the app before it goes through a massive
testing process

6. The “Enterprise”
• Large company with an established & branded app
(Waze) or has a mobile division (Facebook)
• Have a dedicated mobile QA division within and/or
hires a large testing outsourced company
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• Takes its mobile app testing
seriously and invests heavily in
resources
• Have plenty of in-house mobile
devices to cover at least 80%
of the devices out there.

7. TESTING - One of the Most Important
Tasks of the Product Launch Checklist
Investing the appropriate time and
efforts in a profound testing process
can either make or break the future
success of the app.
It ensures a happy user who will not
delete the app soon after it is
downloaded.
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8. What do they all need in order to
improve their beta testing?
• Over-the-air (OTA) distribution of New builds
• Build management capabilities (enable/disable)
• Bug submission tool with screenshot editing &
messaging from within the device
• Crash logging and session tracking
• Real-Time bug/crash reporting system
• Team and Device management
• Statistics reports Copyright 2013 All right reserved.
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9. Ubertesters platform is an application testing platform that
keeps you in control over your mobile app testing cycle
and offers a comprehensive “bug reporter" , allowing anyone
who is in the mobile app development business to have a true
comprehensive tool to achieve the launching of the
ultimate, flawless, bug-free app.
Copyright 2013 All right reserved.
www.ubertesters.com
We can help you significantly improve your mobile app
beta testing process. Contact us: ran@ubertesters.com