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MICT - Media literacy @ IAMCR2011

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Pieter Verdegem
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Media literacy in a social media culture. Hadewijch Vanwynsberghe, Steve Paulussen & Pieter Verdegem, IBBT-MICT, UGent
EMSOC ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why media literacy? ,[object Object],[object Object],[object Object]
Why media literacy? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is media literacy? ,[object Object],[object Object]
What is media Literacy? ,[object Object]
What is media Literacy? ,[object Object],[object Object],[object Object],[object Object]
[object Object]
What is media literacy? ,[object Object],[object Object]
What is media literacy? ,[object Object],[object Object]
What is media literacy? ,[object Object]
What is media literacy? ,[object Object],[object Object]
What is media literacy? ,[object Object],[object Object],[object Object],[object Object]
Measuring media literacy ,[object Object],[object Object]
Analysis of existing literature ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
Analysis of existing literature ,[object Object],[object Object],[object Object],[object Object]
Analysis of existing literature ,[object Object],[object Object],[object Object],[object Object],[object Object],External variables
Building blocks of media literacy? Media competences Media use External variables Socio-economics & demographics
Conceptual model (work in progress)
Van Deursen & Van Dijk (2008), Davis,(1989), Verdegem & Verhoest (2009), Ajzen (1985), Ferro et. Al. (2010), Meneses & Momino (2010), Livingstone & Helsper (2007), etc. Venkatesh (2003), Valente (1995), Fleming et. al. (2006), Valcke et. al. (2007), etc. Fulk (1993), Valcke et al. (2007), Hobbs & Frost (2003), Jenkins (2006), Martens (2010) , Robinson et al. (2003) Correa (2010), Durndell (2002), Hsieh et. al. (2008), Livingstone & Bober (2004), Tondeur et. al. (2010)
The …… of the conceptual model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Measuring media literacy? ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]

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MICT - Media literacy @ IAMCR2011

  • 1. Media literacy in a social media culture. Hadewijch Vanwynsberghe, Steve Paulussen & Pieter Verdegem, IBBT-MICT, UGent
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19. Building blocks of media literacy? Media competences Media use External variables Socio-economics & demographics
  • 20. Conceptual model (work in progress)
  • 21. Van Deursen & Van Dijk (2008), Davis,(1989), Verdegem & Verhoest (2009), Ajzen (1985), Ferro et. Al. (2010), Meneses & Momino (2010), Livingstone & Helsper (2007), etc. Venkatesh (2003), Valente (1995), Fleming et. al. (2006), Valcke et. al. (2007), etc. Fulk (1993), Valcke et al. (2007), Hobbs & Frost (2003), Jenkins (2006), Martens (2010) , Robinson et al. (2003) Correa (2010), Durndell (2002), Hsieh et. al. (2008), Livingstone & Bober (2004), Tondeur et. al. (2010)
  • 22.
  • 23.
  • 24.