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Global Luggage Market Report: 2014 Edition – New Report by Koncept Analytics
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Global Luggage Market
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2014
2. Executive Summary
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The worldwide luggage market includes a wide range of products that vary in quality and prices. Premium luggage bags are costly,
high quality, full-featured products and have selective distribution. In addition, there is a broad middle market in which products are
differentiated by features, brand name and price. Both organized and unorganized players operate in this segment. Within this market,
sales are largest at mid and low product price levels. Product differentiation decreases and breadth of distribution increases at lower
price levels. At the lower end of the luggage market, unbranded or private label products with few differentiating features are sold in
significant volumes and at low margins, competing primarily on the basis of price.
Further, the report states that the increasing competition from local brands and counterfeit products is one of the main challenges
hindering the growth of the market. This competition has led to market fragmentation, which has, in turn, resulted in several issues
such as lack of price standardization, an uneven competitive scenario and market share erosion.
The key factors driving growth of the global luggage industry include rising global economy, increasingly improving travel and tourism
industry, escalating disposable income, increasing urban population and accelerating market and promotional efforts. Some of the
noteworthy developments of this industry include changing product trend, increasing demand of ultra-light weight materials made up of
polycarbonate resins, new innovations and increasing contribution of travel and tourism, which includes luggage market as well, in the
global economy. However, the growth of luggage industry is hindered by the adverse economic conditions, acts of counterfeiting and
trade restrictions.
This report offers a comprehensive analysis of the worldwide luggage market, along with an in-depth study of the regional markets
including the US, China, India and Japan. The competition in the respective market is intense with few large players viz Samsonite, VF
Corporation, Tumi Holdings and VIP Industries, among others. The competitive landscape of the global luggage markets, along with
the company profiles of the leading players are also discussed in detail.
By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of
the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS
Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several
independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and
tests.
3. The global luggage market can be categorized into three product groups; namely travel bags segment,
business bags segment, and casual bags segment.
• For the period spanning 2009-2013, the export value (in current
prices) of HS group 4202 grew at a CAGR of …%. HS
(Harmonized System) group 4202 consists of suit cases, camera
cases, handbags and others. The same accounted for US$....
billion, up by ….%, compared to US$.... billion in the previous year.
Global import increased from US$.... billion in 2012 to US$.....
billion in 2013. Many markets like the US, the EU, Japan, South
Korea and Canada restrict the import of bags containing leather.
These prohibitions significantly affected the global import trend.
• Casual bags held the largest share and accounted for …% of the
total luggage industry in 2013. it was immediately followed by
Travel bags with …% of share. Business bags accounted for …%
share in the cited period.
Global Imports of Travel Goods (2009-2013)
Breakdown of Global Exports of Travel Goods (2009-2013) Global Luggage Retail Sales by Segments (2013E)
2009 2010 2011 2012 2013
US$ Billion
US$ Billion
2009
2010
2011
2012
2013
Casual Bags Travel Bags Business Bags
4. Some of the noteworthy developments of luggage industry include increasing demand of ultra-light weight
materials and increasing contribution of the respective market in the global economy.
• Most of the travel goods sold in the US are imported. The total
import value of travel goods increased from US$... billion in 2012 to
US$... billion in 2013.
• India is one of the major luggage markets across the world. Indian
luggage market was estimated to be US$... million in 2013, down
by ….%, compared to US$.... million in the prior year. However, in
terms of local currency, the same registered an incline of …%.
• The largest share in the US travel goods market is of travel/sports
bags, which held …% share of revenue in 2013, followed by
handbags with …% share. Leather goods and luggage constitutes
other important types of travel goods, with …% and …% respective
share of revenue in the cited year.
The US Travel Goods Market Breakdown by Value (2013)
Import Value of Travel Goods in the US (2009-2013)
2009 2010 2011 2012 2013
Indian Luggage Market Value (2008-2013)
US$ Billion
Luggage Business Cases/Computer Bags
Travel/Sports Bags Handbags
Personal Leather Goods Backpacks
Luggage Locks
2008 2009 2010 2011 2012 2013
US$ Million
5. The key factors driving growth of the global luggage industry include increasingly improving travel and
tourism industry, escalating disposable income and accelerating market and promotional efforts.
• India is majorly an export market for travel goods, primarily to
different parts of Europe. As of 2013, the total export market was
worth US$... million, which was …% higher than the US$... million
of exports in 2012. In line with the exports, the imports of travel
goods in the country also increased to US$... million from US$...
million in 2012.
• China is the largest export market for the travel goods. For 2013,
the export from the country reached the value of US$.... billion,
compared to US$.... billion in 2012. The imports in the country
accounted for US$... billion in 2013.
• The Japanese luggage industry is highly fragmented with a
number of players operating in the market. Ace is the market leader
with a share of …% in 2012. It was followed by Porter and
Samsonite with …% and …% share of the market, respectively.
Japanese Luggage Market Share by Major Players (2012)
Export of Travel Goods in India (2009-2013)
Export of Travel Goods in China (2009-2013)
2009 2010 2011 2012 2013
US$ Billion
2009 2010 2011 2012 2013
US$ Million
Ace Porter Samsonite Rimowa Tumi Sunco Others
6. The growth of luggage market is hindered by a number of factors including adverse economic conditions,
acts of counterfeiting and trade restrictions.
2006
2007
2008
2009
2010
2011
2012
2013
The retail sales of global luggage market is forecasted to grow at a CAGR of ….% over the period 2013-2017 and is anticipated to reach
US$... billion by 2017. The growth will be driven by factors like high travel and tourism spending, rise in international tourist arrivals, and overall
world economic health. International tourist arrivals will reach close to …billion in 2020 and hit … billion by 2030. Asia-Pacific will gain most of
the new arrivals and will also be the strongest growing outbound region.
As of 2013, the retail sales of the luggage goods in the US increased significantly by ….% y-o-y. The US luggage goods sales was US$....
billion in the cited year, compared to US$.... billion in 2012. The luggage goods sales fell by volume, but consumers were willing to pay more
for those fewer products, leading to a rise in sales by value. As the result, the average unit price for luggage increased …% for the year.
The global luggage market is intensely competitive with the presence of both organized and unorganized players. Samsonite remains the
market leader in the worldwide luggage market, followed by VF Corporation, Tumi, Ace, Delsey, VIP, and Rimowa, among others. Competition
is largely based on the brand name, product pricing, quality, and design; product technology; and advertising, among other such factors.
Note: Market attractiveness is inverse of penetration. Low penetration means high attractiveness and vice-versa
US$ Billion
The US Luggage Sales – by Value (2006-2013)
2012
2013
2014E
2015E
2016E
2017E
US$ Million
Global Luggage Market Retail Sales Forecast (2012-2017F)
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These are abridged and sanitized sample pages from the comprehensive report on the “ Global Luggage Market Report “. To
know more about this report or for any customized research requirement, please contact the following:
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